{"id":2133,"date":"2025-12-04T10:00:00","date_gmt":"2025-12-04T10:00:00","guid":{"rendered":"https:\/\/papacko.com\/?p=2133"},"modified":"2026-05-25T07:36:33","modified_gmt":"2026-05-25T07:36:33","slug":"custom-food-packaging","status":"publish","type":"post","link":"https:\/\/papacko.com\/ar\/custom-food-packaging\/","title":{"rendered":"\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0623\u063a\u0630\u064a\u0629 \u0627\u0644\u0645\u062e\u0635\u0635: \u0627\u0644\u062f\u0644\u064a\u0644 \u0627\u0644\u0643\u0627\u0645\u0644 \u0644\u0644\u062a\u0635\u0645\u064a\u0645 \u0648\u0627\u0644\u062a\u0635\u0646\u064a\u0639 \u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u0645\u0637\u0627\u0639\u0645 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629"},"content":{"rendered":"

\u0622\u062e\u0631 \u062a\u062d\u062f\u064a\u062b<\/strong>: \u062f\u064a\u0633\u0645\u0628\u0631 2025
\u0648\u0642\u062a \u0627\u0644\u0642\u0631\u0627\u0621\u0629<\/strong>: 14 \u062f\u0642\u064a\u0642\u0629
\u0627\u0644\u0645\u0624\u0644\u0641<\/strong>: \u0641\u0631\u064a\u0642 \u0645\u062d\u062a\u0648\u0649 \u0628\u0627\u0628\u0627\u0643\u0648<\/p>

\u0645\u0642\u062f\u0645\u0629<\/h2>

Your restaurant serves 250 takeaway orders daily in plain white cups and generic kraft boxes\u2014completely unbranded packaging that customers photograph for Instagram, toss in recycling bins, and carry through busy streets offering zero brand visibility. Meanwhile, the burger shop three blocks away uses custom-printed packaging with bold logo, vibrant colors, and witty messaging\u2014their customers become mobile billboards, social media posts feature recognizable branding, and first-time visitors mention “I kept seeing your cups everywhere” as the discovery source that drove 15-20% of new customer traffic.<\/p>

Custom food packaging isn’t just containers\u2014it’s a marketing channel delivering 500-3,000 brand impressions per order (customer, coworkers, pedestrians, social shares), with cost premium of $0.02-0.08 per unit vs plain packaging. The ROI calculation: If custom packaging costs $5,000 more annually but generates just 10 new customers\/month ($30 average order value \u00d7 10 \u00d7 12 months = $3,600), you’re still behind. But generate 25 new customers\/month (documented through “how did you hear about us” tracking at high-visibility locations), and custom packaging pays for itself 3-4\u00d7 over while building lasting brand recognition.<\/p>

\u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u062f\u0644\u064a\u0644<\/strong>, \u0633\u062a\u062a\u0639\u0644\u0645<\/p>

-<\/span>\u0623\u0641\u0636\u0644 \u0627\u0644\u0645\u0645\u0627\u0631\u0633\u0627\u062a \u0641\u064a \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0639\u0628\u0648\u0627\u062a \u0627\u0644\u0645\u062e\u0635\u0635\u0629 \u0644\u062a\u062d\u0642\u064a\u0642 \u0623\u0642\u0635\u0649 \u062a\u0623\u062b\u064a\u0631 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/p>

-<\/span>\u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u064a\u0646 \u0637\u0631\u0642 \u0627\u0644\u0637\u0628\u0627\u0639\u0629: \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629 \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u0623\u0648\u0641\u0633\u062a \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/p>

-<\/span>\u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0643\u0645\u064a\u0629 \u0627\u0644\u0637\u0644\u0628 (MOQ) \u0648\u062a\u0623\u062b\u064a\u0631\u0627\u062a\u0647\u0627 \u0639\u0644\u0649 \u0627\u0644\u062a\u0643\u0644\u0641\u0629<\/p>

-<\/span>\u0623\u0646\u0638\u0645\u0629 \u0645\u0637\u0627\u0628\u0642\u0629 \u0627\u0644\u0623\u0644\u0648\u0627\u0646: Pantone \u0645\u0642\u0627\u0628\u0644 CMYK \u0645\u0646 \u0623\u062c\u0644 \u0627\u062a\u0633\u0627\u0642 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/p>

-<\/span>\u0623\u0648\u0642\u0627\u062a \u0627\u0644\u0625\u0646\u062c\u0627\u0632 \u0648\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0644\u0644\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u0645\u062e\u0635\u0635\u0629<\/p>

-<\/span>\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0645\u0648\u0627\u062f \u0644\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u0629: GSM\u060c \u0627\u0644\u0637\u0644\u0627\u0621\u0627\u062a\u060c \u062a\u062d\u0636\u064a\u0631 \u0627\u0644\u0633\u0637\u062d<\/p>

-<\/span>\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0644\u062a\u0642\u0644\u064a\u0644 \u0646\u0641\u0642\u0627\u062a \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u062e\u0635\u0635<\/p>

\u0645\u0644\u062e\u0635 \u0633\u0631\u064a\u0639: \u062a\u0643\u0627\u0644\u064a\u0641 \u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0623\u063a\u0630\u064a\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u0629: \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0639\u0627\u062f\u064a $0.045-0.065 (\u0643\u0648\u0628 12 \u0623\u0648\u0646\u0635\u0629) \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u062e\u0635\u0635 1-2 \u0644\u0648\u0646 $0.065-0.090 \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0628\u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0643\u0627\u0645\u0644\u0629 $0.095-0.140. \u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0644\u0637\u0644\u0628: 50,000-100,000 \u0648\u062d\u062f\u0629 (1-2 \u0644\u0648\u0646)\u060c 100,000-200,000 \u0648\u062d\u062f\u0629 (\u0623\u0644\u0648\u0627\u0646 \u0643\u0627\u0645\u0644\u0629)\u060c \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0641\u0627\u0648\u0636 \u0625\u0644\u0649 30,000-50,000 \u0645\u0639 \u0639\u0644\u0627\u0648\u0629 12-18% \u0644\u0644\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u062a\u062c\u0631\u064a\u0628\u064a\u0629. \u0637\u0631\u0642 \u0627\u0644\u0637\u0628\u0627\u0639\u0629: \u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a (90% \u062a\u062c\u0627\u0631\u064a)\u060c \u0623\u0648\u0641\u0633\u062a (\u0631\u0633\u0648\u0645\u0627\u062a \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644)\u060c \u0631\u0642\u0645\u064a (\u0643\u0645\u064a\u0627\u062a \u0635\u063a\u064a\u0631\u0629\u060c \u0628\u062f\u0648\u0646 \u0644\u0648\u062d\u0627\u062a). \u0645\u0647\u0644\u0629 \u0627\u0644\u062a\u0633\u0644\u064a\u0645: \u0645\u062e\u0632\u0648\u0646 \u0639\u0627\u062f\u064a 20-30 \u064a\u0648\u0645\u064b\u0627\u060c \u0644\u0648\u0646 \u0648\u0627\u062d\u062f \u0645\u062e\u0635\u0635 30-40 \u064a\u0648\u0645\u064b\u0627\u060c \u0623\u0644\u0648\u0627\u0646 \u0643\u0627\u0645\u0644\u0629 40-50 \u064a\u0648\u0645\u064b\u0627 (\u064a\u0634\u0645\u0644 7-10 \u0623\u064a\u0627\u0645 \u0644\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u0635\u0645\u064a\u0645). \u0623\u0641\u0636\u0644 \u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631: \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u0631\u0624\u064a\u0629 \u0627\u0644\u0639\u0627\u0644\u064a\u0629 (\u0627\u0644\u0645\u0642\u0627\u0647\u064a\u060c \u0645\u062d\u0644\u0627\u062a \u0627\u0644\u0639\u0635\u0627\u0626\u0631\u060c \u0634\u0627\u062d\u0646\u0627\u062a \u0627\u0644\u0637\u0639\u0627\u0645) \u0627\u0644\u062a\u064a \u0644\u062f\u064a\u0647\u0627 \u0623\u0643\u062b\u0631 \u0645\u0646 150 \u0637\u0644\u0628\u064b\u0627 \u064a\u0648\u0645\u064a\u064b\u0627 \u0644\u0644\u0648\u062c\u0628\u0627\u062a \u0627\u0644\u062c\u0627\u0647\u0632\u0629. \u0642\u0648\u0627\u0639\u062f \u0627\u0644\u062a\u0635\u0645\u064a\u0645: 3-4 \u0623\u0644\u0648\u0627\u0646 \u0643\u062d\u062f \u0623\u0642\u0635\u0649 (\u0627\u0644\u062a\u062d\u0643\u0645 \u0641\u064a \u0627\u0644\u062a\u0643\u0644\u0641\u0629)\u060c \u062d\u062c\u0645 \u0627\u0644\u062e\u0637 8pt+ (\u0633\u0647\u0648\u0644\u0629 \u0627\u0644\u0642\u0631\u0627\u0621\u0629)\u060c 5 \u0645\u0645 \u062a\u062c\u0627\u0648\u0632 (\u0645\u0646\u0637\u0642\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629)\u060c \u0631\u0633\u0648\u0645\u0627\u062a \u0645\u062a\u062c\u0647\u0629 (\u062c\u0648\u062f\u0629 \u0627\u0644\u0642\u064a\u0627\u0633). \u062a\u0639\u0648\u064a\u0636 \u0627\u0644\u062a\u0643\u0644\u0641\u0629: 85-90% \u0645\u0646 \u0627\u0644\u0645\u0637\u0627\u0639\u0645 \u062a\u0645\u0631\u0631 \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u062e\u0635\u0635 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u062a\u0633\u0639\u064a\u0631 (+$0.10-0.25 \u0644\u0643\u0644 \u0639\u0646\u0635\u0631).<\/strong><\/p><\/div>

\u0641\u0647\u0645 \u062e\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u0629<\/h2>

\u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629 (\u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0642\u064a\u0627\u0633\u064a\u0629)<\/h3>

\u0645\u0641\u062a\u0627\u062d \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0645\u062e\u0635\u0635 \u062d\u0627\u0648\u064a\u0627\u062a \u0627\u0644\u0637\u0639\u0627\u0645<\/a> \u064a\u0639\u062a\u0645\u062f \u0639\u0644\u0649:<\/p>

\u0645\u0627 \u0647\u064a \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629\u061f<\/strong><\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627: \u0644\u0648\u062d\u0627\u062a \u0637\u0628\u0627\u0639\u0629 \u0628\u0627\u0631\u0632\u0629 (\u0645\u0634\u0627\u0628\u0647\u0629 \u0644\u0644\u0637\u0648\u0627\u0628\u0639 \u0627\u0644\u0628\u0631\u064a\u062f\u064a\u0629)<\/p>

-<\/span>\u0646\u0642\u0644 \u0627\u0644\u062d\u0628\u0631: \u0644\u0648\u062d\u0627\u062a \u0645\u0637\u0627\u0637\u064a\u0629\/\u0628\u0648\u0644\u064a\u0645\u0631\u064a\u0629 \u0645\u0631\u0646\u0629 \u062a\u062f\u0648\u0631 \u0639\u0644\u0649 \u0627\u0644\u0631\u0643\u064a\u0632\u0629<\/p>

-<\/span>\u0627\u0644\u0633\u0631\u0639\u0629: 8,000-15,000 \u0627\u0646\u0637\u0628\u0627\u0639 \u0641\u064a \u0627\u0644\u0633\u0627\u0639\u0629 (\u0633\u0631\u064a\u0639 \u062c\u062f\u064b\u0627\u060c \u0648\u0643\u0641\u0621 \u0641\u064a \u0627\u0644\u062d\u062c\u0645 \u0627\u0644\u0643\u0628\u064a\u0631)<\/p>

-<\/span>\u0627\u0644\u062a\u0637\u0628\u064a\u0642: 90% \u0645\u062e\u0635\u0635 \u0623\u0643\u0648\u0627\u0628 \u0648\u0631\u0642\u064a\u0629<\/a>, \u060c \u0623\u0648\u0639\u064a\u0629\u060c \u062d\u0627\u0648\u064a\u0627\u062a \u0637\u0639\u0627\u0645<\/p>

\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0627<\/strong>:<\/p>

1.<\/span>\u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0625\u0644\u0649 \u0627\u0644\u0637\u0628\u0642<\/strong>: \u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u0641\u0646\u064a\u0629 \u0625\u0644\u0649 \u0644\u0648\u062d\u0627\u062a \u0637\u0628\u0627\u0639\u0629 (\u0644\u0648\u062d\u0629 \u0648\u0627\u062d\u062f\u0629 \u0644\u0643\u0644 \u0644\u0648\u0646)<\/p>

2.<\/span>\u062a\u0631\u0643\u064a\u0628 \u0627\u0644\u0644\u0648\u062d\u0629<\/strong>: \u0623\u0644\u0648\u0627\u062d \u0645\u062b\u0628\u062a\u0629 \u0639\u0644\u0649 \u0623\u0633\u0637\u0648\u0627\u0646\u0629 \u062f\u0648\u0627\u0631\u0629<\/p>

3.<\/span>\u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u062d\u0628\u0631<\/strong>: \u064a\u0642\u0648\u0645 \u0623\u0633\u0637\u0648\u0627\u0646\u0629 \u0623\u0646\u064a\u0644\u0648\u0643\u0633 \u0628\u0646\u0642\u0644 \u0627\u0644\u062d\u0628\u0631 \u0625\u0644\u0649 \u0627\u0644\u0644\u0648\u062d\u0629<\/p>

4.<\/span>\u0627\u0644\u0637\u0628\u0627\u0639\u0629<\/strong>: \u062a\u0642\u0648\u0645 \u0627\u0644\u0644\u0648\u062d\u0629 \u0627\u0644\u062f\u0648\u0627\u0631\u0629 \u0628\u0636\u063a\u0637 \u0627\u0644\u062d\u0628\u0631 \u0639\u0644\u0649 \u0627\u0644\u0648\u0631\u0642 \u0627\u0644\u0645\u062a\u062d\u0631\u0643<\/p>

5.<\/span>\u0627\u0644\u062a\u062c\u0641\u064a\u0641<\/strong>: \u062a\u062c\u0641\u064a\u0641 \u0633\u0631\u064a\u0639 \u0628\u0627\u0644\u0647\u0648\u0627\u0621 \u0623\u0648 \u0628\u0627\u0644\u0623\u0634\u0639\u0629 \u0641\u0648\u0642 \u0627\u0644\u0628\u0646\u0641\u0633\u062c\u064a\u0629 (\u064a\u0645\u0646\u0639 \u0627\u0644\u062a\u0644\u0637\u062e)<\/p>

\u0645\u0632\u0627\u064a\u0627 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629<\/strong>:<\/p>

-<\/span>\u2705 \u0641\u0639\u0627\u0644\u0629 \u0645\u0646 \u062d\u064a\u062b \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0639\u0646\u062f \u0627\u0644\u0634\u0631\u0627\u0621 \u0628\u0643\u0645\u064a\u0627\u062a \u0643\u0628\u064a\u0631\u0629 (50,000+ \u0648\u062d\u062f\u0629\u060c \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u0639\u062f\u0627\u062f \u0645\u0648\u0632\u0639\u0629 \u0639\u0644\u0649 \u0641\u062a\u0631\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645)<\/p>

-<\/span>\u2705 \u0625\u0646\u062a\u0627\u062c \u0633\u0631\u064a\u0639 (\u0623\u0643\u062b\u0631 \u0645\u0646 15000 \u0637\u0628\u0639\u0629\/\u0633\u0627\u0639\u0629 = 120000 \u0643\u0648\u0628\/\u0646\u0648\u0628\u0629 \u0639\u0645\u0644 8 \u0633\u0627\u0639\u0627\u062a)<\/p>

-<\/span>\u2705 \u0645\u0645\u062a\u0627\u0632 \u0644\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0635\u0644\u0628\u0629 \u0648\u0627\u0644\u0646\u0635\u0648\u0635 \u0648\u0627\u0644\u0631\u0633\u0648\u0645\u0627\u062a \u0627\u0644\u0628\u0633\u064a\u0637\u0629 (\u0627\u0644\u0634\u0639\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u0637\u0628\u0627\u0639\u0629)<\/p>

-<\/span>\u2705 \u062d\u0628\u0631 \u0645\u062a\u064a\u0646 (\u0645\u0642\u0627\u0648\u0645 \u0644\u0644\u0645\u0627\u0621 \u0648\u0645\u0642\u0627\u0648\u0645 \u0644\u0644\u062a\u0622\u0643\u0644 \u0639\u0646\u062f \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645)<\/p>

-<\/span>\u2705 \u0623\u062d\u0628\u0627\u0631 \u0622\u0645\u0646\u0629 \u0644\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u063a\u0630\u0627\u0626\u064a (\u0645\u0639\u062a\u0645\u062f\u0629 \u0645\u0646 \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u063a\u0630\u0627\u0621 \u0648\u0627\u0644\u062f\u0648\u0627\u0621 \u0627\u0644\u0623\u0645\u0631\u064a\u0643\u064a\u0629 \u0644\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u0645\u0639 \u0627\u0644\u0623\u063a\u0630\u064a\u0629)<\/p>

\u0642\u064a\u0648\u062f \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629<\/strong>:<\/p>

-<\/span>\u274c \u062c\u0648\u062f\u0629 \u062a\u062f\u0631\u062c \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0645\u062d\u062f\u0648\u062f\u0629 (\u0644\u064a\u0633\u062a \u0645\u062b\u0627\u0644\u064a\u0629 \u0644\u0644\u0635\u0648\u0631 \u0627\u0644\u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a\u0629)<\/p>

-<\/span>\u274c \u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644 \u0627\u0644\u062f\u0642\u064a\u0642\u0629 (\u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0639\u0631\u0636 \u0627\u0644\u062e\u0637 0.25-0.3 \u0645\u0645\u060c \u0642\u062f \u0644\u0627 \u064a\u062a\u0645 \u0625\u0639\u0627\u062f\u0629 \u0625\u0646\u062a\u0627\u062c \u0627\u0644\u062e\u0637\u0648\u0637 \u0627\u0644\u0623\u0635\u063a\u0631 \u0645\u0646 \u0630\u0644\u0643)<\/p>

-<\/span>\u274c \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0644\u0648\u062d\u0629: $150-400 \u0644\u0643\u0644 \u0644\u0648\u0646 (\u0625\u0639\u062f\u0627\u062f \u0644\u0645\u0631\u0629 \u0648\u0627\u062d\u062f\u0629 \u0644\u0643\u0644 \u062a\u0635\u0645\u064a\u0645)<\/p>

-<\/span>\u274c \u0639\u062f\u062f \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u064a\u0624\u062b\u0631 \u0639\u0644\u0649 \u0627\u0644\u062a\u0643\u0644\u0641\u0629: \u0643\u0644 \u0644\u0648\u0646 = \u0644\u0648\u062d\u0629 \u0645\u0646\u0641\u0635\u0644\u0629 + \u0625\u0639\u062f\u0627\u062f \u0627\u0644\u0645\u0637\u0628\u0639\u0629<\/p>

\u0647\u064a\u0643\u0644 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641<\/strong> (\u0623\u0643\u0648\u0627\u0628 \u0633\u0639\u0629 12 \u0623\u0648\u0646\u0635\u0629\u060c 100,000 \u0648\u062d\u062f\u0629):<\/p>

-<\/span>\u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649: $6,000 (100K \u00d7 $0.06)<\/p>

-<\/span>\u0637\u0628\u0627\u0639\u0629 \u0628\u0644\u0648\u0646 \u0648\u0627\u062d\u062f: +$800 (\u0644\u0648\u062d\u0629 $150 + \u0637\u0628\u0627\u0639\u0629 $650) = \u0625\u062c\u0645\u0627\u0644\u064a $6,800 ($0.068\/\u0643\u0648\u0628)<\/p>

-<\/span>\u0637\u0628\u0627\u0639\u0629 \u0628\u0644\u0648\u0646\u064a\u0646: +$1,400 ($300 \u0644\u0648\u062d\u0627\u062a + $1,100 \u0637\u0628\u0627\u0639\u0629) = $7,400 \u0625\u062c\u0645\u0627\u0644\u064a ($0.074\/\u0643\u0648\u0628)<\/p>

-<\/span>\u0637\u0628\u0627\u0639\u0629 \u0628\u0623\u0631\u0628\u0639\u0629 \u0623\u0644\u0648\u0627\u0646: +$2,600 ($600 \u0644\u0648\u062d\u0627\u062a + $2,000 \u0637\u0628\u0627\u0639\u0629) = $8,600 \u0625\u062c\u0645\u0627\u0644\u064a ($0.086\/\u0643\u0648\u0628)<\/p>

\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629<\/strong>:<\/p>

-<\/span>\u062d\u062c\u0645 \u0627\u0644\u0637\u0644\u0628\u0627\u062a: 50,000+ \u0648\u062d\u062f\u0629 (\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u0639\u062f\u0627\u062f \u0645\u0628\u0631\u0631\u0629)<\/p>

-<\/span>\u0627\u0644\u062a\u0635\u0645\u064a\u0645: \u0623\u0644\u0648\u0627\u0646 \u0635\u0644\u0628\u0629\u060c \u0634\u0639\u0627\u0631\u0627\u062a\u060c \u0631\u0633\u0648\u0645\u0627\u062a \u0646\u0635\u064a\u0629<\/p>

-<\/span>\u0627\u0644\u0645\u064a\u0632\u0627\u0646\u064a\u0629: \u062d\u0633\u0627\u0633\u064a\u0629 \u0627\u0644\u062a\u0643\u0644\u0641\u0629\u060c \u0627\u0644\u0631\u063a\u0628\u0629 \u0641\u064a \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0623\u0642\u0644 \u062a\u0643\u0644\u0641\u0629 \u0644\u0644\u0648\u062d\u062f\u0629 \u0639\u0646\u062f \u0627\u0644\u0634\u0631\u0627\u0621 \u0628\u0643\u0645\u064a\u0627\u062a \u0643\u0628\u064a\u0631\u0629<\/p>

-<\/span>\u0627\u0644\u062c\u062f\u0648\u0644 \u0627\u0644\u0632\u0645\u0646\u064a: 30-45 \u064a\u0648\u0645\u064b\u0627 \u0645\u0642\u0628\u0648\u0644 (\u0627\u0644\u0645\u0647\u0644\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0642\u064a\u0627\u0633\u064a\u0629)<\/p>

\u0637\u0628\u0627\u0639\u0629 \u0623\u0648\u0641\u0633\u062a (\u062c\u0648\u062f\u0629 \u0645\u0645\u062a\u0627\u0632\u0629)<\/h3>

\u0644\u0641\u0647\u0645 \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u063a\u0630\u0627\u0626\u064a \u0627\u0644\u0645\u062e\u0635\u0635 \u0627\u0644\u0635\u062f\u064a\u0642 \u0644\u0644\u0628\u064a\u0626\u0629\u060c \u064a\u062c\u0628 \u0627\u0644\u0627\u0646\u062a\u0628\u0627\u0647 \u0625\u0644\u0649 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062a\u0627\u0644\u064a\u0629:<\/p>

\u0645\u0627 \u0647\u064a \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0623\u0648\u0641\u0633\u062a\u061f<\/strong><\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627: \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u062d\u062c\u0631\u064a\u0629 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0642\u0644 \u0627\u0644\u062d\u0628\u0631 \u0645\u0646 \u0627\u0644\u0644\u0648\u062d\u0629 \u0625\u0644\u0649 \u0627\u0644\u063a\u0637\u0627\u0621 \u0627\u0644\u0645\u0637\u0627\u0637\u064a \u0625\u0644\u0649 \u0627\u0644\u0648\u0631\u0642<\/p>

-<\/span>\u0627\u0644\u062c\u0648\u062f\u0629: \u062a\u0641\u0627\u0635\u064a\u0644 \u0641\u0627\u0626\u0642\u0629 \u0627\u0644\u062f\u0642\u0629\u060c \u062a\u062f\u0631\u062c\u0627\u062a \u0633\u0644\u0633\u0629\u060c \u0625\u0639\u0627\u062f\u0629 \u0625\u0646\u062a\u0627\u062c \u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a<\/p>

-<\/span>\u0627\u0644\u062a\u0637\u0628\u064a\u0642: \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0641\u0627\u062e\u0631\u060c \u0627\u0644\u0631\u0633\u0648\u0645\u0627\u062a \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062f\u0642\u0629\u060c \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639 \u0627\u0644\u0645\u0647\u0645\u0629 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/p>

\u0645\u0632\u0627\u064a\u0627 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0623\u0648\u0641\u0633\u062a \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629<\/strong>:<\/p>

-<\/span>\u2705 \u062c\u0648\u062f\u0629 \u0637\u0628\u0627\u0639\u0629 \u0627\u0633\u062a\u062b\u0646\u0627\u0626\u064a\u0629 (\u062a\u0641\u0627\u0635\u064a\u0644 \u062e\u0637\u0648\u0637 0.05 \u0645\u0645 \u0645\u0642\u0627\u0628\u0644 0.25 \u0645\u0645 \u0641\u064a \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629)<\/p>

-<\/span>\u2705 \u062a\u062f\u0631\u062c\u0627\u062a \u0644\u0648\u0646\u064a\u0629 \u0633\u0644\u0633\u0629 (\u0635\u0648\u0631 \u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a\u0629\u060c \u062a\u0635\u0645\u064a\u0645\u0627\u062a \u0645\u0639\u0642\u062f\u0629)<\/p>

-<\/span>\u2705 \u0625\u0639\u0627\u062f\u0629 \u0625\u0646\u062a\u0627\u062c \u0623\u0644\u0648\u0627\u0646 \u0645\u062a\u0633\u0642\u0629 (\u062a\u0641\u0627\u0648\u062a\u0627\u062a \u0623\u0642\u0644\u060c \u0645\u0637\u0627\u0628\u0642\u0629 Pantone)<\/p>

-<\/span>\u2705 \u0637\u0628\u0627\u0639\u0629 \u062f\u0642\u064a\u0642\u0629 (\u062e\u0637\u0648\u0637 6pt \u0648\u0627\u0636\u062d\u0629 \u0645\u0642\u0627\u0628\u0644 8-10pt \u0643\u062d\u062f \u0623\u062f\u0646\u0649 \u0644\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629)<\/p>

\u0639\u064a\u0648\u0628 \u0627\u0644\u0625\u0632\u0627\u062d\u0629<\/strong>:<\/p>

-<\/span>\u274c \u062a\u0643\u0644\u0641\u0629 \u0623\u0639\u0644\u0649: 30-50% \u0623\u063a\u0644\u0649 \u0645\u0646 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629 \u0644\u0646\u0641\u0633 \u0627\u0644\u0643\u0645\u064a\u0629<\/p>

-<\/span>\u274c \u0625\u0646\u062a\u0627\u062c \u0623\u0628\u0637\u0623: 5000-8000 \u0637\u0628\u0639\u0629\/\u0633\u0627\u0639\u0629 (\u0645\u0642\u0627\u0628\u0644 15000 \u0637\u0628\u0639\u0629 \u0628\u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629)<\/p>

-<\/span>\u274c \u062d\u062f \u0623\u062f\u0646\u0649 \u0623\u0643\u0628\u0631 \u0644\u0644\u0637\u0644\u0628: 100,000-200,000 \u0642\u0637\u0639\u0629 \u0643\u062d\u062f \u0623\u062f\u0646\u0649 (\u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0640 50,000 \u0642\u0637\u0639\u0629 \u0641\u064a \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629)<\/p>

-<\/span>\u274c \u0627\u0644\u0645\u062f\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629: 45-60 \u064a\u0648\u0645\u064b\u0627 (\u0625\u0639\u062f\u0627\u062f \u0623\u0637\u0648\u0644\u060c \u0637\u0628\u0627\u0639\u0629 \u0623\u0628\u0637\u0623)<\/p>

\u0645\u0642\u0627\u0631\u0646\u0629 \u0627\u0644\u062a\u0643\u0644\u0641\u0629<\/strong> (100,000 \u0648\u062d\u062f\u0629\u060c 4 \u0623\u0644\u0648\u0627\u0646):<\/p>

-<\/span>\u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629: $0.086 \u0644\u0643\u0644 \u0643\u0648\u0628<\/p>

-<\/span>\u0627\u0644\u0625\u0632\u0627\u062d\u0629: $0.115-0.130 \u0644\u0643\u0644 \u0643\u0648\u0628 (+33-51% \u0639\u0644\u0627\u0648\u0629)<\/p>

\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0625\u0632\u0627\u062d\u0629<\/strong>:<\/p>

-<\/span>\u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0641\u0627\u062e\u0631\u0629: \u0627\u0644\u0645\u0637\u0627\u0639\u0645 \u0627\u0644\u0631\u0627\u0642\u064a\u0629\u060c \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u062a\u062e\u0635\u0635\u0629 \u0641\u064a \u0627\u0644\u0642\u0647\u0648\u0629<\/p>

-<\/span>\u0631\u0633\u0648\u0645\u0627\u062a \u0645\u0639\u0642\u062f\u0629: \u0635\u0648\u0631 \u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a\u0629\u060c \u0631\u0633\u0648\u0645 \u062a\u0648\u0636\u064a\u062d\u064a\u0629 \u0645\u0639\u0642\u062f\u0629\u060c \u0623\u0646\u0645\u0627\u0637 \u062a\u0641\u0635\u064a\u0644\u064a\u0629<\/p>

-<\/span>\u0627\u0644\u0627\u062a\u0633\u0627\u0642 \u0627\u0644\u062d\u0627\u0633\u0645 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629: \u0645\u0637\u0627\u0628\u0642\u0629 \u062f\u0642\u064a\u0642\u0629 \u0645\u0639 Pantone \u0623\u0645\u0631 \u0636\u0631\u0648\u0631\u064a (\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0644\u0644\u0634\u0631\u0643\u0629)<\/p>

-<\/span>\u0627\u0644\u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u062a\u0633\u0645\u062d: \u0639\u0644\u0649 \u0627\u0633\u062a\u0639\u062f\u0627\u062f \u0644\u062f\u0641\u0639 30-50% \u0639\u0644\u0627\u0648\u0629 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u062c\u0648\u062f\u0629 \u0641\u0627\u0626\u0642\u0629<\/p>

Digital Printing (Small Runs & Prototyping)<\/h3>

\u0644\u0641\u0647\u0645 \u062c\u0648\u062f\u0629 \u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u0648\u0627\u062f \u0627\u0644\u063a\u0630\u0627\u0626\u064a\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u060c \u064a\u062c\u0628 \u0627\u0644\u0627\u0646\u062a\u0628\u0627\u0647 \u0625\u0644\u0649 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062a\u0627\u0644\u064a\u0629:<\/p>

\u0645\u0627 \u0647\u064a \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0631\u0642\u0645\u064a\u0629\u061f<\/strong><\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627: \u0637\u0628\u0627\u0639\u0629 \u0628\u0627\u0644\u062d\u0628\u0631 \u0623\u0648 \u0628\u0627\u0644\u062d\u0628\u0631 \u0627\u0644\u062c\u0627\u0641 (\u0645\u062b\u0644 \u0627\u0644\u0637\u0627\u0628\u0639\u0627\u062a \u0627\u0644\u0645\u0643\u062a\u0628\u064a\u0629 \u0627\u0644\u0643\u0628\u064a\u0631\u0629)<\/p>

-<\/span>\u0627\u0644\u0639\u0645\u0644\u064a\u0629: \u0637\u0628\u0627\u0639\u0629 \u0645\u0628\u0627\u0634\u0631\u0629 \u0639\u0644\u0649 \u0627\u0644\u0631\u0643\u064a\u0632\u0629\u060c \u062f\u0648\u0646 \u0627\u0644\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0644\u0648\u062d\u0627\u062a<\/p>

-<\/span>\u0627\u0644\u062a\u0637\u0628\u064a\u0642: \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0623\u0648\u0644\u064a\u0629\u060c \u0627\u0644\u062f\u0641\u0639\u0627\u062a \u0627\u0644\u0635\u063a\u064a\u0631\u0629\u060c \u0627\u0644\u0625\u0635\u062f\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u062d\u062f\u0648\u062f\u0629\u060c \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u062e\u0627\u0635 \u0628\u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0627\u062a<\/p>

\u0645\u0632\u0627\u064a\u0627 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/strong>:<\/p>

-<\/span>\u2705 \u0644\u0627 \u062a\u0648\u062c\u062f \u062a\u0643\u0627\u0644\u064a\u0641 \u0644\u0644\u0648\u062d\u0629: \u064a\u0644\u063a\u064a \u0631\u0633\u0648\u0645 \u0625\u0639\u062f\u0627\u062f \u0627\u0644\u0644\u0648\u062d\u0629 $150-600<\/p>

-<\/span>\u2705 \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0644\u0637\u0644\u0628: \u0642\u0627\u0628\u0644 \u0644\u0644\u062a\u0637\u0628\u064a\u0642 \u0644\u0640 1,000-10,000 \u0648\u062d\u062f\u0629 (\u0645\u0642\u0627\u0628\u0644 50,000+ \u0641\u0644\u064a\u0643\u0633\u0648\/\u0623\u0648\u0641\u0633\u062a)<\/p>

-<\/span>\u2705 \u0625\u0646\u062c\u0627\u0632 \u0633\u0631\u064a\u0639: 5-10 \u0623\u064a\u0627\u0645 (\u0628\u062f\u0648\u0646 \u0625\u0646\u0634\u0627\u0621 \u0644\u0648\u062d\u0627\u062a\u060c \u0637\u0628\u0627\u0639\u0629 \u0641\u0648\u0631\u064a\u0629)<\/p>

-<\/span>\u2705 \u0628\u064a\u0627\u0646\u0627\u062a \u0645\u062a\u063a\u064a\u0631\u0629: \u064a\u0645\u0643\u0646 \u0637\u0628\u0627\u0639\u0629 \u062a\u0635\u0645\u064a\u0645\u0627\u062a \u0645\u062e\u062a\u0644\u0641\u0629 \u0641\u064a \u0646\u0641\u0633 \u0627\u0644\u062f\u0641\u0639\u0629 (\u062a\u062e\u0635\u064a\u0635)<\/p>

-<\/span>\u2705 \u0641\u0639\u0627\u0644\u0629 \u0645\u0646 \u062d\u064a\u062b \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0644\u0644\u0643\u0645\u064a\u0627\u062a \u0627\u0644\u0635\u063a\u064a\u0631\u0629: \u0646\u0642\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u062f\u0644 \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629 \u0639\u0646\u062f 5000-15000 \u0648\u062d\u062f\u0629<\/p>

\u0639\u064a\u0648\u0628 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/strong>:<\/p>

-<\/span>\u274c \u062a\u0643\u0644\u0641\u0629 \u0639\u0627\u0644\u064a\u0629 \u0644\u0644\u0648\u062d\u062f\u0629 \u0639\u0646\u062f \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0628\u0643\u0645\u064a\u0627\u062a \u0643\u0628\u064a\u0631\u0629: $0.15-0.25 \u0644\u0643\u0644 \u0643\u0648\u0628 (\u0645\u0642\u0627\u0628\u0644 $0.07-0.09 \u0644\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629 \u0639\u0646\u062f 100 \u0623\u0644\u0641)<\/p>

-<\/span>\u274c \u0625\u0646\u062a\u0627\u062c \u0623\u0628\u0637\u0623: 500-2000 \u0637\u0628\u0639\u0629\/\u0633\u0627\u0639\u0629 (\u0645\u0642\u0627\u0628\u0644 15000 \u0637\u0628\u0639\u0629 \u0628\u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629)<\/p>

-<\/span>\u274c \u0645\u062e\u0627\u0648\u0641 \u0628\u0634\u0623\u0646 \u0627\u0644\u0645\u062a\u0627\u0646\u0629: \u0642\u062f \u064a\u062a\u0639\u0631\u0636 \u0627\u0644\u062d\u0628\u0631 \u0644\u0644\u062e\u062f\u0634 \u0623\u0648 \u0627\u0644\u0628\u0647\u062a\u0627\u0646 \u0623\u0643\u062b\u0631 \u0645\u0646 \u0623\u062d\u0628\u0627\u0631 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\/\u0627\u0644\u0623\u0648\u0641\u0633\u062a.<\/p>

-<\/span>\u274c \u062a\u0648\u0627\u0641\u0642 \u0645\u062d\u062f\u0648\u062f \u0645\u0639 \u0627\u0644\u0631\u0643\u0627\u0626\u0632: \u0644\u0627 \u062a\u062a\u0648\u0627\u0641\u0642 \u062c\u0645\u064a\u0639 \u0637\u0628\u0642\u0627\u062a \u0627\u0644\u0637\u0644\u0627\u0621 \u0627\u0644\u0648\u0631\u0642\u064a\u0629 \u0628\u0634\u0643\u0644 \u062c\u064a\u062f \u0645\u0639 \u0627\u0644\u0623\u062d\u0628\u0627\u0631 \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/p>

\u0645\u0642\u0627\u0631\u0646\u0629 \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u062d\u0633\u0628 \u0627\u0644\u062d\u062c\u0645<\/strong>:<\/p>

\u0627\u0644\u0643\u0645\u064a\u0629<\/th>\u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/th>\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629<\/th>\u0627\u0644\u062e\u064a\u0627\u0631 \u0627\u0644\u0623\u0641\u0636\u0644<\/th><\/tr><\/thead>
1,000 \u0648\u062d\u062f\u0629<\/td>$0.20\/\u0643\u0648\u0628 = $200<\/td>$0.06 + \u0625\u0639\u062f\u0627\u062f $800 = $1,600<\/td>\u0631\u0642\u0645\u064a ($200 \u0645\u0642\u0627\u0628\u0644 $1,600)<\/td><\/tr>
5,000 \u0648\u062d\u062f\u0629<\/td>$0.18\/\u0643\u0648\u0628 = $900<\/td>$0.06 + \u0625\u0639\u062f\u0627\u062f $800 = $1,100<\/td>\u0631\u0642\u0645\u064a ($900 \u0645\u0642\u0627\u0628\u0644 $1,100)<\/td><\/tr>
10,000 \u0648\u062d\u062f\u0629<\/td>$0.16\/\u0643\u0648\u0628 = $1,600<\/td>$0.06 + $800 \u0627\u0644\u0625\u0639\u062f\u0627\u062f = $1,400<\/td>\u0641\u0644\u064a\u0643\u0633\u0648 ($1,400 \u0645\u0642\u0627\u0628\u0644 $1,600)<\/td><\/tr>
50,000 \u0648\u062d\u062f\u0629<\/td>$0.15\/\u0643\u0648\u0628 = $7,500<\/td>$0.068\/\u0643\u0648\u0628 = $3,400<\/td>\u0641\u0644\u064a\u0643\u0633\u0648 ($3,400 \u0645\u0642\u0627\u0628\u0644 $7,500)<\/td><\/tr><\/tbody><\/table><\/div>

\u0646\u0642\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u062f\u0644<\/strong>: ~8,000-12,000 \u0648\u062d\u062f\u0629 (\u062d\u0633\u0628 \u062a\u0639\u0642\u064a\u062f \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0648\u0639\u062f\u062f \u0627\u0644\u0623\u0644\u0648\u0627\u0646)<\/p>

\u0645\u062a\u0649 \u062a\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/strong>:<\/p>

-<\/span>Small orders: <15,000 units (setup cost prohibitive for flexo)<\/p>

-<\/span>\u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0623\u0648\u0644\u064a\u0629: \u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u062a\u0635\u0645\u064a\u0645\u0627\u062a \u0642\u0628\u0644 \u0627\u0644\u0627\u0644\u062a\u0632\u0627\u0645 \u0628\u0637\u0644\u0628 100 \u0623\u0644\u0641 \u0637\u0628\u0627\u0639\u0629 \u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629<\/p>

-<\/span>\u0625\u0635\u062f\u0627\u0631\u0627\u062a \u0645\u062d\u062f\u0648\u062f\u0629: \u062a\u0635\u0645\u064a\u0645\u0627\u062a \u0645\u0648\u0633\u0645\u064a\u0629\u060c \u062a\u063a\u0644\u064a\u0641 \u062e\u0627\u0635 \u0628\u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0627\u062a (\u0645\u0647\u0631\u062c\u0627\u0646\u0627\u062a\u060c \u0627\u0641\u062a\u062a\u0627\u062d\u0627\u062a \u0643\u0628\u0631\u0649)<\/p>

-<\/span>\u0627\u0644\u062a\u062e\u0635\u064a\u0635: \u0628\u064a\u0627\u0646\u0627\u062a \u0645\u062a\u063a\u064a\u0631\u0629 (\u0623\u0633\u0645\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0627\u0644\u0631\u0645\u0648\u0632 \u0627\u0644\u0641\u0631\u064a\u062f\u0629\u060c \u0631\u0645\u0648\u0632 QR)<\/p>

\u0623\u0641\u0636\u0644 \u0627\u0644\u0645\u0645\u0627\u0631\u0633\u0627\u062a \u0641\u064a \u062a\u0635\u0645\u064a\u0645 \u0639\u0628\u0648\u0627\u062a \u0627\u0644\u0645\u0648\u0627\u062f \u0627\u0644\u063a\u0630\u0627\u0626\u064a\u0629<\/h2>
\"\u062a\u063a\u0644\u064a\u0641<\/figure>

\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0648\u0647\u0648\u064a\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/h3>

\u064a\u0639\u062a\u0645\u062f \u0627\u062e\u062a\u064a\u0627\u0631 \u0639\u0628\u0648\u0627\u062a \u0627\u0644\u0637\u0639\u0627\u0645 \u0627\u0644\u0645\u062e\u0635\u0635\u0629 \u0627\u0644\u0645\u0633\u062a\u062f\u0627\u0645\u0629 \u0639\u0644\u0649:<\/p>

\u0639\u0644\u0645 \u0646\u0641\u0633 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0641\u064a \u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u0648\u0627\u062f \u0627\u0644\u063a\u0630\u0627\u0626\u064a\u0629<\/strong>:<\/p>

\u0627\u0644\u0644\u0648\u0646<\/th>\u0627\u0644\u0631\u0627\u0628\u0637\u0629 \u0627\u0644\u0646\u0641\u0633\u064a\u0629<\/th>\u0627\u0644\u0623\u0641\u0636\u0644 \u0644\u0640<\/th>\u0623\u0645\u062b\u0644\u0629 \u0645\u0646 \u0635\u0646\u0627\u0639\u0629 \u0627\u0644\u0623\u063a\u0630\u064a\u0629<\/th><\/tr><\/thead>
\u0623\u062d\u0645\u0631<\/strong><\/td>\u0627\u0644\u0637\u0627\u0642\u0629\u060c \u0627\u0644\u0634\u0647\u064a\u0629\u060c \u0627\u0644\u0625\u062b\u0627\u0631\u0629<\/td>\u0627\u0644\u0648\u062c\u0628\u0627\u062a \u0627\u0644\u0633\u0631\u064a\u0639\u0629\u060c \u0627\u0644\u0646\u0643\u0647\u0627\u062a \u0627\u0644\u062c\u0631\u064a\u0626\u0629<\/td>McDonald’s, Coca-Cola, Pizza Hut<\/td><\/tr>
\u0628\u0631\u062a\u0642\u0627\u0644\u064a<\/strong><\/td>\u0645\u0645\u062a\u0639\u0629\u060c \u0645\u064a\u0633\u0648\u0631\u0629 \u0627\u0644\u062a\u0643\u0644\u0641\u0629\u060c \u0633\u0647\u0644\u0629 \u0627\u0644\u0645\u0646\u0627\u0644<\/td>\u0645\u0637\u0627\u0639\u0645 \u063a\u064a\u0631 \u0631\u0633\u0645\u064a\u0629\u060c \u0639\u0644\u0627\u0645\u0627\u062a \u062a\u062c\u0627\u0631\u064a\u0629 \u0630\u0627\u062a \u0642\u064a\u0645\u0629<\/td>Dunkin’, Fanta, Hooters<\/td><\/tr>
\u0623\u0635\u0641\u0631<\/strong><\/td>\u0627\u0644\u062a\u0641\u0627\u0624\u0644\u060c \u0627\u0644\u0633\u0639\u0627\u062f\u0629\u060c \u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645<\/td>\u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0628\u0647\u062c\u0629\u060c \u0627\u0644\u0648\u062c\u0628\u0627\u062a \u0627\u0644\u062e\u0641\u064a\u0641\u0629<\/td>\u0645\u062a\u0631\u0648 \u0627\u0644\u0623\u0646\u0641\u0627\u0642\u060c \u0644\u0627\u064a\u0632\u060c \u062a\u0634\u064a\u0631\u064a\u0648\u0633<\/td><\/tr>
\u0623\u062e\u0636\u0631<\/strong><\/td>\u0627\u0644\u0635\u062d\u0629\u060c \u0627\u0644\u0637\u0628\u064a\u0639\u064a\u0629\u060c \u0627\u0644\u0627\u0633\u062a\u062f\u0627\u0645\u0629<\/td>\u0639\u0636\u0648\u064a\u0629\u060c \u0637\u0627\u0632\u062c\u0629\u060c \u0639\u0644\u0627\u0645\u0627\u062a \u062a\u062c\u0627\u0631\u064a\u0629 \u0635\u062f\u064a\u0642\u0629 \u0644\u0644\u0628\u064a\u0626\u0629<\/td>Whole Foods\u060c Starbucks\u060c Sweetgreen<\/td><\/tr>
\u0623\u0632\u0631\u0642<\/strong><\/td>\u0627\u0644\u062b\u0642\u0629 \u0648\u0627\u0644\u0647\u062f\u0648\u0621 \u0648\u0627\u0644\u062c\u0648\u062f\u0629 \u0627\u0644\u0641\u0627\u0626\u0642\u0629<\/td>\u0639\u0644\u0627\u0645\u0627\u062a \u062a\u062c\u0627\u0631\u064a\u0629 \u0631\u0627\u0642\u064a\u0629 \u0648\u0645\u0648\u062b\u0648\u0642\u0629<\/td>Tiffany’s (premium), Oreo<\/td><\/tr>
\u0623\u0633\u0648\u062f<\/strong><\/td>\u0645\u062a\u0637\u0648\u0631\u060c \u0641\u0627\u062e\u0631\u060c \u0623\u0646\u064a\u0642<\/td>\u0642\u0647\u0648\u0629 \u0641\u0627\u062e\u0631\u0629 \u0648\u0645\u062a\u062e\u0635\u0635\u0629<\/td>\u0644\u0627\u0641\u0627\u062a\u0632\u0627\u060c \u0634\u0648\u0643\u0648\u0644\u0627\u062a\u0629 \u0641\u0627\u062e\u0631\u0629<\/td><\/tr>
\u0628\u0646\u064a\/\u0643\u0631\u0641\u062a<\/strong><\/td>\u0637\u0628\u064a\u0639\u064a\u060c \u062d\u0631\u0641\u064a\u060c \u0623\u0635\u064a\u0644<\/td>\u0627\u0644\u0645\u062e\u0627\u0628\u0632 \u0648\u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u062d\u0631\u0641\u064a\u0629<\/td>\u0628\u0627\u0646\u064a\u0631\u0627\u060c \u0645\u0635\u0627\u0646\u0639 \u0627\u0644\u062c\u0639\u0629 \u0627\u0644\u062d\u0631\u0641\u064a\u0629<\/td><\/tr><\/tbody><\/table><\/div>

\u0646\u0635\u0627\u0626\u062d \u062d\u0648\u0644 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u0623\u0644\u0648\u0627\u0646<\/strong>:<\/p>

\u062d\u062f\u062f \u0639\u062f\u062f \u0627\u0644\u0623\u0644\u0648\u0627\u0646<\/strong> (\u0645\u0631\u0627\u0642\u0628\u0629 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641):<\/p>

-<\/span>1-2 \u0644\u0648\u0646: \u0627\u0644\u0623\u0643\u062b\u0631 \u0641\u0639\u0627\u0644\u064a\u0629 \u0645\u0646 \u062d\u064a\u062b \u0627\u0644\u062a\u0643\u0644\u0641\u0629 ($0.065-0.075 \u0644\u0643\u0644 \u0643\u0648\u0628)<\/p>

– Example: Black logo on white cup (classic, timeless)
\n – Use: Budget-conscious businesses, simple branding<\/p>

-<\/span>3 \u0623\u0644\u0648\u0627\u0646: \u062a\u0643\u0644\u0641\u0629\/\u062a\u0623\u062b\u064a\u0631 \u0645\u062a\u0648\u0627\u0632\u0646 ($0.078-0.088 \u0644\u0643\u0644 \u0643\u0648\u0628)<\/p>

– Example: Logo (2 colors) + accent color
\n – Use: Most common choice (brand personality + cost management)<\/p>

-<\/span>4 \u0623\u0644\u0648\u0627\u0646 \u0623\u0648 \u0623\u0643\u062b\u0631: \u062a\u0643\u0644\u0641\u0629 \u0625\u0636\u0627\u0641\u064a\u0629 ($0.095-0.140 \u0644\u0643\u0644 \u0643\u0648\u0628)<\/p>

– Example: Full-color logo, background graphics, multiple elements
\n – Use: Premium brands where packaging is marketing centerpiece<\/p>

\u0623\u0646\u0638\u0645\u0629 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 Pantone \u0645\u0642\u0627\u0628\u0644 CMYK<\/strong>:<\/p>

Pantone (PMS – Pantone Matching System)<\/strong>:<\/p>

-<\/span>\u0627\u0644\u062a\u0639\u0631\u064a\u0641: \u0646\u0638\u0627\u0645 \u0625\u0639\u0627\u062f\u0629 \u0625\u0646\u062a\u0627\u062c \u0623\u0644\u0648\u0627\u0646 \u0645\u0648\u062d\u062f \u0645\u0639 \u0623\u0643\u062b\u0631 \u0645\u0646 1900 \u0644\u0648\u0646 \u0645\u062d\u062f\u062f<\/p>

-<\/span>\u0627\u0644\u0637\u0628\u0627\u0639\u0629: \u0643\u0644 \u0644\u0648\u0646 \u0645\u0646 \u0623\u0644\u0648\u0627\u0646 Pantone \u064a\u062a\u0637\u0644\u0628 \u062d\u0628\u0631\u064b\u0627 \u0648\u0644\u0648\u062d\u0629 \u0645\u0646\u0641\u0635\u0644\u064a\u0646<\/p>

-<\/span>\u0627\u0644\u0645\u064a\u0632\u0629: \u0627\u062a\u0633\u0627\u0642 \u062f\u0642\u064a\u0642 \u0641\u064a \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0639\u0628\u0631 \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0625\u0646\u062a\u0627\u062c (\u0623\u0644\u0648\u0627\u0646 \u0642\u064a\u0627\u0633\u064a\u0629 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629)<\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: \u0644\u0648\u062d\u0629 \u0648\u0627\u062d\u062f\u0629 \u0644\u0643\u0644 \u0644\u0648\u0646 \u0645\u0646 \u0623\u0644\u0648\u0627\u0646 Pantone ($150-400 \u0644\u0643\u0644 \u0645\u0646\u0647\u0627)<\/p>

-<\/span>Example: “PMS 185 Red” prints identically whether in China, US, or Europe<\/p>

CMYK (\u0633\u0645\u0627\u0648\u064a\u060c \u0623\u0631\u062c\u0648\u0627\u0646\u064a\u060c \u0623\u0635\u0641\u0631\u060c \u0623\u0633\u0648\u062f)<\/strong>:<\/p>

-<\/span>\u0627\u0644\u062a\u0639\u0631\u064a\u0641: \u0639\u0645\u0644\u064a\u0629 \u0645\u0632\u062c \u0623\u0631\u0628\u0639\u0629 \u0623\u0644\u0648\u0627\u0646 \u0644\u0625\u0646\u0634\u0627\u0621 \u0637\u064a\u0641 \u0643\u0627\u0645\u0644<\/p>

-<\/span>\u0627\u0644\u0637\u0628\u0627\u0639\u0629: \u0623\u0631\u0628\u0639 \u0644\u0648\u062d\u0627\u062a \u0642\u064a\u0627\u0633\u064a\u0629 (\u062c\u0645\u064a\u0639 \u0627\u0644\u062a\u0635\u0627\u0645\u064a\u0645 \u062a\u0633\u062a\u062e\u062f\u0645 \u0646\u0641\u0633 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0623\u0631\u0628\u0639\u0629)<\/p>

-<\/span>\u0627\u0644\u0645\u064a\u0632\u0629: \u0635\u0648\u0631 \u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a\u0629\u060c \u062a\u062f\u0631\u062c\u0627\u062a \u0644\u0648\u0646\u064a\u0629\u060c \u0623\u0644\u0648\u0627\u0646 \u063a\u064a\u0631 \u0645\u062d\u062f\u0648\u062f\u0629 \u0645\u0646 \u0623\u0631\u0628\u0639\u0629 \u0623\u062d\u0628\u0627\u0631<\/p>

-<\/span>\u0627\u0644\u0642\u064a\u0648\u062f: \u062a\u0628\u0627\u064a\u0646 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 5-10% \u0628\u064a\u0646 \u0627\u0644\u062f\u0648\u0631\u0627\u062a (\u0623\u0642\u0644 \u062f\u0642\u0629 \u0645\u0646 Pantone)<\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: \u0625\u0639\u062f\u0627\u062f \u0623\u0631\u0628\u0639 \u0644\u0648\u062d\u0627\u062a ($600-800) \u0628\u063a\u0636 \u0627\u0644\u0646\u0638\u0631 \u0639\u0646 \u0639\u062f\u062f \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0641\u064a \u0627\u0644\u062a\u0635\u0645\u064a\u0645<\/p>

\u0627\u0644\u062a\u0648\u0635\u064a\u0629<\/strong>:<\/p>

-<\/span>\u0623\u0644\u0648\u0627\u0646 \u0634\u0639\u0627\u0631 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/strong>: Specify Pantone (ensures consistency, “Coca-Cola Red” must be exact)<\/p>

-<\/span>\u0627\u0644\u0631\u0633\u0648\u0645\u0627\u062a \u0627\u0644\u062b\u0627\u0646\u0648\u064a\u0629<\/strong>: CMYK \u0645\u0642\u0628\u0648\u0644 \u0625\u0630\u0627 \u0644\u0645 \u062a\u0643\u0646 \u0627\u0644\u0645\u0637\u0627\u0628\u0642\u0629 \u0627\u0644\u062a\u0627\u0645\u0629 \u0623\u0645\u0631\u064b\u0627 \u0636\u0631\u0648\u0631\u064a\u064b\u0627<\/p>

-<\/span>\u0623\u0641\u0636\u0644 \u0645\u0627 \u0641\u064a \u0643\u0644\u0627\u0647\u0645\u0627<\/strong>: \u0644\u0648\u0646\u0627\u0646 \u0645\u0646 \u0623\u0644\u0648\u0627\u0646 Pantone (\u0627\u0644\u0634\u0639\u0627\u0631 \u0648\u0644\u0648\u0646 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629) + CMYK \u0644\u0644\u0635\u0648\u0631\/\u0627\u0644\u062e\u0644\u0641\u064a\u0627\u062a<\/p>

\u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0648\u0627\u0644\u0648\u0636\u0648\u062d<\/h3>

\u064a\u0639\u062a\u0645\u062f \u0627\u062e\u062a\u064a\u0627\u0631 \u0639\u0628\u0648\u0627\u062a \u0627\u0644\u0637\u0639\u0627\u0645 \u0627\u0644\u0645\u062e\u0635\u0635\u0629 \u0639\u0644\u0649:<\/p>

\u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u062d\u062c\u0645 \u0627\u0644\u062e\u0637<\/strong>:<\/p>

\u0642\u064a\u0648\u062f \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629<\/strong>:<\/p>

-<\/span>\u0627\u0644\u062d\u062c\u0645 \u0627\u0644\u0623\u062f\u0646\u0649 \u0627\u0644\u0645\u0642\u0631\u0648\u0621: 8 \u0646\u0642\u0627\u0637 \u0644\u0644\u062e\u0637\u0648\u0637 \u0627\u0644\u0628\u0633\u064a\u0637\u0629 (Arial\u060c Helvetica)<\/p>

-<\/span>\u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0627\u0644\u0645\u0648\u0635\u0649 \u0628\u0647: 10-12 \u0646\u0642\u0637\u0629 \u0644\u0644\u062e\u0637\u0648\u0637 \u0627\u0644\u0632\u062e\u0631\u0641\u064a\u0629<\/p>

-<\/span>\u0646\u0635 \u0627\u0644\u0639\u0646\u0648\u0627\u0646\/\u0627\u0644\u0634\u0639\u0627\u0631: 16pt+ (\u064a\u0636\u0645\u0646 \u0642\u0627\u0628\u0644\u064a\u0629 \u0627\u0644\u0642\u0631\u0627\u0621\u0629 \u0645\u0646 \u0645\u0633\u0627\u0641\u0629 \u0628\u0639\u064a\u062f\u0629)<\/p>

-<\/span>\u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u062f\u0642\u064a\u0642\u0629 (\u0627\u0644\u0645\u0643\u0648\u0646\u0627\u062a\u060c \u0625\u062e\u0644\u0627\u0621 \u0627\u0644\u0645\u0633\u0624\u0648\u0644\u064a\u0629): \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0627\u0644\u0645\u0637\u0644\u0642 6 \u0646\u0642\u0627\u0637\u060c \u0648\u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u062a\u0643\u0648\u0646 \u0623\u0642\u0644 \u0645\u0646 7 \u0646\u0642\u0627\u0637<\/p>

\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u062e\u0637<\/strong>:<\/p>

-<\/span>\u2705 \u062e\u0637\u0648\u0637 \u0628\u062f\u0648\u0646 \u062d\u0648\u0627\u0641<\/strong>: Arial\u060c Helvetica\u060c Futura (\u0646\u0638\u064a\u0641\u0629\u060c \u062d\u062f\u064a\u062b\u0629\u060c \u0633\u0647\u0644\u0629 \u0627\u0644\u0642\u0631\u0627\u0621\u0629)<\/p>

-<\/span>\u2705 \u0627\u0644\u062e\u0637 \u0627\u0644\u0639\u0631\u064a\u0636<\/strong>: \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0628\u062e\u0637\u0648\u0637 \u0645\u062a\u0648\u0633\u0637\u0629 \u0625\u0644\u0649 \u0639\u0631\u064a\u0636\u0629 \u062a\u0643\u0648\u0646 \u0623\u0643\u062b\u0631 \u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u0645\u0646 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0628\u062e\u0637\u0648\u0637 \u0631\u0641\u064a\u0639\u0629\/\u062e\u0641\u064a\u0641\u0629.<\/p>

-<\/span>\u26a0\ufe0f \u062e\u0637\u0648\u0637 Serif<\/strong>: Times New Roman\u060c Georgia (\u0645\u0642\u0628\u0648\u0644 \u0639\u0646\u062f 10pt+\u060c \u062a\u062c\u0646\u0628 \u0627\u0644\u062e\u0637\u0648\u0637 \u0627\u0644\u0631\u0641\u064a\u0639\u0629)<\/p>

-<\/span>\u274c \u062e\u0637\u0648\u0637 \u0645\u0643\u062a\u0648\u0628\u0629 \u0628\u062e\u0637 \u0627\u0644\u064a\u062f\/\u062e\u0637\u0648\u0637 \u0645\u0643\u062a\u0648\u0628\u0629 \u0628\u062e\u0637 \u0627\u0644\u064a\u062f<\/strong>: \u0645\u0634\u0643\u0644\u0629 \u0639\u0646\u062f \u062d\u062c\u0645 \u0623\u0642\u0644 \u0645\u0646 14 \u0646\u0642\u0637\u0629 (\u0641\u0642\u062f\u0627\u0646 \u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644 \u0627\u0644\u062f\u0642\u064a\u0642\u0629 \u0639\u0646\u062f \u0627\u0644\u0637\u0628\u0627\u0639\u0629)<\/p>

-<\/span>\u274c \u0627\u0644\u062e\u0637\u0648\u0637 \u0627\u0644\u0645\u0643\u062b\u0641\u0629<\/strong>: Narrow letters may close up (e.g., “a” becomes “o”)<\/p>

\u0627\u0644\u062a\u0628\u0627\u064a\u0646 \u0645\u0646 \u0623\u062c\u0644 \u0633\u0647\u0648\u0644\u0629 \u0627\u0644\u0642\u0631\u0627\u0621\u0629<\/strong>:<\/p>

-<\/span>\u062a\u0628\u0627\u064a\u0646 \u0639\u0627\u0644\u064d: \u0646\u0635 \u0623\u0633\u0648\u062f \u0639\u0644\u0649 \u062e\u0644\u0641\u064a\u0629 \u0628\u064a\u0636\u0627\u0621 (\u0623\u0643\u062b\u0631 \u0642\u0627\u0628\u0644\u064a\u0629 \u0644\u0644\u0642\u0631\u0627\u0621\u0629)<\/p>

-<\/span>\u0645\u0646\u0627\u0633\u0628: \u0623\u0632\u0631\u0642 \u062f\u0627\u0643\u0646 \u0639\u0644\u0649 \u0623\u0628\u064a\u0636\u060c \u0623\u0628\u064a\u0636 \u0639\u0644\u0649 \u0623\u0633\u0648\u062f (\u0633\u0647\u0648\u0644\u0629 \u0627\u0644\u0642\u0631\u0627\u0621\u0629)<\/p>

-<\/span>\u0647\u0627\u0645\u0634: \u0631\u0645\u0627\u062f\u064a \u0639\u0644\u0649 \u0623\u0628\u064a\u0636\u060c \u0623\u0635\u0641\u0631 \u0639\u0644\u0649 \u0623\u0628\u064a\u0636 (\u0645\u0634\u0627\u0643\u0644 \u0641\u064a \u0642\u0627\u0628\u0644\u064a\u0629 \u0627\u0644\u0642\u0631\u0627\u0621\u0629)<\/p>

-<\/span>\u274c \u062a\u0628\u0627\u064a\u0646 \u0636\u0639\u064a\u0641: \u0631\u0645\u0627\u062f\u064a \u0641\u0627\u062a\u062d \u0639\u0644\u0649 \u0623\u0628\u064a\u0636\u060c \u0623\u0635\u0641\u0631 \u0639\u0644\u0649 \u0623\u062e\u0636\u0631 \u0641\u0627\u062a\u062d (\u062a\u062c\u0646\u0628\u0647)<\/p>

\u0627\u062e\u062a\u0628\u0627\u0631 \u0642\u0627\u0628\u0644\u064a\u0629 \u0627\u0644\u0642\u0631\u0627\u0621\u0629<\/strong>:<\/p>

-<\/span>\u0637\u0628\u0627\u0639\u0629 \u0639\u064a\u0646\u0629 \u0628\u0627\u0644\u062d\u062c\u0645 \u0627\u0644\u0641\u0639\u0644\u064a<\/p>

-<\/span>\u0627\u0644\u0631\u0624\u064a\u0629 \u0645\u0646 \u0645\u0633\u0627\u0641\u0629 3-5 \u0623\u0642\u062f\u0627\u0645 (\u0645\u0633\u0627\u0641\u0629 \u0627\u0644\u0642\u0631\u0627\u0621\u0629 \u0627\u0644\u0645\u0639\u062a\u0627\u062f\u0629 \u0644\u0644\u0643\u0648\u0628 \u0627\u0644\u0645\u062d\u0645\u0648\u0644)<\/p>

-<\/span>\u0627\u062e\u062a\u0628\u0631 \u0641\u064a \u0625\u0636\u0627\u0621\u0629 \u062e\u0627\u0641\u062a\u0629 (\u0625\u0636\u0627\u0621\u0629 \u0627\u0644\u0645\u0637\u0639\u0645\/\u0627\u0644\u0645\u0642\u0647\u0649\u060c \u0648\u0644\u064a\u0633 \u0641\u0642\u0637 \u0625\u0636\u0627\u0621\u0629 \u0627\u0644\u0645\u0643\u062a\u0628 \u0627\u0644\u0633\u0627\u0637\u0639\u0629)<\/p>

-<\/span>\u0625\u0630\u0627 \u0643\u0627\u0646 \u0647\u0646\u0627\u0643 \u0623\u064a \u0646\u0635 \u063a\u064a\u0631 \u0642\u0627\u0628\u0644 \u0644\u0644\u0642\u0631\u0627\u0621\u0629 \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u0638\u0631\u0648\u0641\u060c \u0642\u0645 \u0628\u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u062d\u062c\u0645 \u0623\u0648 \u0627\u0644\u062a\u0628\u0627\u064a\u0646.<\/p>

\u0648\u0636\u0639 \u0627\u0644\u0634\u0639\u0627\u0631 \u0648\u062d\u062c\u0645\u0647<\/h3>

\u064a\u0639\u062a\u0645\u062f \u0627\u062e\u062a\u064a\u0627\u0631 \u0639\u0628\u0648\u0627\u062a \u0627\u0644\u0623\u063a\u0630\u064a\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u0629 \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062c\u0648\u062f\u0629 \u0639\u0644\u0649 \u0645\u0627 \u064a\u0644\u064a:<\/p>

\u0627\u0644\u0648\u0636\u0639 \u0627\u0644\u0623\u0645\u062b\u0644 \u0644\u0644\u0634\u0639\u0627\u0631<\/strong> (\u0623\u0643\u0648\u0627\u0628 \u0648\u0631\u0642\u064a\u0629):<\/p>

\u0641\u064a \u0627\u0644\u0645\u0642\u062f\u0645\u0629 \u0648\u0627\u0644\u0648\u0633\u0637<\/strong> (\u0627\u0644\u0631\u0624\u064a\u0629 \u0627\u0644\u0623\u0648\u0644\u064a\u0629):<\/p>

-<\/span>\u0627\u0644\u0645\u0648\u0636\u0639: \u0641\u064a \u0645\u0646\u062a\u0635\u0641 \u0627\u0644\u0643\u0648\u0628\u060c \u0639\u0644\u0649 \u0628\u0639\u062f 1-2 \u0628\u0648\u0635\u0629 \u0645\u0646 \u0627\u0644\u0623\u0639\u0644\u0649<\/p>

-<\/span>\u0627\u0644\u062d\u062c\u0645: 30-40% \u0645\u0646 \u0639\u0631\u0636 \u0645\u062d\u064a\u0637 \u0627\u0644\u0643\u0648\u0628<\/p>

-<\/span>\u0627\u0644\u0633\u0628\u0628: \u064a\u0638\u0647\u0631 \u0628\u0634\u0643\u0644 \u0648\u0627\u0636\u062d \u0639\u0646\u062f\u0645\u0627 \u064a\u0645\u0633\u0643 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0643\u0648\u0628 (\u0627\u0644\u0625\u0628\u0647\u0627\u0645\/\u0627\u0644\u0623\u0635\u0627\u0628\u0639 \u062a\u062d\u064a\u0637 \u0628\u0627\u0644\u0634\u0639\u0627\u0631)<\/p>

\u062a\u0635\u0645\u064a\u0645 \u0645\u0644\u0641\u0648\u0641<\/strong> (\u062e\u064a\u0627\u0631 \u0645\u0645\u064a\u0632):<\/p>

-<\/span>\u0627\u0644\u062a\u063a\u0637\u064a\u0629: \u064a\u062a\u0643\u0631\u0631 \u0627\u0644\u0634\u0639\u0627\u0631 2-4 \u0645\u0631\u0627\u062a \u062d\u0648\u0644 \u0645\u062d\u064a\u0637 \u0627\u0644\u0643\u0648\u0628<\/p>

-<\/span>\u0627\u0644\u0645\u064a\u0632\u0629: \u0645\u0631\u0626\u064a \u0645\u0646 \u0623\u064a \u0632\u0627\u0648\u064a\u0629\u060c \u064a\u0632\u064a\u062f \u0645\u0646 \u0638\u0647\u0648\u0631 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0625\u0644\u0649 \u0623\u0642\u0635\u0649 \u062d\u062f<\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: +10-15% \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0639\u0644\u0649 \u0648\u062c\u0647 \u0648\u0627\u062d\u062f (\u062a\u063a\u0637\u064a\u0629 \u062d\u0628\u0631 \u0623\u0643\u0628\u0631\u060c \u0648\u0642\u062a \u0637\u0628\u0627\u0639\u0629 \u0623\u0637\u0648\u0644)<\/p>

\u0648\u0636\u0639 \u0627\u0644\u0642\u0627\u0639<\/strong> (\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u062b\u0627\u0646\u0648\u064a\u0629):<\/p>

-<\/span>\u0627\u0644\u0645\u0648\u0636\u0639: \u0628\u0627\u0644\u0642\u0631\u0628 \u0645\u0646 \u0642\u0627\u0639\u062f\u0629 \u0627\u0644\u0643\u0648\u0628 (\u0645\u0631\u0626\u064a \u0639\u0646\u062f\u0645\u0627 \u064a\u0643\u0648\u0646 \u0627\u0644\u0643\u0648\u0628 \u0645\u0648\u0636\u0648\u0639\u064b\u0627 \u0639\u0644\u0649 \u0627\u0644\u0637\u0627\u0648\u0644\u0629)<\/p>

-<\/span>\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645: \u0639\u0646\u0648\u0627\u0646 URL \u0644\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u060c \u0634\u0639\u0627\u0631\u060c \u0623\u0633\u0645\u0627\u0621 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0639\u0644\u0649 \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a<\/p>

-<\/span>\u0627\u0644\u062d\u062c\u0645: 10-15% \u0645\u0646 \u0627\u0644\u0645\u062d\u064a\u0637 (\u0623\u0635\u063a\u0631\u060c \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u062b\u0627\u0646\u0648\u064a\u0629)<\/p>

\u0627\u0644\u062d\u0627\u0641\u0629 \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u0629<\/strong> (\u062a\u0641\u0627\u0635\u064a\u0644 \u0645\u0645\u064a\u0632\u0629):<\/p>

-<\/span>\u0627\u0644\u0645\u0648\u0636\u0639: \u062f\u0627\u062e\u0644 \u062d\u0627\u0641\u0629 \u0627\u0644\u0643\u0648\u0628 (\u0645\u0631\u0626\u064a \u0639\u0646\u062f \u0627\u0644\u0634\u0631\u0628)<\/p>

-<\/span>Use: “Thank you” message, witty quote, brand personality<\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: \u062a\u0645\u0631\u064a\u0631 \u0625\u0636\u0627\u0641\u064a \u0639\u0628\u0631 \u0627\u0644\u0637\u0627\u0628\u0639\u0629 (+$0.01-0.02 \u0644\u0643\u0644 \u0643\u0648\u0628)<\/p>

-<\/span>\u0627\u0644\u062a\u0623\u062b\u064a\u0631: \u0625\u0631\u0636\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u062a\u0641\u0627\u0635\u064a\u0644 \u062a\u0633\u062a\u062d\u0642 \u0627\u0644\u0646\u0634\u0631 \u0639\u0644\u0649 \u0625\u0646\u0633\u062a\u063a\u0631\u0627\u0645<\/p>

\u0625\u0631\u0634\u0627\u062f\u0627\u062a \u0627\u0644\u062d\u062c\u0645 \u0644\u0643\u0648\u0628 12 \u0623\u0648\u0646\u0635\u0629<\/strong>:<\/p>

-<\/span>\u0645\u062d\u064a\u0637 \u0627\u0644\u0643\u0648\u0628: ~260 \u0645\u0645 (10.2 \u0628\u0648\u0635\u0629)<\/p>

-<\/span>\u0627\u0644\u0634\u0639\u0627\u0631 \u0627\u0644\u0623\u0633\u0627\u0633\u064a: \u0639\u0631\u0636 80-100 \u0645\u0645 (3-4 \u0628\u0648\u0635\u0627\u062a)<\/p>

-<\/span>\u0627\u0644\u0639\u0646\u0627\u0635\u0631 \u0627\u0644\u062b\u0627\u0646\u0648\u064a\u0629: \u0639\u0631\u0636 30-50 \u0645\u0645 (1.2-2 \u0628\u0648\u0635\u0629)<\/p>

-<\/span>\u0627\u0644\u062d\u062c\u0645 \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0644\u0634\u0639\u0627\u0631: 40 \u0645\u0645 \u0639\u0631\u0636\u064b\u0627 (1.6 \u0628\u0648\u0635\u0629) \u0644\u0644\u062a\u0639\u0631\u0641 \u0639\u0644\u064a\u0647<\/p>

\u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0645\u0644\u0641 \u0627\u0644\u0634\u0639\u0627\u0631<\/strong>:<\/p>

-<\/span>\u0627\u0644\u062a\u0646\u0633\u064a\u0642: \u064a\u0641\u0636\u0644 \u0627\u0644\u062a\u0646\u0633\u064a\u0642 \u0627\u0644\u0645\u062a\u062c\u0647 (AI\u060c EPS\u060c PDF) \u0639\u0644\u0649 \u0627\u0644\u062a\u0646\u0633\u064a\u0642 \u0627\u0644\u0646\u0642\u0637\u064a (JPG\u060c PNG)<\/p>

-<\/span>\u0627\u0644\u062f\u0642\u0629 (\u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0635\u0648\u0631\u0629 \u0646\u0642\u0637\u064a\u0629): 300 \u0646\u0642\u0637\u0629 \u0641\u064a \u0627\u0644\u0628\u0648\u0635\u0629 \u0639\u0644\u0649 \u0627\u0644\u0623\u0642\u0644 \u0628\u062d\u062c\u0645 \u0627\u0644\u0637\u0628\u0627\u0639\u0629<\/p>

-<\/span>Color mode: Pantone or CMYK (not RGB, which won’t print accurately)<\/p>

-<\/span>\u062e\u0637\u0648\u0637 \u0645\u062e\u0637\u0637\u064a\u0629: \u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0646\u0635 \u0625\u0644\u0649 \u0645\u062e\u0637\u0637\u0627\u062a\/\u0645\u0646\u062d\u0646\u064a\u0627\u062a (\u064a\u0645\u0646\u0639 \u0645\u0634\u0627\u0643\u0644 \u0627\u0633\u062a\u0628\u062f\u0627\u0644 \u0627\u0644\u062e\u0637\u0648\u0637)<\/p>

\u0639\u0646\u0627\u0635\u0631 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u062a\u064a \u064a\u062c\u0628 \u062a\u062c\u0646\u0628\u0647\u0627<\/h3>

\u064a\u0639\u062a\u0645\u062f \u0627\u062e\u062a\u064a\u0627\u0631 \u0639\u0628\u0648\u0627\u062a \u0627\u0644\u0637\u0639\u0627\u0645 \u0627\u0644\u0645\u062e\u0635\u0635\u0629 \u0627\u0644\u0635\u062f\u064a\u0642\u0629 \u0644\u0644\u0628\u064a\u0626\u0629 \u0639\u0644\u0649:<\/p>

\u0623\u062e\u0637\u0627\u0621 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0634\u0627\u0626\u0639\u0629<\/strong> (\u0627\u0644\u062a\u064a \u062a\u0632\u064a\u062f \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0623\u0648 \u062a\u0642\u0644\u0644 \u0627\u0644\u062c\u0648\u062f\u0629):<\/p>

\u0627\u0644\u062e\u0637\u0623 \u0627\u0644\u0623\u0648\u0644: \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0623\u0644\u0648\u0627\u0646 \u0643\u062b\u064a\u0631\u0629 \u062c\u062f\u064b\u0627<\/strong> (\u0645\u0636\u0627\u0639\u0641 \u0627\u0644\u062a\u0643\u0644\u0641\u0629)<\/p>

-<\/span>\u0627\u0644\u0645\u0634\u0643\u0644\u0629: \u0643\u0644 \u0644\u0648\u0646 = \u0644\u0648\u062d\u0629 \u0645\u0646\u0641\u0635\u0644\u0629 + \u0625\u0639\u062f\u0627\u062f \u0627\u0644\u0645\u0637\u0628\u0639\u0629 + \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u062d\u0628\u0631<\/p>

-<\/span>\u0645\u062b\u0627\u0644: \u062a\u0635\u0645\u064a\u0645 6 \u0623\u0644\u0648\u0627\u0646 \u064a\u0643\u0644\u0641 50-80% \u0623\u0643\u062b\u0631 \u0645\u0646 \u062a\u0635\u0645\u064a\u0645 3 \u0623\u0644\u0648\u0627\u0646<\/p>

-<\/span>\u0627\u0644\u062d\u0644: \u062a\u0628\u0633\u064a\u0637 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0625\u0644\u0649 2-3 \u0623\u0644\u0648\u0627\u0646\u060c \u0648\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062a\u062f\u0631\u062c\u0627\u062a\/\u0638\u0644\u0627\u0644 \u0645\u0646 \u0646\u0641\u0633 \u0627\u0644\u0623\u0644\u0648\u0627\u0646.<\/p>

\u0627\u0644\u062e\u0637\u0623 2: \u0646\u0635 \u0635\u063a\u064a\u0631<\/strong> (\u063a\u064a\u0631 \u0645\u0642\u0631\u0648\u0621 \u0639\u0646\u062f \u0627\u0644\u0637\u0628\u0627\u0639\u0629)<\/p>

-<\/span>Problem: Text <7pt often dable after printing<\/p>

-<\/span>\u0645\u062b\u0627\u0644: \u0639\u0646\u0648\u0627\u0646 URL \u0644\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0628\u062d\u062c\u0645 5 \u0646\u0642\u0627\u0637 \u064a\u0628\u062f\u0648 \u062c\u064a\u062f\u064b\u0627 \u0639\u0644\u0649 \u0627\u0644\u0634\u0627\u0634\u0629\u060c \u0644\u0643\u0646\u0647 \u064a\u062e\u062a\u0641\u064a \u0639\u0644\u0649 \u0627\u0644\u0643\u0648\u0628.<\/p>

-<\/span>\u0627\u0644\u062d\u0644: \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 8 \u0646\u0642\u0627\u0637 \u0644\u062c\u0645\u064a\u0639 \u0627\u0644\u0646\u0635\u0648\u0635\u060c \u0648\u064a\u0648\u0635\u0649 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 10 \u0646\u0642\u0627\u0637 \u0644\u0644\u0646\u0635 \u0627\u0644\u0623\u0633\u0627\u0633\u064a<\/p>

\u0627\u0644\u062e\u0637\u0623 3: \u0639\u0646\u0627\u0635\u0631 \u0645\u0646\u062e\u0641\u0636\u0629 \u0627\u0644\u062a\u0628\u0627\u064a\u0646<\/strong> (\u0631\u0624\u064a\u0629 \u0633\u064a\u0626\u0629)<\/p>

-<\/span>\u0627\u0644\u0645\u0634\u0643\u0644\u0629: \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0641\u0627\u062a\u062d\u0629 \u0639\u0644\u0649 \u0627\u0644\u0623\u0628\u064a\u0636\u060c \u0648\u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0628\u0627\u0633\u062a\u064a\u0644 \u0639\u0644\u0649 \u0648\u0631\u0642 \u0627\u0644\u0643\u0631\u0627\u0641\u062a<\/p>

-<\/span>\u0645\u062b\u0627\u0644: \u0646\u0635 \u0623\u0635\u0641\u0631 \u0641\u0627\u062a\u062d \u0639\u0644\u0649 \u0643\u0648\u0628 \u0623\u0628\u064a\u0636 \u063a\u064a\u0631 \u0645\u0631\u0626\u064a \u0641\u064a \u0645\u0639\u0638\u0645 \u0627\u0644\u0625\u0636\u0627\u0621\u0627\u062a<\/p>

-<\/span>\u0627\u0644\u062d\u0644: \u0627\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u062f\u0627\u0643\u0646\u0629 (\u0627\u0644\u0623\u0633\u0648\u062f\u060c \u0627\u0644\u0643\u062d\u0644\u064a\u060c \u0627\u0644\u0623\u062e\u0636\u0631 \u0627\u0644\u062f\u0627\u0643\u0646) \u0639\u0644\u0649 \u0627\u0644\u0623\u0633\u0637\u062d \u0627\u0644\u0641\u0627\u062a\u062d\u0629.<\/p>

\u0627\u0644\u062e\u0637\u0623 4: \u0627\u0644\u062e\u0644\u0641\u064a\u0627\u062a \u0627\u0644\u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a\u0629<\/strong> (\u0628\u0627\u0647\u0638 \u0627\u0644\u062b\u0645\u0646\u060c \u0648\u063a\u0627\u0644\u0628\u064b\u0627 \u063a\u064a\u0631 \u0636\u0631\u0648\u0631\u064a)<\/p>

-<\/span>\u0627\u0644\u0645\u0634\u0643\u0644\u0629: \u0627\u0644\u0635\u0648\u0631 \u0630\u0627\u062a \u0627\u0644\u062d\u0648\u0627\u0641 \u0627\u0644\u0643\u0627\u0645\u0644\u0629 \u062a\u062a\u0637\u0644\u0628 \u0639\u0645\u0644\u064a\u0629 \u0637\u0628\u0627\u0639\u0629 \u0628\u0623\u0631\u0628\u0639\u0629 \u0623\u0644\u0648\u0627\u0646 CMYK + \u062a\u063a\u0637\u064a\u0629 \u0639\u0627\u0644\u064a\u0629 \u0628\u0627\u0644\u062d\u0628\u0631<\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: \u0623\u063a\u0644\u0649 \u0628\u0640 2-3 \u0645\u0631\u0627\u062a \u0645\u0646 \u0627\u0644\u062e\u0644\u0641\u064a\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0635\u0644\u0628\u0629<\/p>

-<\/span>\u0627\u0644\u062d\u0644: \u0627\u0633\u062a\u062e\u062f\u0645 \u0623\u0644\u0648\u0627\u0646\u064b\u0627 \u0635\u0644\u0628\u0629 \u0623\u0648 \u0623\u0646\u0645\u0627\u0637\u064b\u0627 \u0628\u0633\u064a\u0637\u0629 (\u0623\u0634\u0643\u0627\u0644 \u0647\u0646\u062f\u0633\u064a\u0629\u060c \u0646\u0633\u064a\u062c)<\/p>

\u0627\u0644\u062e\u0637\u0623 5: \u0639\u062f\u0645 \u0643\u0641\u0627\u064a\u0629 \u0627\u0644\u062a\u0633\u064a\u064a\u0644<\/strong> (\u062d\u0648\u0627\u0641 \u0628\u064a\u0636\u0627\u0621 \u0628\u0639\u062f \u0627\u0644\u0642\u0635)<\/p>

-<\/span>\u0627\u0644\u0645\u0634\u0643\u0644\u0629: \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u064a\u0646\u062a\u0647\u064a \u062a\u0645\u0627\u0645\u064b\u0627 \u0639\u0646\u062f \u062d\u0627\u0641\u0629 \u0627\u0644\u0643\u0648\u0628 \u2192 \u064a\u0638\u0647\u0631 \u062d\u062f \u0623\u0628\u064a\u0636 \u0628\u0639\u062f \u0627\u0644\u0625\u0646\u062a\u0627\u062c<\/p>

-<\/span>\u0627\u0644\u062a\u0642\u0646\u064a\u0629: \u0623\u0643\u0648\u0627\u0628 \u0645\u0632\u064a\u0646\u0629 \u0628\u062d\u062f \u0623\u0642\u0635\u0649 \u00b12 \u0645\u0645\u060c \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 3-5 \u0645\u0645 \u0645\u0646 \u0627\u0644\u062d\u0648\u0627\u0641 \u0627\u0644\u0632\u0627\u0626\u062f\u0629<\/p>

-<\/span>\u0627\u0644\u062d\u0644: \u0642\u0645 \u0628\u062a\u0645\u062f\u064a\u062f \u062c\u0645\u064a\u0639 \u0623\u0644\u0648\u0627\u0646\/\u0635\u0648\u0631 \u0627\u0644\u062e\u0644\u0641\u064a\u0629 \u0628\u0645\u0642\u062f\u0627\u0631 5 \u0645\u0645 \u062e\u0627\u0631\u062c \u062e\u0637 \u0627\u0644\u0642\u0637\u0639.<\/p>

\u0627\u0644\u062e\u0637\u0623 6: \u0627\u0644\u062a\u062f\u0631\u062c\u0627\u062a \u0627\u0644\u0645\u0639\u0642\u062f\u0629<\/strong> (\u0645\u0634\u0627\u0643\u0644 \u062c\u0648\u062f\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629)<\/p>

-<\/span>\u0627\u0644\u0645\u0634\u0643\u0644\u0629: \u062a\u0639\u0627\u0646\u064a \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629 \u0645\u0646 \u0635\u0639\u0648\u0628\u0629 \u0641\u064a \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u062a\u062f\u0631\u062c\u0627\u062a \u0627\u0644\u0633\u0644\u0633\u0629 (\u0638\u0647\u0648\u0631 \u062e\u0637\u0648\u0637 \u0648\u0627\u0636\u062d\u0629)<\/p>

-<\/span>\u0645\u062b\u0627\u0644: \u0634\u0639\u0627\u0631 \u0628\u062a\u062f\u0631\u062c \u0644\u0648\u0646\u064a \u0645\u0646 \u0627\u0644\u0623\u0632\u0631\u0642 \u0627\u0644\u062f\u0627\u0643\u0646 \u0625\u0644\u0649 \u0627\u0644\u0623\u0632\u0631\u0642 \u0627\u0644\u0641\u0627\u062a\u062d \u064a\u0638\u0647\u0631 \u062e\u0637\u0648\u0637\u064b\u0627<\/p>

-<\/span>Solution: Use solid colors or limit gradients to <25% color change<\/p>

\u0627\u0644\u062e\u0637\u0623 7: \u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644 \u0627\u0644\u062f\u0642\u064a\u0642\u0629 \u0627\u0644\u0645\u0639\u0643\u0648\u0633\u0629<\/strong> (\u0623\u0628\u064a\u0636 \u0639\u0644\u0649 \u062e\u0644\u0641\u064a\u0629 \u062f\u0627\u0643\u0646\u0629)<\/p>

-<\/span>\u0627\u0644\u0645\u0634\u0643\u0644\u0629: \u0638\u0647\u0648\u0631 \u0646\u0635 \u0623\u0628\u064a\u0636 \u0635\u063a\u064a\u0631 \u0623\u0648 \u062a\u0641\u0627\u0635\u064a\u0644 \u0639\u0644\u0649 \u062e\u0644\u0641\u064a\u0629 \u062f\u0627\u0643\u0646\u0629 \u0623\u062b\u0646\u0627\u0621 \u0627\u0644\u0637\u0628\u0627\u0639\u0629<\/p>

-<\/span>\u0645\u062b\u0627\u0644: \u0646\u0635 \u0623\u0628\u064a\u0636 \u0628\u062d\u062c\u0645 7 \u0646\u0642\u0627\u0637 \u0639\u0644\u0649 \u062e\u0644\u0641\u064a\u0629 \u0633\u0648\u062f\u0627\u0621 \u2192 \u0627\u0644\u062d\u0631\u0648\u0641 \u062a\u0646\u062f\u0645\u062c \u0645\u0639\u064b\u0627<\/p>

-<\/span>\u0627\u0644\u062d\u0644: \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 9-10 \u0646\u0642\u0627\u0637 \u0644\u0644\u0646\u0635 \u0627\u0644\u0645\u0639\u0643\u0648\u0633\u060c \u0627\u0633\u062a\u062e\u062f\u0645 \u0648\u0632\u0646 \u0645\u062a\u0648\u0633\u0637\/\u063a\u0627\u0645\u0642<\/p>

\u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0644\u0637\u0644\u0628 \u0648\u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u0645\u062a\u0631\u062a\u0628\u0629<\/h2>

\u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0643\u0645\u064a\u0627\u062a \u0627\u0644\u0637\u0644\u0628\u0627\u062a \u062d\u0633\u0628 \u0646\u0648\u0639 \u0627\u0644\u0637\u0628\u0627\u0639\u0629<\/h3>

\u0644\u0641\u0647\u0645 \u062d\u0627\u0648\u064a\u0627\u062a \u0627\u0644\u0637\u0639\u0627\u0645 \u0627\u0644\u0645\u062e\u0635\u0635\u0629\u060c \u064a\u062c\u0628 \u0627\u0644\u0627\u0646\u062a\u0628\u0627\u0647 \u0625\u0644\u0649 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062a\u0627\u0644\u064a\u0629:<\/p>

\u0644\u0645\u0627\u0630\u0627 \u062a\u0648\u062c\u062f \u0627\u0644\u062d\u062f\u0648\u062f \u0627\u0644\u062f\u0646\u064a\u0627 \u0644\u0644\u0637\u0644\u0628\u0627\u062a<\/strong>:<\/p>

-<\/span>\u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u0625\u0639\u062f\u0627\u062f: \u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u0644\u0648\u062d\u0629\u060c \u0645\u0639\u0627\u064a\u0631\u0629 \u0627\u0644\u0645\u0637\u0628\u0639\u0629\u060c \u0645\u0637\u0627\u0628\u0642\u0629 \u0627\u0644\u0623\u0644\u0648\u0627\u0646\u060c \u0627\u0644\u0646\u0641\u0627\u064a\u0627\u062a \u0623\u062b\u0646\u0627\u0621 \u0627\u0644\u0625\u0639\u062f\u0627\u062f<\/p>

-<\/span>\u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f\u064a: \u064a\u062d\u062a\u0627\u062c \u0627\u0644\u0645\u0635\u0646\u0639\u0648\u0646 \u0625\u0644\u0649 \u0643\u0645\u064a\u0629 \u062f\u0646\u064a\u0627 \u0644\u062a\u063a\u0637\u064a\u0629 \u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u0625\u0639\u062f\u0627\u062f \u0648\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0631\u0628\u062d.<\/p>

-<\/span>\u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u0625\u0646\u062a\u0627\u062c: \u062a\u0639\u0637\u0644 \u0627\u0644\u062f\u0648\u0631\u0627\u062a \u0627\u0644\u0642\u0635\u064a\u0631\u0629 \u0627\u0644\u062c\u062f\u0648\u0644 \u0627\u0644\u0632\u0645\u0646\u064a \u0648\u062a\u0642\u0644\u0644 \u0645\u0646 \u0627\u0644\u0625\u0646\u062a\u0627\u062c\u064a\u0629 \u0627\u0644\u0625\u062c\u0645\u0627\u0644\u064a\u0629 \u0644\u0644\u0645\u0635\u0646\u0639<\/p>

\u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0643\u0645\u064a\u0629 \u0627\u0644\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u0642\u064a\u0627\u0633\u064a\u0629 \u062d\u0633\u0628 \u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629<\/strong>:<\/p>

\u0646\u0648\u0639 \u0627\u0644\u0637\u0628\u0627\u0639\u0629<\/th>\u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0627\u0644\u0645\u0639\u062a\u0627\u062f \u0644\u0644\u0637\u0644\u0628<\/th>\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u0639\u062f\u0627\u062f<\/th>\u0627\u0644\u0623\u0641\u0636\u0644 \u0644\u0640<\/th><\/tr><\/thead>
\u0639\u0627\u062f\u064a\/\u0645\u062e\u0632\u0648\u0646<\/strong> (\u0628\u062f\u0648\u0646 \u0637\u0628\u0627\u0639\u0629)<\/td>10,000-30,000<\/td>$0<\/td>\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0645\u0646\u062a\u062c\u060c \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0645\u0646 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/td><\/tr>
\u0637\u0628\u0627\u0639\u0629 \u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629 \u0623\u062d\u0627\u062f\u064a\u0629 \u0627\u0644\u0644\u0648\u0646<\/strong><\/td>30,000-50,000<\/td>$150-250<\/td>\u0634\u0639\u0627\u0631 \u0628\u0633\u064a\u0637\u060c \u0639\u0644\u0627\u0645\u0629 \u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0642\u062a\u0635\u0627\u062f\u064a\u0629<\/td><\/tr>
\u0637\u0628\u0627\u0639\u0629 \u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629 \u062b\u0646\u0627\u0626\u064a\u0629 \u0627\u0644\u0644\u0648\u0646<\/strong><\/td>50,000-80,000<\/td>$300-450<\/td>\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0642\u064a\u0627\u0633\u064a\u0629 (\u0627\u0644\u0634\u0639\u0627\u0631 + \u0627\u0644\u062a\u0645\u064a\u064a\u0632)<\/td><\/tr>
3-4 \u0623\u0644\u0648\u0627\u0646 \u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629<\/strong><\/td>80,000-120,000<\/td>$600-900<\/td>\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0643\u0627\u0645\u0644\u0629\u060c \u0639\u0646\u0627\u0635\u0631 \u0645\u062a\u0639\u062f\u062f\u0629<\/td><\/tr>
\u0623\u0644\u0648\u0627\u0646 \u0643\u0627\u0645\u0644\u0629 CMYK<\/strong><\/td>100,000-200,000<\/td>$800-1,200<\/td>\u0639\u0644\u0627\u0645\u0629 \u062a\u062c\u0627\u0631\u064a\u0629 \u0645\u062a\u0645\u064a\u0632\u0629\u060c \u0635\u0648\u0631\u060c \u062a\u062f\u0631\u062c\u0627\u062a \u0644\u0648\u0646\u064a\u0629<\/td><\/tr>
\u0637\u0628\u0627\u0639\u0629 \u0623\u0648\u0641\u0633\u062a<\/strong><\/td>100,000-250,000<\/td>$1,200-2,000<\/td>\u062c\u0648\u062f\u0629 \u0641\u0627\u0626\u0642\u0629\u060c \u062c\u0648\u062f\u0629 \u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a\u0629<\/td><\/tr><\/tbody><\/table><\/div>

\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0641\u0627\u0648\u0636 \u0628\u0634\u0623\u0646 \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0643\u0645\u064a\u0629 \u0627\u0644\u0637\u0644\u0628<\/strong>:<\/p>

\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 1: \u0637\u0644\u0628 \u062a\u062c\u0631\u064a\u0628\u064a \u0645\u0645\u064a\u0632<\/strong><\/p>

-<\/span>\u0627\u0644\u0637\u0644\u0628: 30,000 \u0648\u062d\u062f\u0629 \u0628\u062f\u0644\u0627\u064b \u0645\u0646 50,000 \u0648\u062d\u062f\u0629 \u0643\u062d\u062f \u0623\u062f\u0646\u0649 \u0644\u0644\u0637\u0644\u0628<\/p>

-<\/span>\u0627\u0644\u0639\u0631\u0636: \u0642\u0628\u0648\u0644 \u0639\u0644\u0627\u0648\u0629 \u0633\u0639\u0631 15-20% \u0644\u0644\u0637\u0644\u0628 \u0627\u0644\u0623\u0648\u0644 \u0627\u0644\u0623\u0635\u063a\u0631 \u062d\u062c\u0645\u0627\u064b<\/p>

-<\/span>\u0627\u0644\u0633\u0628\u0628: \u064a\u062d\u0635\u0644 \u0627\u0644\u0645\u0635\u0646\u0639 \u0639\u0644\u0649 \u0647\u0627\u0645\u0634 \u0631\u0628\u062d \u0623\u0639\u0644\u0649 \u0644\u062a\u0639\u0648\u064a\u0636 \u0627\u0646\u062e\u0641\u0627\u0636 \u0627\u0644\u062d\u062c\u0645<\/p>

-<\/span>\u0645\u062b\u0627\u0644: \u0642\u064a\u0627\u0633\u064a 50K @ $0.070 = $3,500\u061b \u062a\u062c\u0631\u064a\u0628\u064a 30K @ $0.082 = $2,460 (\u064a\u062d\u0642\u0642 \u0627\u0644\u0645\u0635\u0646\u0639 \u0647\u0627\u0645\u0634\u064b\u0627 \u0645\u0645\u0627\u062b\u0644\u064b\u0627)<\/p>

\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 2: \u0637\u0644\u0628 \u0645\u062a\u0639\u062f\u062f \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a<\/strong><\/p>

-<\/span>\u0627\u0644\u0646\u0647\u062c: \u0627\u0644\u062c\u0645\u0639 \u0628\u064a\u0646 \u0639\u062f\u0629 \u0645\u0646\u062a\u062c\u0627\u062a \u0644\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0643\u0645\u064a\u0629 \u0627\u0644\u0637\u0644\u0628<\/p>

-<\/span>\u0645\u062b\u0627\u0644: 25 \u0623\u0644\u0641 \u0643\u0648\u0628 + 20 \u0623\u0644\u0641 \u0648\u0639\u0627\u0621 + 20 \u0623\u0644\u0641 \u063a\u0637\u0627\u0621 = 65 \u0623\u0644\u0641\u064b\u0627 \u0625\u062c\u0645\u0627\u0644\u0627\u064b (\u064a\u0641\u064a \u0628\u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u0641\u0626\u0629 50-80 \u0623\u0644\u0641\u064b\u0627)<\/p>

-<\/span>\u062a\u062d\u0630\u064a\u0631: \u0644\u0627 \u064a\u0632\u0627\u0644 \u0643\u0644 \u0645\u0646\u062a\u062c \u064a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0644\u0648\u062d\u0627\u062a\/\u0625\u0639\u062f\u0627\u062f\u0627\u062a \u0645\u0646\u0641\u0635\u0644\u0629 (\u0642\u062f \u064a\u0643\u0648\u0646 \u0647\u0646\u0627\u0643 \u062d\u062f \u0623\u062f\u0646\u0649 \u0644\u0643\u0645\u064a\u0629 \u0627\u0644\u0637\u0644\u0628\u0627\u062a \u0644\u0643\u0644 \u0645\u0646\u062a\u062c)<\/p>

\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 3: \u062a\u0635\u0645\u064a\u0645\u0627\u062a \u0645\u0646\u0642\u0633\u0645\u0629<\/strong><\/p>

-<\/span>\u0627\u0644\u0646\u0647\u062c: \u0637\u0644\u0628 50 \u0623\u0644\u0641 \u0643\u0648\u0628 \u0645\u0642\u0633\u0645\u0629 \u0625\u0644\u0649 \u062a\u0635\u0645\u064a\u0645\u064a\u0646 (25 \u0623\u0644\u0641 \u0644\u0643\u0644 \u062a\u0635\u0645\u064a\u0645)<\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: \u0643\u0644 \u062a\u0635\u0645\u064a\u0645 \u064a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0644\u0648\u062d\u0627\u062a \u0645\u0646\u0641\u0635\u0644\u0629 (\u062a\u0643\u0644\u0641\u0629 \u0625\u0639\u062f\u0627\u062f \u0645\u0632\u062f\u0648\u062c\u0629)<\/p>

-<\/span>\u0627\u0644\u0645\u064a\u0632\u0629: \u0627\u062e\u062a\u0628\u0627\u0631 \u062a\u0635\u0645\u064a\u0645\u064a\u0646 \u062f\u0648\u0646 \u0627\u0644\u0627\u0644\u062a\u0632\u0627\u0645 \u0627\u0644\u0643\u0627\u0645\u0644 \u0628\u0640 50 \u0623\u0644\u0641 \u062f\u0648\u0644\u0627\u0631 \u0644\u0623\u062d\u062f\u0647\u0645\u0627<\/p>

-<\/span>\u0645\u062b\u0627\u0644: \u062a\u0635\u0645\u064a\u0645 \u0635\u064a\u0641\u064a 25K + \u062a\u0635\u0645\u064a\u0645 \u0639\u0644\u0649 \u0645\u062f\u0627\u0631 \u0627\u0644\u0639\u0627\u0645 25K = \u0625\u062c\u0645\u0627\u0644\u064a 50K\u060c \u0625\u0639\u062f\u0627\u062f $600 (\u0645\u0642\u0627\u0628\u0644 $300 \u0644\u0644\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0641\u0631\u062f\u064a)<\/p>

\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 4: \u0627\u0644\u0627\u0644\u062a\u0632\u0627\u0645 \u0628\u062d\u062c\u0645 \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644<\/strong><\/p>

-<\/span>Negotiate: “Start with 40K units, commit to 120K total over 12 months”<\/p>

-<\/span>\u0641\u0627\u0626\u062f\u0629 \u0627\u0644\u0645\u0648\u0631\u062f: \u0636\u0645\u0627\u0646 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a\u0629 = \u062a\u0628\u0631\u064a\u0631 \u0627\u0646\u062e\u0641\u0627\u0636 \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0643\u0645\u064a\u0629 \u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u0623\u0648\u0644\u064a\u0629<\/p>

-<\/span>\u0645\u064a\u0632\u062a\u0643: \u0627\u062e\u062a\u0628\u0631 \u0627\u0644\u0633\u0648\u0642 \u0628\u0643\u0645\u064a\u0627\u062a \u0635\u063a\u064a\u0631\u0629 \u0642\u0628\u0644 \u0627\u0644\u062a\u0648\u0633\u0639<\/p>

\u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0623\u0633\u0639\u0627\u0631 \u0627\u0644\u062d\u062c\u0645<\/h3>

\u064a\u0639\u062a\u0645\u062f \u0627\u062e\u062a\u064a\u0627\u0631 \u0639\u0628\u0648\u0627\u062a \u0627\u0644\u0623\u063a\u0630\u064a\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u0629 \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062c\u0648\u062f\u0629 \u0639\u0644\u0649 \u0645\u0627 \u064a\u0644\u064a:<\/p>

\u0645\u0646\u062d\u0646\u064a\u0627\u062a \u0627\u0644\u0623\u0633\u0639\u0627\u0631 \u062d\u0633\u0628 \u0627\u0644\u0643\u0645\u064a\u0629<\/strong> (\u0623\u0643\u0648\u0627\u0628 12 \u0623\u0648\u0646\u0635\u0629\u060c \u0637\u0628\u0627\u0639\u0629 \u0628\u0644\u0648\u0646\u064a\u0646):<\/p>

\u0627\u0644\u0643\u0645\u064a\u0629<\/th>\u0633\u0639\u0631 \u0627\u0644\u0648\u062d\u062f\u0629<\/th>\u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u062c\u0645\u0627\u0644\u064a\u0629<\/th>\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u0639\u062f\u0627\u062f\/\u0627\u0644\u0648\u062d\u062f\u0629<\/th>\u0645\u0642\u0627\u0628\u0644 50 \u0623\u0644\u0641 \u0648\u062d\u062f\u0629 \u0643\u062d\u062f \u0623\u062f\u0646\u0649 \u0644\u0644\u0637\u0644\u0628<\/th><\/tr><\/thead>
30,000<\/td>$0.085<\/td>$2,550<\/td>$0.013<\/td>+21% \u0645\u0645\u062a\u0627\u0632<\/td><\/tr>
50,000<\/td>$0.070<\/td>$3,500<\/td>$0.008<\/td>\u062e\u0637 \u0627\u0644\u0623\u0633\u0627\u0633<\/td><\/tr>
100,000<\/td>$0.062<\/td>$6,200<\/td>$0.004<\/td>11% \u0645\u062f\u062e\u0631\u0627\u062a<\/td><\/tr>
200,000<\/td>$0.056<\/td>$11,200<\/td>$0.002<\/td>20% \u0645\u062f\u062e\u0631\u0627\u062a<\/td><\/tr>
500,000<\/td>$0.050<\/td>$25,000<\/td>$0.001<\/td>29% \u0645\u062f\u062e\u0631\u0627\u062a<\/td><\/tr><\/tbody><\/table><\/div>

\u0631\u0624\u0649 \u0623\u0633\u0627\u0633\u064a\u0629<\/strong>:<\/p>

-<\/span>\u0623\u0643\u0628\u0631 \u0627\u0646\u062e\u0641\u0627\u0636 \u0641\u064a \u0627\u0644\u0633\u0639\u0631: 30 \u0623\u0644\u0641 \u2192 50 \u0623\u0644\u0641 (\u0627\u0646\u062e\u0641\u0627\u0636 \u0628\u0645\u0642\u062f\u0627\u0631 21% \u0645\u0639 \u0627\u0646\u062a\u0634\u0627\u0631 \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u0639\u062f\u0627\u062f)<\/p>

-<\/span>\u0627\u0644\u0639\u0627\u0626\u062f\u0627\u062a \u0627\u0644\u0645\u062a\u0646\u0627\u0642\u0635\u0629: 100 \u0623\u0644\u0641 \u2192 500 \u0623\u0644\u0641 (\u0627\u0646\u062e\u0641\u0627\u0636 \u0628\u0645\u0642\u062f\u0627\u0631 18% \u0645\u0642\u0627\u0628\u0644 \u0632\u064a\u0627\u062f\u0629 \u0641\u064a \u0627\u0644\u062d\u062c\u0645 \u0628\u0645\u0642\u062f\u0627\u0631 5 \u0623\u0636\u0639\u0627\u0641)<\/p>

-<\/span>\u0627\u0644\u0646\u0642\u0637\u0629 \u0627\u0644\u0645\u062b\u0627\u0644\u064a\u0629: 100-200 \u0623\u0644\u0641 \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0645\u0639\u0638\u0645 \u0627\u0644\u0634\u0631\u0643\u0627\u062a (\u0623\u0633\u0639\u0627\u0631 \u062c\u064a\u062f\u0629 \u062f\u0648\u0646 \u0645\u062e\u0632\u0648\u0646 \u0632\u0627\u0626\u062f)<\/p>

\u062a\u0623\u062b\u064a\u0631 \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u0639\u062f\u0627\u062f \u0639\u0644\u0649 \u0627\u0644\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u0635\u063a\u064a\u0631\u0629<\/strong>:<\/p>

50,000 \u0648\u062d\u062f\u0629<\/strong>:<\/p>

-<\/span>\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0643\u0623\u0633 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629: $3,000 (50K \u00d7 $0.06)<\/p>

-<\/span>\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u0639\u062f\u0627\u062f: $400 (\u0644\u0648\u062d\u0627\u062a\u060c \u0645\u0639\u0627\u064a\u0631\u0629)<\/p>

-<\/span>\u0627\u0644\u0625\u062c\u0645\u0627\u0644\u064a: $3,400 ($0.068 \u0644\u0643\u0644 \u0643\u0648\u0628)<\/p>

-<\/span>\u0627\u0644\u0625\u0639\u062f\u0627\u062f \u0643\u0640 % \u0645\u0646 \u0627\u0644\u0625\u062c\u0645\u0627\u0644\u064a: 11.8%<\/p>

200,000 \u0648\u062d\u062f\u0629<\/strong>:<\/p>

-<\/span>\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0643\u0623\u0633 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629: $12,000 (200K \u00d7 $0.06)<\/p>

-<\/span>\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u0639\u062f\u0627\u062f: $400 (\u0645\u062b\u0644 50K)<\/p>

-<\/span>\u0627\u0644\u0625\u062c\u0645\u0627\u0644\u064a: $12,400 ($0.062 \u0644\u0643\u0644 \u0643\u0648\u0628)<\/p>

-<\/span>\u0627\u0644\u0625\u0639\u062f\u0627\u062f \u0643\u0640 % \u0645\u0646 \u0627\u0644\u0625\u062c\u0645\u0627\u0644\u064a: 3.2%<\/p>

\u0627\u0644\u062e\u0627\u062a\u0645\u0629<\/strong>: \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u0639\u062f\u0627\u062f \u0636\u0626\u064a\u0644\u0629 \u0639\u0646\u062f \u062d\u062c\u0645 200 \u0623\u0644\u0641+\u060c \u0648\u0644\u0643\u0646\u0647\u0627 \u0643\u0628\u064a\u0631\u0629 \u0639\u0646\u062f \u062d\u062c\u0645 50 \u0623\u0644\u0641 (11.81 \u062a\u064a\u0631\u0627 \u0628\u0627\u064a\u062a \u0645\u0646 \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u062c\u0645\u0627\u0644\u064a\u0629).<\/p>

\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0648\u0627\u0644\u0639\u0627\u0626\u062f<\/h3>

\u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u0648\u0627\u062f \u0627\u0644\u063a\u0630\u0627\u0626\u064a\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u060c \u0631\u0643\u0632 \u0639\u0644\u0649:<\/p>

\u062d\u0633\u0627\u0628 \u0639\u0627\u0626\u062f \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u062e\u0635\u0635<\/strong>:<\/p>

\u0627\u0644\u0633\u064a\u0646\u0627\u0631\u064a\u0648<\/strong>: \u0645\u0642\u0647\u0649 \u064a\u0642\u062f\u0645 300 \u0643\u0648\u0628 \u0641\u064a \u0627\u0644\u064a\u0648\u0645\u060c \u0645\u0639 \u0645\u0631\u0627\u0639\u0627\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u0629<\/p>

\u0627\u0644\u062e\u064a\u0627\u0631 \u0623: \u0623\u0643\u0648\u0627\u0628 \u0639\u0627\u062f\u064a\u0629<\/strong><\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: $0.055 \u0644\u0643\u0644 \u0643\u0648\u0628<\/p>

-<\/span>\u0633\u0646\u0648\u064a\u064b\u0627: 109,500 \u0643\u0648\u0628 \u00d7 $0.055 = $6,023<\/p>

-<\/span>\u0638\u0647\u0648\u0631 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629: \u0635\u0641\u0631 (\u0623\u0643\u0648\u0627\u0628 \u0628\u064a\u0636\u0627\u0621 \u0639\u0627\u0645\u0629)<\/p>

\u0627\u0644\u062e\u064a\u0627\u0631 \u0628: \u0623\u0643\u0648\u0627\u0628 \u0645\u062e\u0635\u0635\u0629 \u0628\u0644\u0648\u0646\u064a\u0646<\/strong><\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: $0.075 \u0644\u0643\u0644 \u0643\u0648\u0628 (\u064a\u0634\u0645\u0644 \u0627\u0644\u0637\u0628\u0627\u0639\u0629)<\/p>

-<\/span>\u0633\u0646\u0648\u064a\u064b\u0627: 109,500 \u0643\u0648\u0628 \u00d7 $0.075 = $8,213<\/p>

-<\/span>\u062a\u0643\u0644\u0641\u0629 \u0625\u0636\u0627\u0641\u064a\u0629: $2,190\/\u0633\u0646\u0629 (+36%)<\/p>

\u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631<\/strong>:<\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u0636\u0627\u0641\u064a\u0629: $2,190\/\u0633\u0646\u0629 = $183\/\u0634\u0647\u0631 = $6\/\u064a\u0648\u0645<\/p>

-<\/span>\u0645\u062a\u0648\u0633\u0637 \u0642\u064a\u0645\u0629 \u0627\u0644\u0637\u0644\u0628: $4.50<\/p>

-<\/span>\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062c\u062f\u062f \u0627\u0644\u0645\u0637\u0644\u0648\u0628\u0648\u0646: $6 \u00f7 $4.50 = 1.3 \u0639\u0645\u064a\u0644 \u0641\u064a \u0627\u0644\u064a\u0648\u0645<\/strong> \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u062a\u0639\u0627\u062f\u0644<\/p>

\u0647\u0644 \u0647\u0630\u0627 \u0648\u0627\u0642\u0639\u064a\u061f<\/strong><\/p>

-<\/span>\u0627\u0644\u0638\u0647\u0648\u0631: 300 \u0643\u0648\u0628\/\u064a\u0648\u0645 \u064a\u062a\u0645 \u062a\u0648\u0632\u064a\u0639\u0647\u0627 \u0639\u0644\u0649 \u0627\u0644\u062c\u0645\u0647\u0648\u0631 = 900-1500 \u0638\u0647\u0648\u0631 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u064a\u0648\u0645\u064a\u064b\u0627<\/p>

-<\/span>\u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a: 10-15% \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u064a\u0635\u0648\u0631\u0648\u0646 \u0623\u0643\u0648\u0627\u0628 \u062a\u062d\u0645\u0644 \u0639\u0644\u0627\u0645\u0629 \u062a\u062c\u0627\u0631\u064a\u0629 (30-45 \u0645\u0646\u0634\u0648\u0631\u064b\u0627\/\u0623\u0633\u0628\u0648\u0639\u064b\u0627 = \u062a\u0633\u0648\u064a\u0642 \u0639\u0636\u0648\u064a)<\/p>

-<\/span>Word of mouth: Branded packaging increases perceived quality (customers talk about “that cafe with cool cups”)<\/p>

-<\/span>\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0648\u062b\u0642\u0629<\/strong>: High-visibility food businesses (downtown, high foot traffic) report 8-15% of new customers cite “saw your cup\/bag” as discovery method<\/p>

\u062a\u0642\u062f\u064a\u0631 \u0645\u062a\u062d\u0641\u0638<\/strong>: 5% \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062c\u062f\u062f (\u0648\u0644\u064a\u0633 10%) = 0.15 \u0639\u0645\u064a\u0644 \u062c\u062f\u064a\u062f\/\u064a\u0648\u0645<\/p>

-<\/span>0.15 \u0639\u0645\u064a\u0644\/\u064a\u0648\u0645 \u00d7 365 \u064a\u0648\u0645 \u00d7 $4.50 = $246 \u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0633\u0646\u0648\u064a\u0629<\/p>

-<\/span>\u0646\u0642\u0637\u0629 \u0627\u0644\u062a\u0639\u0627\u062f\u0644: \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 1.3 \u0639\u0645\u064a\u0644 \u062c\u062f\u064a\u062f \u0641\u064a \u0627\u0644\u064a\u0648\u0645\u061b \u062a\u062d\u0635\u0644 \u0646\u0633\u0628\u0629 5% \u0639\u0644\u0649 0.15 \u0641\u064a \u0627\u0644\u064a\u0648\u0645<\/p>

-<\/span>\u0627\u0644\u062e\u0627\u062a\u0645\u0629<\/strong>: \u064a\u062a\u0637\u0644\u0628 \u0645\u0639\u062f\u0644 \u0625\u0633\u0646\u0627\u062f \u0639\u0645\u0644\u0627\u0621 \u062c\u062f\u062f ~2-3% (\u0648\u0627\u0642\u0639\u064a \u0644\u0644\u0645\u0648\u0627\u0642\u0639 \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u0648\u0636\u0648\u062d)<\/p>

\u0623\u064a\u0646 \u064a\u0639\u0645\u0644 \u0639\u0627\u0626\u062f \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u062e\u0635\u0635<\/strong>:<\/p>

-<\/span>\u2705 \u062d\u0631\u0643\u0629 \u0645\u0631\u0648\u0631 \u0639\u0627\u0644\u064a\u0629: \u0648\u0633\u0637 \u0627\u0644\u0645\u062f\u064a\u0646\u0629\u060c \u0627\u0644\u0645\u0646\u0627\u0637\u0642 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 (\u064a\u062a\u0645 \u0631\u0624\u064a\u0629 \u0627\u0644\u0623\u0643\u0648\u0627\u0628 \u0645\u0646 \u0642\u0628\u0644 \u0623\u0643\u062b\u0631 \u0645\u0646 1000 \u0634\u062e\u0635 \u064a\u0648\u0645\u064a\u064b\u0627)<\/p>

-<\/span>\u2705 \u0645\u0646\u0627\u0633\u0628 \u0644\u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a: \u0645\u0646\u062a\u062c\u0627\u062a \u062c\u0630\u0627\u0628\u0629 (\u0642\u0647\u0648\u0629 \u0645\u0645\u064a\u0632\u0629\u060c \u0623\u0637\u0628\u0627\u0642 \u0633\u0645\u0648\u0630\u064a\u060c \u0623\u0637\u0639\u0645\u0629 \u0645\u0635\u0646\u0648\u0639\u0629 \u064a\u062f\u0648\u064a\u064b\u0627)<\/p>

-<\/span>\u2705 Takeaway-focused: >70% to-go orders (maximizes mobile billboard effect)<\/p>

-<\/span>\u274c \u0631\u0624\u064a\u0629 \u0645\u0646\u062e\u0641\u0636\u0629: \u0641\u064a \u0627\u0644\u0636\u0648\u0627\u062d\u064a\u060c \u0644\u0644\u062a\u0648\u0635\u064a\u0644 \u0641\u0642\u0637 (\u0644\u0627 \u062a\u0638\u0647\u0631 \u0627\u0644\u0623\u0643\u0648\u0627\u0628 \u0644\u0644\u062c\u0645\u0647\u0648\u0631)<\/p>

-<\/span>\u274c Dine-in majority: <30% takeaway (limited external brand exposure)<\/p>

\u0627\u0644\u062c\u062f\u0648\u0644 \u0627\u0644\u0632\u0645\u0646\u064a \u0644\u0644\u0625\u0646\u062a\u0627\u062c \u0648\u0627\u0644\u0639\u0645\u0644\u064a\u0629<\/h2>
\"\u062a\u063a\u0644\u064a\u0641<\/figure>

\u0633\u064a\u0631 \u0627\u0644\u0639\u0645\u0644 \u0645\u0646 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0625\u0644\u0649 \u0627\u0644\u062a\u0633\u0644\u064a\u0645<\/h3>

\u0639\u0646\u062f \u062a\u0642\u064a\u064a\u0645 \u0639\u0628\u0648\u0627\u062a \u0627\u0644\u0623\u063a\u0630\u064a\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u0629 \u0627\u0644\u0635\u062f\u064a\u0642\u0629 \u0644\u0644\u0628\u064a\u0626\u0629\u060c \u0636\u0639 \u0641\u064a \u0627\u0639\u062a\u0628\u0627\u0631\u0643 \u0645\u0627 \u064a\u0644\u064a:<\/p>

\u0627\u0644\u062c\u062f\u0648\u0644 \u0627\u0644\u0632\u0645\u0646\u064a \u0627\u0644\u0643\u0627\u0645\u0644<\/strong> (100,000 \u0648\u062d\u062f\u0629\u060c \u0637\u0628\u0627\u0639\u0629 \u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629 \u062b\u0646\u0627\u0626\u064a\u0629 \u0627\u0644\u0644\u0648\u0646):<\/p>

\u0627\u0644\u0623\u0633\u0628\u0648\u0639 1: \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062a\u0635\u0645\u064a\u0645<\/strong><\/p>

-<\/span>\u0627\u0644\u0623\u064a\u0627\u0645 1-3: \u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0623\u0648\u0644\u064a (\u062f\u0627\u062e\u0644\u064a \u0623\u0648 \u0645\u0635\u0645\u0645)<\/p>

-<\/span>\u0627\u0644\u064a\u0648\u0645 \u0627\u0644\u0631\u0627\u0628\u0639: \u0625\u0631\u0633\u0627\u0644 \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u0641\u0646\u064a \u0625\u0644\u0649 \u0627\u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0645\u0635\u0646\u0639\u0629 \u0644\u0644\u0645\u0631\u0627\u062c\u0639\u0629<\/p>

-<\/span>\u0627\u0644\u064a\u0648\u0645 \u0627\u0644\u062e\u0627\u0645\u0633: \u064a\u0642\u062f\u0645 \u0627\u0644\u0645\u0635\u0646\u0639 \u0645\u0644\u0627\u062d\u0638\u0627\u062a \u0641\u0646\u064a\u0629 (\u062c\u062f\u0648\u0649 \u0627\u0644\u0637\u0628\u0627\u0639\u0629\u060c \u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0627\u0644\u0623\u0644\u0648\u0627\u0646)<\/p>

-<\/span>\u0627\u0644\u064a\u0648\u0645\u0627\u0646 \u0627\u0644\u0633\u0627\u062f\u0633 \u0648\u0627\u0644\u0633\u0627\u0628\u0639: \u0627\u0644\u0645\u0631\u0627\u062c\u0639\u0627\u062a \u0648\u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0627\u0644\u0646\u0647\u0627\u0626\u064a\u0629<\/p>

\u0627\u0644\u0623\u0633\u0628\u0648\u0639 \u0627\u0644\u062b\u0627\u0646\u064a: \u0645\u0631\u062d\u0644\u0629 \u0645\u0627 \u0642\u0628\u0644 \u0627\u0644\u0625\u0646\u062a\u0627\u062c<\/strong><\/p>

-<\/span>\u0627\u0644\u0623\u064a\u0627\u0645 8-10: \u062a\u0635\u0646\u064a\u0639 \u0644\u0648\u062d\u0627\u062a \u0627\u0644\u0637\u0628\u0627\u0639\u0629 (\u0644\u0648\u062d\u0629 \u0648\u0627\u062d\u062f\u0629 \u0644\u0643\u0644 \u0644\u0648\u0646)<\/p>

-<\/span>\u0627\u0644\u064a\u0648\u0645 11-12: \u0645\u0637\u0627\u0628\u0642\u0629 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 (\u0623\u062d\u0628\u0627\u0631 \u0645\u062e\u0644\u0648\u0637\u0629 \u0648\u0641\u0642\u064b\u0627 \u0644\u0645\u0648\u0627\u0635\u0641\u0627\u062a Pantone)<\/p>

-<\/span>\u0627\u0644\u064a\u0648\u0645 13: \u0625\u0639\u062f\u0627\u062f \u0627\u0644\u0645\u0637\u0628\u0639\u0629 \u0648\u0645\u0639\u0627\u064a\u0631\u062a\u0647\u0627<\/p>

-<\/span>\u0627\u0644\u064a\u0648\u0645 14: \u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u062a\u0634\u063a\u064a\u0644 (\u0637\u0628\u0627\u0639\u0629 50-100 \u0639\u064a\u0646\u0629\u060c \u0641\u062d\u0635 \u0627\u0644\u062c\u0648\u062f\u0629)<\/p>

\u0627\u0644\u0623\u0633\u0628\u0648\u0639 3-4: \u0627\u0644\u0625\u0646\u062a\u0627\u062c<\/strong><\/p>

-<\/span>\u0627\u0644\u0623\u064a\u0627\u0645 15-24: \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0627\u0644\u0636\u062e\u0645 (15,000 \u0643\u0648\u0628\/\u064a\u0648\u0645 = 7 \u0623\u064a\u0627\u0645 \u0644\u0625\u0646\u062a\u0627\u062c 100 \u0623\u0644\u0641 \u0643\u0648\u0628)<\/p>

-<\/span>\u0627\u0644\u064a\u0648\u0645\u0627\u0646 25-26: \u0641\u062d\u0635 \u0627\u0644\u062c\u0648\u062f\u0629 (\u0623\u062e\u0630 \u0639\u064a\u0646\u0627\u062a \u0639\u0634\u0648\u0627\u0626\u064a\u0629\u060c \u0641\u062d\u0635 \u0627\u0644\u0639\u064a\u0648\u0628)<\/p>

-<\/span>\u0627\u0644\u064a\u0648\u0645 27: \u0627\u0644\u062a\u0639\u0628\u0626\u0629 \u0648\u0627\u0644\u062a\u063a\u0644\u064a\u0641<\/p>

\u0627\u0644\u0623\u0633\u0628\u0648\u0639 \u0627\u0644\u062e\u0627\u0645\u0633: \u0627\u0644\u062a\u062d\u0636\u064a\u0631 \u0644\u0644\u0634\u062d\u0646<\/strong><\/p>

-<\/span>\u0627\u0644\u0623\u064a\u0627\u0645 28-30: \u0648\u062b\u0627\u0626\u0642 \u0627\u0644\u062a\u0635\u062f\u064a\u0631 (\u0625\u0630\u0627 \u0643\u0627\u0646 \u0627\u0644\u062a\u0635\u062f\u064a\u0631 \u062f\u0648\u0644\u064a\u064b\u0627)<\/p>

-<\/span>\u0627\u0644\u064a\u0648\u0645\u0627\u0646 31-32: \u0627\u0644\u0627\u0633\u062a\u0644\u0627\u0645 \u0648\u0627\u0644\u0634\u062d\u0646 \u0627\u0644\u062f\u0627\u062e\u0644\u064a \u0625\u0644\u0649 \u0627\u0644\u0645\u064a\u0646\u0627\u0621<\/p>

-<\/span>\u0627\u0644\u064a\u0648\u0645 33-35: \u0645\u0646\u0627\u0648\u0644\u0629 \u0627\u0644\u0645\u064a\u0646\u0627\u0621 \u0648\u062a\u062e\u0644\u064a\u0635 \u0627\u0644\u062c\u0645\u0627\u0631\u0643 \u0644\u0644\u062a\u0635\u062f\u064a\u0631<\/p>

\u0627\u0644\u0623\u0633\u0628\u0648\u0639 6-9: \u0627\u0644\u0634\u062d\u0646 \u0627\u0644\u0628\u062d\u0631\u064a<\/strong> (\u0625\u0630\u0627 \u0643\u0627\u0646 \u062f\u0648\u0644\u064a\u064b\u0627)<\/p>

-<\/span>\u0627\u0644\u0623\u064a\u0627\u0645 36-55: \u0648\u0642\u062a \u0627\u0644\u0625\u0628\u062d\u0627\u0631 (\u0645\u0646 \u0622\u0633\u064a\u0627 \u0625\u0644\u0649 \u0627\u0644\u0648\u0644\u0627\u064a\u0627\u062a \u0627\u0644\u0645\u062a\u062d\u062f\u0629: 14-22 \u064a\u0648\u0645\u064b\u0627 \u0641\u064a \u0627\u0644\u0639\u0627\u062f\u0629)<\/p>

-<\/span>\u0627\u0644\u0623\u064a\u0627\u0645 56-60: \u0645\u064a\u0646\u0627\u0621 \u0627\u0644\u0648\u0635\u0648\u0644\u060c \u0627\u0644\u062a\u062e\u0644\u064a\u0635 \u0627\u0644\u062c\u0645\u0631\u0643\u064a \u0644\u0644\u0627\u0633\u062a\u064a\u0631\u0627\u062f<\/p>

-<\/span>\u0627\u0644\u0623\u064a\u0627\u0645 61-63: \u0627\u0644\u062a\u0633\u0644\u064a\u0645 \u0627\u0644\u0646\u0647\u0627\u0626\u064a \u0625\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u0648\u062f\u0639<\/p>

\u0625\u062c\u0645\u0627\u0644\u064a \u0627\u0644\u0645\u062f\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629<\/strong>:<\/p>

-<\/span>\u0645\u062d\u0644\u064a (\u0627\u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0645\u0635\u0646\u0639\u0629 \u0641\u064a \u0646\u0641\u0633 \u0627\u0644\u0628\u0644\u062f): 35-45 \u064a\u0648\u0645\u064b\u0627<\/p>

-<\/span>\u062f\u0648\u0644\u064a (\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0645\u0646 \u0627\u0644\u0635\u064a\u0646 \u0625\u0644\u0649 \u0627\u0644\u0648\u0644\u0627\u064a\u0627\u062a \u0627\u0644\u0645\u062a\u062d\u062f\u0629): 60-75 \u064a\u0648\u0645\u064b\u0627<\/p>

\u062e\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0627\u0644\u0633\u0631\u064a\u0639<\/strong>:<\/p>

\u0627\u0644\u062c\u062f\u0648\u0644 \u0627\u0644\u0632\u0645\u0646\u064a \u0627\u0644\u0645\u0639\u062c\u0644<\/strong> (50,000 \u0648\u062d\u062f\u0629\u060c +25-35% \u062a\u0643\u0644\u0641\u0629 \u0625\u0636\u0627\u0641\u064a\u0629):<\/p>

-<\/span>\u0627\u0644\u0623\u0633\u0628\u0648\u0639 \u0627\u0644\u0623\u0648\u0644: \u062a\u0635\u0645\u064a\u0645 \u0645\u0636\u063a\u0648\u0637 \u0625\u0644\u0649 3-4 \u0623\u064a\u0627\u0645 (\u0645\u0631\u0627\u062c\u0639\u0629 \u0630\u0627\u062a \u0623\u0648\u0644\u0648\u064a\u0629)<\/p>

-<\/span>\u0627\u0644\u0623\u0633\u0628\u0648\u0639 \u0627\u0644\u062b\u0627\u0646\u064a: \u062a\u0635\u0646\u064a\u0639 \u0627\u0644\u0623\u0644\u0648\u0627\u062d \u0641\u064a 5 \u0623\u064a\u0627\u0645 (\u0645\u0642\u0627\u0628\u0644 7 \u0623\u064a\u0627\u0645 \u0641\u064a \u0627\u0644\u0645\u0639\u062a\u0627\u062f)\u060c \u0628\u062f\u0621 \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0639\u0644\u0649 \u0627\u0644\u0641\u0648\u0631<\/p>

-<\/span>\u0627\u0644\u0623\u0633\u0628\u0648\u0639 3: \u0627\u0644\u0625\u0646\u062a\u0627\u062c + \u0627\u0644\u062a\u0639\u0628\u0626\u0629 (10 \u0623\u064a\u0627\u0645 \u0625\u062c\u0645\u0627\u0644\u0627\u064b)<\/p>

-<\/span>\u0627\u0644\u0623\u0633\u0628\u0648\u0639 4: \u0627\u0644\u0634\u062d\u0646 \u0627\u0644\u062c\u0648\u064a (3-7 \u0623\u064a\u0627\u0645 \u0645\u0642\u0627\u0628\u0644 14-22 \u064a\u0648\u0645\u064b\u0627 \u0628\u0627\u0644\u0634\u062d\u0646 \u0627\u0644\u0628\u062d\u0631\u064a)<\/p>

-<\/span>\u0627\u0644\u0625\u062c\u0645\u0627\u0644\u064a: 21-28 \u064a\u0648\u0645\u064b\u0627<\/strong> (\u0645\u0642\u0627\u0628\u0644 60-75 \u0627\u0644\u0642\u064a\u0627\u0633\u064a \u0627\u0644\u062f\u0648\u0644\u064a)<\/p>

\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0627\u0633\u062a\u0639\u062c\u0627\u0644<\/strong>:<\/p>

-<\/span>\u0627\u0644\u0625\u0639\u062f\u0627\u062f \u0627\u0644\u0633\u0631\u064a\u0639: +$200-400 (\u062c\u062f\u0648\u0644\u0629 \u0630\u0627\u062a \u0623\u0648\u0644\u0648\u064a\u0629)<\/p>

-<\/span>\u0639\u0644\u0627\u0648\u0629 \u0627\u0644\u0634\u062d\u0646 \u0627\u0644\u062c\u0648\u064a: $8-12 \u0644\u0643\u0644 \u0643\u064a\u0644\u0648\u063a\u0631\u0627\u0645 \u0645\u0642\u0627\u0628\u0644 $1-2 \u0644\u0644\u0634\u062d\u0646 \u0627\u0644\u0628\u062d\u0631\u064a (\u0632\u064a\u0627\u062f\u0629 \u0642\u062f\u0631\u0647\u0627 600%)<\/p>

-<\/span>\u0645\u062b\u0627\u0644: 100 \u0623\u0644\u0641 \u0643\u0648\u0628 = 800 \u0643\u062c\u0645\u061b \u0627\u0644\u0646\u0642\u0644 \u0627\u0644\u0628\u062d\u0631\u064a $1,600 \u0645\u0642\u0627\u0628\u0644 \u0627\u0644\u0646\u0642\u0644 \u0627\u0644\u062c\u0648\u064a $8,000 = +$6,400 \u0644\u0644\u0646\u0642\u0644 \u0627\u0644\u062c\u0648\u064a \u0648\u062d\u062f\u0647<\/p>

-<\/span>\u0625\u062c\u0645\u0627\u0644\u064a \u0639\u0644\u0627\u0648\u0629 \u0627\u0644\u0627\u0633\u062a\u0639\u062c\u0627\u0644<\/strong>: +25-35% \u0645\u0646 \u0625\u062c\u0645\u0627\u0644\u064a \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0637\u0644\u0628<\/p>

\u0639\u0646\u062f\u0645\u0627 \u064a\u0643\u0648\u0646 \u0627\u0644\u062a\u0633\u0631\u0639 \u0645\u0628\u0631\u0631\u0627\u064b<\/strong>:<\/p>

-<\/span>\u0627\u0644\u0627\u0641\u062a\u062a\u0627\u062d \u0627\u0644\u0643\u0628\u064a\u0631: \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u062a\u063a\u0644\u064a\u0641 \u064a\u062d\u0645\u0644 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0642\u0628\u0644 \u062a\u0627\u0631\u064a\u062e \u0627\u0644\u0625\u0637\u0644\u0627\u0642<\/p>

-<\/span>\u062d\u062f\u062b \u0645\u0648\u0633\u0645\u064a: \u062a\u0635\u0645\u064a\u0645 \u0645\u062d\u062f\u0648\u062f \u0627\u0644\u0645\u062f\u0629 \u0644\u0644\u0639\u0637\u0644\u0627\u062a \u0648\u0627\u0644\u0645\u0647\u0631\u062c\u0627\u0646\u0627\u062a<\/p>

-<\/span>\u0625\u0639\u0627\u062f\u0629 \u0637\u0644\u0628 \u0637\u0627\u0631\u0626: \u0646\u0641\u062f \u0627\u0644\u0645\u062e\u0632\u0648\u0646 \u0628\u0634\u0643\u0644 \u063a\u064a\u0631 \u0645\u062a\u0648\u0642\u0639<\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0648\u0627\u0644\u0639\u0627\u0626\u062f: \u0639\u0644\u0627\u0648\u0629 \u0627\u0644\u0627\u0633\u062a\u0639\u062c\u0627\u0644 $6,000 \u0645\u0642\u0627\u0628\u0644 \u062e\u0633\u0627\u0631\u0629 $15,000+ \u0645\u0646 \u0639\u0627\u0626\u062f\u0627\u062a \u0627\u0644\u062d\u062f\u062b\/\u062a\u0623\u062e\u064a\u0631 \u0627\u0644\u0625\u0637\u0644\u0627\u0642<\/p>

\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0648\u0645\u0631\u0627\u062c\u0639\u062a\u0647<\/h3>

\u0639\u0646\u062f \u062a\u0642\u064a\u064a\u0645 \u062c\u0648\u062f\u0629 \u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u0648\u0627\u062f \u0627\u0644\u063a\u0630\u0627\u0626\u064a\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u060c \u0636\u0639 \u0641\u064a \u0627\u0639\u062a\u0628\u0627\u0631\u0643 \u0645\u0627 \u064a\u0644\u064a:<\/p>

\u0633\u064a\u0631 \u0639\u0645\u0644 \u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0627\u0644\u0646\u0645\u0648\u0630\u062c\u064a<\/strong>:<\/p>

\u0627\u0644\u0645\u0631\u062d\u0644\u0629 1: \u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u0641\u0647\u0648\u0645<\/strong><\/p>

-<\/span>\u0645\u0627\u0630\u0627: \u062a\u0642\u062f\u064a\u0645 \u0645\u0641\u0647\u0648\u0645 \u0627\u0644\u062a\u0635\u0645\u064a\u0645\u060c \u0648\u0645\u062e\u0637\u0637 \u0627\u0644\u0623\u0644\u0648\u0627\u0646\u060c \u0648\u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0639\u0627\u0645<\/p>

-<\/span>\u0645\u062f\u0629 \u0627\u0644\u062a\u0646\u0641\u064a\u0630: 1-2 \u064a\u0648\u0645 \u0639\u0645\u0644 (\u064a\u0642\u0648\u0645 \u0627\u0644\u0645\u0635\u0646\u0639 \u0628\u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u062c\u062f\u0648\u0649)<\/p>

-<\/span>\u0627\u0644\u0645\u0634\u0627\u0643\u0644 \u0627\u0644\u0634\u0627\u0626\u0639\u0629: \u0623\u0644\u0648\u0627\u0646 \u0643\u062b\u064a\u0631\u0629 \u062c\u062f\u064b\u0627\u060c \u062a\u0635\u0645\u064a\u0645 \u0645\u0639\u0642\u062f \u062c\u062f\u064b\u0627\u060c \u062e\u0637 \u0635\u063a\u064a\u0631 \u062c\u062f\u064b\u0627<\/p>

-<\/span>\u0627\u0644\u0625\u062c\u0631\u0627\u0621: \u0627\u0644\u0645\u0631\u0627\u062c\u0639\u0629 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a<\/p>

\u0627\u0644\u0645\u0631\u062d\u0644\u0629 2: \u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0641\u0646\u064a \u0627\u0644\u062a\u0641\u0635\u064a\u0644\u064a<\/strong><\/p>

-<\/span>\u0645\u0627\u0630\u0627: \u0625\u0631\u0633\u0627\u0644 \u0645\u0644\u0641\u0627\u062a \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u0641\u0646\u064a\u0629 \u0627\u0644\u0646\u0647\u0627\u0626\u064a\u0629 (\u0645\u0644\u0641\u0627\u062a AI\/EPS \u0645\u062a\u062c\u0647\u0629 \u0623\u0648 \u0645\u0644\u0641\u0627\u062a PDF \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062f\u0642\u0629)<\/p>

-<\/span>\u0627\u0644\u0645\u0631\u0627\u062c\u0639\u0629: \u064a\u0642\u0648\u0645 \u0627\u0644\u0645\u0635\u0646\u0639 \u0628\u0641\u062d\u0635 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 (Pantone) \u0648\u0627\u0644\u0623\u0628\u0639\u0627\u062f \u0648\u0627\u0644\u062a\u0633\u0631\u0628\u0627\u062a \u0648\u062c\u0648\u062f\u0629 \u0627\u0644\u0645\u0644\u0641\u0627\u062a.<\/p>

-<\/span>\u0625\u062b\u0628\u0627\u062a: \u0625\u062b\u0628\u0627\u062a \u0631\u0642\u0645\u064a \u0645\u0642\u062f\u0645 (\u0645\u0644\u0641 PDF \u064a\u0648\u0636\u062d \u0643\u064a\u0641 \u0633\u064a\u062a\u0645 \u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u062a\u0635\u0645\u064a\u0645)<\/p>

-<\/span>\u0645\u062f\u0629 \u0627\u0644\u062a\u0633\u0644\u064a\u0645: 2-3 \u0623\u064a\u0627\u0645 \u0639\u0645\u0644<\/p>

-<\/span>\u0627\u0644\u0625\u062c\u0631\u0627\u0621: \u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u0633\u0648\u062f\u0629 \u0623\u0648 \u0637\u0644\u0628 \u062a\u0639\u062f\u064a\u0644\u0627\u062a (\u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0627\u0644\u0623\u0644\u0648\u0627\u0646\u060c \u0625\u0639\u0627\u062f\u0629 \u0648\u0636\u0639 \u0627\u0644\u0639\u0646\u0627\u0635\u0631)<\/p>

\u0627\u0644\u0645\u0631\u062d\u0644\u0629 3: \u0639\u064a\u0646\u0629 \u0645\u0627 \u0642\u0628\u0644 \u0627\u0644\u0625\u0646\u062a\u0627\u062c<\/strong> (\u062f\u0644\u064a\u0644 \u0645\u0627\u062f\u064a)<\/p>

-<\/span>\u0645\u0627\u0630\u0627: 10-20 \u0643\u0648\u0628 \u0645\u0637\u0628\u0648\u0639\u0629 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0644\u0648\u062d\u0627\u062a \u062d\u0642\u064a\u0642\u064a\u0629 \u0648\u0639\u0645\u0644\u064a\u0629 \u0625\u0646\u062a\u0627\u062c<\/p>

-<\/span>\u0627\u0644\u063a\u0631\u0636: \u0627\u0644\u062a\u062d\u0642\u0642 \u0627\u0644\u0646\u0647\u0627\u0626\u064a \u0642\u0628\u0644 \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0627\u0644\u0636\u062e\u0645 (\u0627\u0646\u0638\u0631 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0641\u0639\u0644\u064a\u0629 \u0648\u062c\u0648\u062f\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629)<\/p>

-<\/span>\u0627\u0644\u062a\u0648\u0642\u064a\u062a: \u0628\u0639\u062f \u062a\u0635\u0646\u064a\u0639 \u0627\u0644\u0623\u0644\u0648\u0627\u062d\u060c \u0648\u0642\u0628\u0644 \u0628\u062f\u0621 \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0627\u0644\u0643\u0627\u0645\u0644<\/p>

-<\/span>\u0627\u0644\u0645\u062f\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629: 5-7 \u0623\u064a\u0627\u0645 (\u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0634\u062d\u0646 \u0627\u0644\u0639\u064a\u0646\u0627\u062a \u0625\u0644\u064a\u0643)<\/p>

-<\/span>\u0627\u0644\u0642\u0631\u0627\u0631: \u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0639\u0644\u0649 \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0623\u0648 \u0637\u0644\u0628 \u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0639\u0644\u0649 \u0627\u0644\u0644\u0648\u062d\u0629<\/p>

\u0627\u0644\u0645\u0631\u062d\u0644\u0629 4: \u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0639\u0644\u0649 \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0627\u0644\u0623\u0648\u0644\u064a<\/strong> (\u0627\u062e\u062a\u064a\u0627\u0631\u064a)<\/p>

-<\/span>\u0645\u0627\u0630\u0627: \u0645\u0631\u0627\u062c\u0639\u0629 \u0623\u0648\u0644 500-1000 \u0643\u0648\u0628 \u0645\u0646 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0642\u0628\u0644 \u0627\u0644\u0645\u062a\u0627\u0628\u0639\u0629<\/p>

-<\/span>\u0627\u0644\u063a\u0631\u0636: \u0627\u0643\u062a\u0634\u0627\u0641 \u0623\u064a \u0645\u0634\u0643\u0644\u0627\u062a \u0641\u064a \u0648\u0642\u062a \u0645\u0628\u0643\u0631 (\u062a\u063a\u064a\u0631 \u0627\u0644\u0644\u0648\u0646\u060c \u0639\u062f\u0645 \u0645\u062d\u0627\u0630\u0627\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629)<\/p>

-<\/span>\u0627\u0644\u062a\u0648\u0642\u064a\u062a: \u0623\u062b\u0646\u0627\u0621 \u0627\u0644\u0625\u0646\u062a\u0627\u062c (\u0627\u0644\u064a\u0648\u0645 \u0627\u0644\u0623\u0648\u0644 \u0644\u0644\u0637\u0628\u0627\u0639\u0629)<\/p>

-<\/span>\u0645\u0644\u0627\u062d\u0638\u0629: \u064a\u062a\u0637\u0644\u0628 \u0627\u062a\u0635\u0627\u0644\u0627\u064b \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0641\u0639\u0644\u064a \u0645\u0639 \u0627\u0644\u0645\u0635\u0646\u0639 (\u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u0645\u0646\u0637\u0642\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629 \u0625\u0630\u0627 \u0643\u0627\u0646 \u062f\u0648\u0644\u064a\u0627\u064b)<\/p>

\u062d\u062f\u0648\u062f \u0627\u0644\u0645\u0631\u0627\u062c\u0639\u0629 \u0648\u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641<\/strong>:<\/p>

-<\/span>\u0627\u0644\u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0642\u0628\u0644 \u0625\u0646\u062a\u0627\u062c \u0627\u0644\u0644\u0648\u062d\u0629: \u063a\u064a\u0631 \u0645\u062d\u062f\u0648\u062f\u0629\u060c \u0645\u062c\u0627\u0646\u064b\u0627 (\u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0631\u0642\u0645\u064a\u0629)<\/p>

-<\/span>\u0627\u0644\u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0628\u0639\u062f \u0625\u0646\u062a\u0627\u062c \u0627\u0644\u0644\u0648\u062d\u0627\u062a: $150-400 \u0644\u0643\u0644 \u0644\u0648\u062d\u0629 \u0644\u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0625\u0646\u062a\u0627\u062c (\u0645\u0643\u0644\u0641\u0629\u060c \u062a\u062c\u0646\u0628\u0647\u0627 \u0625\u0646 \u0623\u0645\u0643\u0646)<\/p>

-<\/span>\u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0623\u062b\u0646\u0627\u0621 \u0627\u0644\u0625\u0646\u062a\u0627\u062c: \u0627\u0644\u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0627\u0644\u0637\u0641\u064a\u0641\u0629 \u0645\u062c\u0627\u0646\u064a\u0629\u060c \u0623\u0645\u0627 \u0627\u0644\u062a\u063a\u064a\u064a\u0631\u0627\u062a \u0627\u0644\u0643\u0628\u064a\u0631\u0629 \u0641\u062a\u062a\u0637\u0644\u0628 \u0625\u064a\u0642\u0627\u0641 \u0627\u0644\u0625\u0646\u062a\u0627\u062c (\u0645\u0643\u0644\u0641\u0629)<\/p>

\u0623\u0641\u0636\u0644 \u0627\u0644\u0645\u0645\u0627\u0631\u0633\u0627\u062a \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629<\/strong>:<\/p>

-<\/span>\u2705 \u0645\u0631\u0627\u062c\u0639\u0629 \u0634\u0627\u0645\u0644\u0629 \u0641\u064a \u0627\u0644\u0645\u0631\u062d\u0644\u0629 2 (\u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u0641\u0646\u064a\u0629 \u0627\u0644\u062a\u0641\u0635\u064a\u0644\u064a\u0629): \u0627\u0643\u062a\u0634\u0627\u0641 \u062c\u0645\u064a\u0639 \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a \u0642\u0628\u0644 \u0635\u0646\u0639 \u0627\u0644\u0644\u0648\u062d\u0627\u062a<\/p>

-<\/span>\u2705 Request physical samples (Stage 3): Digital proofs don’t show actual print quality<\/p>

-<\/span>\u2705 \u062a\u062d\u0642\u0642 \u0645\u0646 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0628\u0646\u0641\u0633\u0643: \u062a\u062e\u062a\u0644\u0641 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0639\u0644\u0649 \u0627\u0644\u0634\u0627\u0634\u0629 \u0639\u0646 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0645\u0637\u0628\u0648\u0639\u0629\u060c \u062a\u062d\u0642\u0642 \u0645\u0646 \u062a\u0637\u0627\u0628\u0642 \u0623\u0644\u0648\u0627\u0646 Pantone \u0645\u0639 \u0627\u0644\u0639\u064a\u0646\u0627\u062a \u0627\u0644\u0641\u0639\u0644\u064a\u0629<\/p>

-<\/span>\u274c \u062a\u062c\u0646\u0628: \u0625\u062c\u0631\u0627\u0621 \u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0645\u062a\u0639\u062f\u062f\u0629 \u0628\u0639\u062f \u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u0644\u0648\u062d\u0629 (\u0645\u0643\u0644\u0641\u0629 \u0648\u062a\u0624\u062e\u0631 \u0627\u0644\u062c\u062f\u0648\u0644 \u0627\u0644\u0632\u0645\u0646\u064a)<\/p>

\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0645\u0648\u0627\u062f \u0644\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u0629<\/h2>

\u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u0631\u0643\u064a\u0632\u0629<\/h3>

\u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u062a\u063a\u0644\u064a\u0641 \u063a\u0630\u0627\u0626\u064a \u0645\u0633\u062a\u062f\u0627\u0645 \u0648\u0645\u062e\u0635\u0635\u060c \u0631\u0643\u0632 \u0639\u0644\u0649:<\/p>

\u0648\u0631\u0642 \u0645\u0642\u0648\u0649 GSM \u0644\u062c\u0648\u062f\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629<\/strong>:<\/p>

\u0646\u0637\u0627\u0642 GSM<\/th>\u062c\u0648\u062f\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629<\/th>\u0627\u0644\u0633\u0644\u0627\u0645\u0629 \u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629<\/th>\u0627\u0644\u0623\u0641\u0636\u0644 \u0644\u0640<\/th><\/tr><\/thead>
180-220 \u062c\u0631\u0627\u0645 \u0644\u0643\u0644 \u0645\u062a\u0631 \u0645\u0631\u0628\u0639<\/strong><\/td>\u0636\u0639\u064a\u0641 (\u0627\u0644\u062d\u0628\u0631 \u064a\u062a\u0633\u0631\u0628\u060c \u062d\u0648\u0627\u0641 \u063a\u064a\u0631 \u0648\u0627\u0636\u062d\u0629)<\/td>\u0636\u0639\u064a\u0641 (\u0623\u0643\u0648\u0627\u0628 \u0645\u0631\u0646\u0629)<\/td>\u0644\u0627 \u064a\u064f\u0646\u0635\u062d \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647 \u0644\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u0629<\/td><\/tr>
230-260 \u062c\u0631\u0627\u0645 \u0644\u0643\u0644 \u0645\u062a\u0631 \u0645\u0631\u0628\u0639<\/strong><\/td>\u062c\u064a\u062f (\u062e\u0637\u0648\u0637 \u0648\u0627\u0636\u062d\u0629\u060c \u062b\u0628\u0627\u062a \u062d\u0628\u0631 \u0645\u0646\u0627\u0633\u0628)<\/td>\u0645\u0646\u0627\u0633\u0628 (\u0647\u064a\u0643\u0644 \u0642\u064a\u0627\u0633\u064a)<\/td>\u0623\u0643\u0648\u0627\u0628 \u0642\u064a\u0627\u0633\u064a\u0629 \u0645\u062e\u0635\u0635\u0629 (\u0645\u0646\u062e\u0641\u0636\u0629 \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0625\u0644\u0649 \u0645\u062a\u0648\u0633\u0637\u0629 \u0627\u0644\u062a\u0643\u0644\u0641\u0629)<\/td><\/tr>
270-300 \u062c\u0631\u0627\u0645 \u0644\u0643\u0644 \u0645\u062a\u0631 \u0645\u0631\u0628\u0639<\/strong><\/td>\u0645\u0645\u062a\u0627\u0632 (\u062a\u0641\u0627\u0635\u064a\u0644 \u062f\u0642\u064a\u0642\u0629\u060c \u062a\u062f\u0627\u062e\u0644 \u0636\u0626\u064a\u0644)<\/td>\u0645\u0645\u062a\u0627\u0632 (\u0635\u0644\u0627\u0628\u0629 \u0641\u0627\u0626\u0642\u0629)<\/td>\u0637\u0628\u0627\u0639\u0629 \u0645\u062e\u0635\u0635\u0629 \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062c\u0648\u062f\u0629 (\u0634\u0639\u0627\u0631\u0627\u062a \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062f\u0642\u0629)<\/td><\/tr><\/tbody><\/table><\/div>

\u0644\u0645\u0627\u0630\u0627 \u062a\u0639\u062a\u0628\u0631 \u062a\u0642\u0646\u064a\u0629 GSM \u0645\u0647\u0645\u0629 \u0644\u0644\u0637\u0628\u0627\u0639\u0629<\/strong>:<\/p>

-<\/span>\u0627\u0645\u062a\u0635\u0627\u0635 \u0627\u0644\u062d\u0628\u0631: \u0627\u0644\u0648\u0631\u0642 \u0627\u0644\u0645\u0642\u0648\u0649 \u0627\u0644\u0631\u0642\u064a\u0642 (200 GSM) \u064a\u0645\u062a\u0635 \u0627\u0644\u062d\u0628\u0631 \u0628\u0639\u0645\u0642 \u2192 \u062d\u0648\u0627\u0641 \u063a\u064a\u0631 \u0648\u0627\u0636\u062d\u0629\u060c \u062a\u062f\u0627\u062e\u0644 \u0627\u0644\u0623\u0644\u0648\u0627\u0646<\/p>

-<\/span>\u0646\u0639\u0648\u0645\u0629 \u0627\u0644\u0633\u0637\u062d: \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u064a\u0643\u0648\u0646 GSM \u0627\u0644\u0623\u062b\u0642\u0644 \u0623\u0643\u062b\u0631 \u0646\u0639\u0648\u0645\u0629 \u2192 \u0637\u0628\u0627\u0639\u0629 \u0623\u0643\u062b\u0631 \u0648\u0636\u0648\u062d\u064b\u0627<\/p>

-<\/span>\u0627\u0644\u0647\u064a\u0643\u0644\u064a\u0629: \u0623\u062b\u0646\u0627\u0621 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629\u060c \u064a\u0645\u0631 \u0627\u0644\u0648\u0631\u0642 \u0639\u0628\u0631 \u0627\u0644\u0645\u0637\u0628\u0639\u0629 \u0628\u0633\u0631\u0639\u0629 \u0639\u0627\u0644\u064a\u0629 \u2192 \u0627\u0644\u0648\u0631\u0642 \u0627\u0644\u062b\u0642\u064a\u0644 \u0623\u0642\u0644 \u0639\u0631\u0636\u0629 \u0644\u0644\u062a\u0634\u0648\u0647\/\u0627\u0644\u062a\u062c\u0639\u062f<\/p>

\u0646\u0648\u0639 \u0627\u0644\u0637\u0644\u0627\u0621 \u0648\u062a\u0648\u0627\u0641\u0642 \u0627\u0644\u0637\u0628\u0627\u0639\u0629<\/strong>:<\/p>

PE (\u0628\u0648\u0644\u064a \u0625\u064a\u062b\u064a\u0644\u064a\u0646<\/a>) \u0645\u0637\u0644\u064a \u0645\u0646 \u0627\u0644\u062f\u0627\u062e\u0644<\/strong>:<\/p>

-<\/span>\u0633\u0637\u062d \u0627\u0644\u0637\u0628\u0627\u0639\u0629: \u0633\u0637\u062d \u062e\u0627\u0631\u062c\u064a \u063a\u064a\u0631 \u0645\u0637\u0644\u064a (\u0633\u0637\u062d \u0648\u0631\u0642\u064a)<\/p>

-<\/span>\u0627\u0644\u062a\u0635\u0627\u0642 \u0627\u0644\u062d\u0628\u0631: \u0645\u0645\u062a\u0627\u0632 (\u062a\u0644\u062a\u0635\u0642 \u0623\u062d\u0628\u0627\u0631 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629 \u0648\u0627\u0644\u0623\u0648\u0641\u0633\u062a \u062c\u064a\u062f\u064b\u0627 \u0628\u0627\u0644\u0648\u0631\u0642)<\/p>

-<\/span>\u0627\u0644\u0645\u0639\u064a\u0627\u0631: 95% \u0645\u0646 \u0627\u0644\u0623\u0643\u0648\u0627\u0628 \u0627\u0644\u0645\u0637\u0628\u0648\u0639\u0629 \u062d\u0633\u0628 \u0627\u0644\u0637\u0644\u0628 \u062a\u0633\u062a\u062e\u062f\u0645 \u0637\u0628\u0642\u0629 \u062e\u0627\u0631\u062c\u064a\u0629 \u0645\u0637\u0644\u064a\u0629 \u0628\u0627\u0644\u0628\u0648\u0644\u064a \u0625\u064a\u062b\u064a\u0644\u064a\u0646 + \u063a\u064a\u0631 \u0645\u0637\u0644\u064a\u0629<\/p>

PLA (\u062d\u0645\u0636 \u0627\u0644\u0628\u0648\u0644\u064a\u0644\u0627\u0643\u062a\u064a\u0643<\/a>) \u0645\u0637\u0644\u064a<\/strong>:<\/p>

-<\/span>\u0633\u0637\u062d \u0627\u0644\u0637\u0628\u0627\u0639\u0629: \u0633\u0637\u062d \u062e\u0627\u0631\u062c\u064a \u063a\u064a\u0631 \u0645\u0637\u0644\u064a (\u0645\u062b\u0644 PE)<\/p>

-<\/span>\u0627\u0644\u062a\u0635\u0627\u0642 \u0627\u0644\u062d\u0628\u0631: \u0645\u0645\u062a\u0627\u0632 (\u0623\u062f\u0627\u0621 \u0637\u0628\u0627\u0639\u0629 \u0645\u0645\u0627\u062b\u0644 \u0644\u0640 PE)<\/p>

-<\/span>\u0645\u0644\u0627\u062d\u0638\u0629: \u0637\u0644\u0627\u0621 PLA \u0645\u0646 \u0627\u0644\u062f\u0627\u062e\u0644 \u0641\u0642\u0637\u060c \u0633\u0637\u062d \u0627\u0644\u0648\u0631\u0642 \u0627\u0644\u062e\u0627\u0631\u062c\u064a \u062f\u0648\u0646 \u062a\u063a\u064a\u064a\u0631<\/p>

\u062d\u0627\u062c\u0632 \u0645\u0627\u0626\u064a<\/strong>:<\/p>

-<\/span>\u0633\u0637\u062d \u0627\u0644\u0637\u0628\u0627\u0639\u0629: \u0642\u062f \u064a\u0643\u0648\u0646 \u0645\u0637\u0644\u064a\u064b\u0627 \u0645\u0646 \u0627\u0644\u062e\u0627\u0631\u062c (\u062d\u0633\u0628 \u0627\u0644\u062a\u0631\u0643\u064a\u0628\u0629)<\/p>

-<\/span>\u0627\u0644\u062a\u0635\u0627\u0642 \u0627\u0644\u062d\u0628\u0631: \u062c\u064a\u062f (\u064a\u062a\u0637\u0644\u0628 \u0623\u062d\u0628\u0627\u0631 \u0645\u062a\u0648\u0627\u0641\u0642\u0629\u060c \u062a\u062d\u0642\u0642 \u0645\u0646 \u0630\u0644\u0643 \u0645\u0639 \u0627\u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0645\u0635\u0646\u0639\u0629)<\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0627\u0644\u0646\u0627\u0634\u0626\u0629: \u0645\u0648\u0631\u062f\u0648\u0646 \u0645\u062d\u062f\u0648\u062f\u0648\u0646\u060c \u0627\u062e\u062a\u0628\u0631 \u062c\u0648\u062f\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0642\u0628\u0644 \u0627\u0644\u0637\u0644\u0628 \u0628\u0627\u0644\u062c\u0645\u0644\u0629<\/p>

\u0627\u0644\u0633\u0637\u062d \u0627\u0644\u062e\u0627\u0631\u062c\u064a \u0645\u0637\u0644\u064a \u0628\u0627\u0644\u0643\u0627\u0645\u0644<\/strong> (\u0644\u0627\u0645\u0639 \u0623\u0648 \u063a\u064a\u0631 \u0644\u0627\u0645\u0639):<\/p>

-<\/span>\u0633\u0637\u062d \u0627\u0644\u0637\u0628\u0627\u0639\u0629: \u0637\u0644\u0627\u0621 \u0628\u0644\u0627\u0633\u062a\u064a\u0643\u064a \u0623\u0648 \u0644\u0627\u0645\u064a\u0646\u0627\u062a<\/p>

-<\/span>\u0627\u0644\u062a\u0635\u0627\u0642 \u0627\u0644\u062d\u0628\u0631: \u064a\u062a\u0637\u0644\u0628 \u0623\u062d\u0628\u0627\u0631\u064b\u0627 \u062e\u0627\u0635\u0629 (\u0645\u0639\u0627\u0644\u062c\u0629 \u0628\u0627\u0644\u0623\u0634\u0639\u0629 \u0641\u0648\u0642 \u0627\u0644\u0628\u0646\u0641\u0633\u062c\u064a\u0629 \u0623\u0648 \u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u0630\u064a\u0628\u0627\u062a)<\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: +15-25% \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0627\u0644\u0633\u0637\u062d \u0627\u0644\u062e\u0627\u0631\u062c\u064a \u063a\u064a\u0631 \u0627\u0644\u0645\u0637\u0644\u064a<\/p>

-<\/span>Benefit: Vibrant colors, moisture-resistant (print won’t smudge if wet)<\/p>

-<\/span>\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645: \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0641\u0627\u062e\u0631\u0629\u060c \u0627\u0644\u062a\u0639\u0631\u0636 \u0644\u0644\u0647\u0648\u0627\u0621 \u0627\u0644\u0637\u0644\u0642\/\u0627\u0644\u0631\u0637\u0648\u0628\u0629<\/p>

\u0645\u0639\u0627\u0644\u062c\u0629 \u0627\u0644\u0633\u0637\u062d \u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0637\u0628\u0627\u0639\u0629<\/strong>:<\/p>

\u0637\u0644\u0627\u0621 \u0627\u0644\u0637\u064a\u0646<\/strong> (\u062e\u064a\u0627\u0631 \u0645\u0645\u064a\u0632):<\/p>

-<\/span>\u0645\u0627\u0630\u0627: \u0637\u0628\u0642\u0629 \u0631\u0642\u064a\u0642\u0629 \u0645\u0646 \u0627\u0644\u0637\u064a\u0646 \u0645\u0637\u0628\u0642\u0629 \u0639\u0644\u0649 \u0633\u0637\u062d \u0627\u0644\u0648\u0631\u0642 \u0627\u0644\u0645\u0642\u0648\u0649<\/p>

-<\/span>\u0627\u0644\u0645\u064a\u0632\u0629: \u0633\u0637\u062d \u0641\u0627\u0626\u0642 \u0627\u0644\u0646\u0639\u0648\u0645\u0629\u060c \u062b\u0628\u0627\u062a \u062d\u0628\u0631 \u0641\u0627\u0626\u0642 (\u062a\u0641\u0627\u0635\u064a\u0644 \u062f\u0642\u064a\u0642\u0629\u060c \u0623\u0644\u0648\u0627\u0646 \u0632\u0627\u0647\u064a\u0629)<\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: +8-12% \u0645\u0642\u0627\u0628\u0644 \u063a\u064a\u0631 \u0645\u0637\u0644\u064a<\/p>

-<\/span>\u0627\u0644\u062a\u0637\u0628\u064a\u0642: \u0634\u0639\u0627\u0631\u0627\u062a \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644\u060c \u0635\u0648\u0631 \u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a\u0629\u060c \u0639\u0644\u0627\u0645\u0627\u062a \u062a\u062c\u0627\u0631\u064a\u0629 \u0645\u062a\u0645\u064a\u0632\u0629<\/p>

\u0627\u0644\u062a\u0642\u0648\u064a\u0645<\/strong> (\u0627\u0644\u062a\u0646\u0639\u064a\u0645 \u0627\u0644\u0645\u064a\u0643\u0627\u0646\u064a\u0643\u064a):<\/p>

-<\/span>\u0645\u0627\u0630\u0627: \u062a\u0645\u0631\u064a\u0631 \u0627\u0644\u0648\u0631\u0642 \u0639\u0628\u0631 \u0628\u0643\u0631\u0627\u062a \u0633\u0627\u062e\u0646\u0629 \u0644\u0636\u063a\u0637 \u0627\u0644\u0623\u0644\u064a\u0627\u0641 (\u0633\u0637\u062d \u0623\u0643\u062b\u0631 \u0646\u0639\u0648\u0645\u0629)<\/p>

-<\/span>\u0627\u0644\u0645\u064a\u0632\u0629: \u062c\u0648\u062f\u0629 \u0637\u0628\u0627\u0639\u0629 \u0645\u062d\u0633\u0646\u0629 \u0628\u062a\u0643\u0644\u0641\u0629 \u0623\u0642\u0644 \u0645\u0646 \u0637\u0644\u0627\u0621 \u0627\u0644\u0637\u064a\u0646<\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: +3-5% \u0645\u0642\u0627\u0628\u0644 \u063a\u064a\u0631 \u0627\u0644\u0645\u0642\u0648\u0651\u0645<\/p>

-<\/span>\u0627\u0644\u062a\u0637\u0628\u064a\u0642: \u0637\u0628\u0627\u0639\u0629 \u0645\u062e\u0635\u0635\u0629 \u0642\u064a\u0627\u0633\u064a\u0629 \u0639\u0646\u062f\u0645\u0627 \u064a\u0643\u0648\u0646 \u0627\u0644\u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0645\u062d\u062f\u0648\u062f\u0629 \u0648\u0644\u0643\u0646 \u0627\u0644\u062c\u0648\u062f\u0629 \u0645\u0647\u0645\u0629<\/p>

\u0645\u0637\u0627\u0628\u0642\u0629 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0648\u0627\u062a\u0633\u0627\u0642\u0647\u0627<\/h3>

\u0644\u0641\u0647\u0645 \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u063a\u0630\u0627\u0626\u064a \u0627\u0644\u0645\u0633\u062a\u062f\u0627\u0645 \u0627\u0644\u0645\u062e\u0635\u0635\u060c \u064a\u062c\u0628 \u0627\u0644\u0627\u0646\u062a\u0628\u0627\u0647 \u0625\u0644\u0649 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062a\u0627\u0644\u064a\u0629:<\/p>

\u0646\u0638\u0627\u0645 \u0645\u0637\u0627\u0628\u0642\u0629 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0628\u0627\u0646\u062a\u0648\u0646 (PMS)<\/strong>:<\/p>

\u0644\u0645\u0627\u0630\u0627 Pantone \u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u061f<\/strong><\/p>

-<\/span>\u0627\u0644\u062a\u0648\u062d\u064a\u062f \u0627\u0644\u0642\u064a\u0627\u0633\u064a: PMS 185 (\u0623\u062d\u0645\u0631 \u0643\u0648\u0643\u0627 \u0643\u0648\u0644\u0627) \u0645\u062a\u0637\u0627\u0628\u0642 \u0641\u064a \u062c\u0645\u064a\u0639 \u0623\u0646\u062d\u0627\u0621 \u0627\u0644\u0639\u0627\u0644\u0645<\/p>

-<\/span>\u0627\u0644\u0627\u062a\u0633\u0627\u0642: \u0646\u0641\u0633 \u0644\u0648\u0646 Pantone \u064a\u064f\u0637\u0628\u0639 \u0628\u0634\u0643\u0644 \u0645\u062a\u0637\u0627\u0628\u0642 \u0639\u0628\u0631 \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0648\u0627\u0644\u0645\u0635\u0627\u0646\u0639 \u0648\u0627\u0644\u0633\u0646\u0648\u0627\u062a<\/p>

-<\/span>\u062d\u0645\u0627\u064a\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629: \u062a\u062d\u062f\u062f \u0625\u0631\u0634\u0627\u062f\u0627\u062a \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0644\u0644\u0634\u0631\u0643\u0629 \u0623\u0644\u0648\u0627\u0646 Pantone (\u0636\u0645\u0627\u0646 \u0627\u0644\u0627\u0645\u062a\u062b\u0627\u0644)<\/p>

\u0645\u0648\u0627\u0635\u0641\u0627\u062a \u0623\u0644\u0648\u0627\u0646 Pantone<\/strong>:<\/p>

-<\/span>Format: “PMS 185 C” (Pantone 185 Coated stock)<\/p>

– “C” = Coated paper (smooth surface)
\n – “U” = Uncoated paper (rougher, more absorbent)
\n – “M” = Matte (between coated and uncoated)<\/p>

-<\/span>Important: Specify “C” or “U” based on your cup substrate (most food packaging = uncoated = “U”)<\/p>

\u0639\u0645\u0644\u064a\u0629 \u0645\u0637\u0627\u0628\u0642\u0629 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0645\u0646 Pantone<\/strong>:<\/p>

1.<\/span>Brand specifies: “Logo must be PMS 185 U”<\/p>

2.<\/span>\u0627\u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0645\u0635\u0646\u0639\u0629 \u062a\u0645\u0632\u062c \u0627\u0644\u062d\u0628\u0631: \u062a\u062c\u0645\u0639 \u0628\u064a\u0646 \u0627\u0644\u0623\u062d\u0628\u0627\u0631 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u062a\u062a\u0646\u0627\u0633\u0628 \u0645\u0639 PMS 185<\/p>

3.<\/span>\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0633\u062d\u0628: \u0636\u0639 \u0627\u0644\u062d\u0628\u0631 \u0639\u0644\u0649 \u0639\u064a\u0646\u0629 \u0627\u0644\u0648\u0631\u0642\u060c \u0648\u0642\u0627\u0631\u0646\u0647\u0627 \u0628\u062f\u0644\u064a\u0644 \u0623\u0644\u0648\u0627\u0646 Pantone<\/p>

4.<\/span>\u0636\u0628\u0637: \u0636\u0628\u0637 \u062a\u0631\u0643\u064a\u0628\u0629 \u0627\u0644\u062d\u0628\u0631 \u0628\u062f\u0642\u0629 \u062d\u062a\u0649 \u062a\u062d\u0642\u064a\u0642 \u062a\u0637\u0627\u0628\u0642 \u0628\u0635\u0631\u064a<\/p>

5.<\/span>\u0627\u0644\u0625\u0646\u062a\u0627\u062c: \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062d\u0628\u0631 \u0645\u062e\u062a\u0644\u0637 \u0637\u0648\u0627\u0644 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 (\u0636\u0645\u0627\u0646 \u0627\u0644\u0627\u062a\u0633\u0627\u0642)<\/p>

\u0627\u0644\u062a\u0633\u0627\u0645\u062d<\/strong>: \u062a\u0628\u0627\u064a\u0646 \u00b15% \u0645\u0642\u0628\u0648\u0644 (\u062a\u0643\u062a\u0634\u0641 \u0627\u0644\u0639\u064a\u0646 \u0627\u0644\u0628\u0634\u0631\u064a\u0629 \u062a\u0628\u0627\u064a\u0646 10%+)<\/p>

\u0623\u0644\u0648\u0627\u0646 CMYK<\/strong>:<\/p>

\u0643\u064a\u0641 \u064a\u0639\u0645\u0644 CMYK<\/strong>:<\/p>

-<\/span>\u0623\u0631\u0628\u0639\u0629 \u0623\u062d\u0628\u0627\u0631: \u0633\u0645\u0627\u0648\u064a\u060c \u0623\u0631\u062c\u0648\u0627\u0646\u064a\u060c \u0623\u0635\u0641\u0631\u060c \u0623\u0633\u0648\u062f (CMYK)<\/p>

-<\/span>\u0645\u0632\u062c \u0627\u0644\u0623\u0644\u0648\u0627\u0646: \u0646\u0642\u0627\u0637 \u0645\u0646 \u0623\u0631\u0628\u0639\u0629 \u0623\u062d\u0628\u0627\u0631 \u0645\u0637\u0628\u0648\u0639\u0629 \u0628\u0646\u0633\u0628 \u0645\u062a\u0641\u0627\u0648\u062a\u0629 \u062a\u062e\u0644\u0642 \u0627\u0646\u0637\u0628\u0627\u0639\u064b\u0627 \u0628\u0648\u062c\u0648\u062f \u0623\u064a \u0644\u0648\u0646<\/p>

-<\/span>Example: “Orange” = 0% Cyan + 60% Magenta + 100% Yellow + 0% Black<\/p>

CMYK \u0645\u0642\u0627\u0628\u0644 Pantone<\/strong>:<\/p>

-<\/span>\u0645\u064a\u0632\u0629 CMYK<\/strong>: \u0635\u0648\u0631 \u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a\u0629\u060c \u062a\u062f\u0631\u062c\u0627\u062a \u0644\u0648\u0646\u064a\u0629\u060c \u0646\u0637\u0627\u0642 \u0623\u0644\u0648\u0627\u0646 \u063a\u064a\u0631 \u0645\u062d\u062f\u0648\u062f \u0645\u0646 \u0623\u0631\u0628\u0639\u0629 \u0623\u062d\u0628\u0627\u0631<\/p>

-<\/span>\u0642\u064a\u0648\u062f CMYK<\/strong>: \u062a\u0628\u0627\u064a\u0646 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 5-10% \u0628\u064a\u0646 \u0627\u0644\u062f\u0648\u0631\u0627\u062a (\u0623\u0642\u0644 \u062f\u0642\u0629 \u0645\u0646 Pantone)<\/p>

-<\/span>\u0645\u064a\u0632\u0629 Pantone<\/strong>: \u0627\u062a\u0633\u0627\u0642 \u062f\u0642\u064a\u0642 \u0641\u064a \u0627\u0644\u0623\u0644\u0648\u0627\u0646 (\u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0645\u0647\u0645\u0629 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629)<\/p>

-<\/span>\u0642\u064a\u0648\u062f Pantone<\/strong>: \u0643\u0644 \u0644\u0648\u0646 \u064a\u062a\u0637\u0644\u0628 \u062d\u0628\u0631\u064b\u0627 \u0648\u0644\u0648\u062d\u0629 \u0645\u0646\u0641\u0635\u0644\u0629 (\u062a\u0632\u062f\u0627\u062f \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0645\u0639 \u0639\u062f\u062f \u0627\u0644\u0623\u0644\u0648\u0627\u0646)<\/p>

\u0623\u0641\u0636\u0644 \u0627\u0644\u0645\u0645\u0627\u0631\u0633\u0627\u062a: \u0627\u0644\u0646\u0647\u062c \u0627\u0644\u0645\u062e\u062a\u0644\u0637<\/strong><\/p>

-<\/span>\u0627\u0644\u0634\u0639\u0627\u0631: \u0644\u0648\u0646\u0627\u0646 \u0645\u0646 \u0623\u0644\u0648\u0627\u0646 Pantone (\u0627\u062a\u0633\u0627\u0642 \u0645\u0647\u0645 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629)<\/p>

-<\/span>\u0627\u0644\u062e\u0644\u0641\u064a\u0629\/\u0627\u0644\u0635\u0648\u0631: CMYK (\u0641\u0639\u0627\u0644\u0629 \u0645\u0646 \u062d\u064a\u062b \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0644\u0644\u0639\u0646\u0627\u0635\u0631 \u063a\u064a\u0631 \u0627\u0644\u062d\u0627\u0633\u0645\u0629)<\/p>

-<\/span>\u0645\u062b\u0627\u0644: \u0634\u0639\u0627\u0631 \u0633\u062a\u0627\u0631\u0628\u0643\u0633 \u064a\u0633\u062a\u062e\u062f\u0645 PMS 3425 (\u0623\u062e\u0636\u0631) + \u0623\u0633\u0648\u062f (\u0628\u0627\u0646\u062a\u0648\u0646)\u060c \u0635\u0648\u0631 \u0627\u0644\u062e\u0644\u0641\u064a\u0629 CMYK<\/p>

\u0627\u0644\u062a\u062f\u0642\u064a\u0642 \u0627\u0644\u0644\u0648\u0646\u064a<\/strong>:<\/p>

\u0625\u062b\u0628\u0627\u062a \u0631\u0642\u0645\u064a<\/strong> (\u0645\u0644\u0641 PDF \u0639\u0644\u0649 \u0627\u0644\u0634\u0627\u0634\u0629):<\/p>

-<\/span>Limitation: Screen colors (RGB) don’t match print colors (CMYK\/Pantone)<\/p>

-<\/span>\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645: \u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0648\u0627\u0644\u0645\u0648\u0636\u0639 \u0648\u0642\u0627\u0628\u0644\u064a\u0629 \u0642\u0631\u0627\u0621\u0629 \u0627\u0644\u0646\u0635 (\u063a\u064a\u0631 \u062f\u0642\u064a\u0642 \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0644\u0623\u0644\u0648\u0627\u0646)<\/p>

\u062f\u0644\u064a\u0644 \u0645\u0627\u062f\u064a<\/strong> (\u0646\u0645\u0648\u0630\u062c \u0645\u0637\u0628\u0648\u0639):<\/p>

-<\/span>\u0627\u0644\u0623\u0646\u0648\u0627\u0639:<\/p>

– \u0625\u062b\u0628\u0627\u062a \u0631\u0642\u0645\u064a \u0639\u0644\u0649 \u0627\u0644\u0648\u0631\u0642<\/strong>: \u0637\u0628\u0627\u0639\u0629 \u0628\u0627\u0644\u062d\u0628\u0631\/\u0644\u064a\u0632\u0631 \u0639\u0644\u0649 \u0648\u0631\u0642 \u0645\u0645\u0627\u062b\u0644 (80-90% \u062f\u0642\u064a\u0642)
\n – \u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u0645\u0637\u0628\u0648\u0639\u0627\u062a<\/strong>: \u0622\u0644\u0629 \u0637\u0628\u0627\u0639\u0629 \u062d\u0642\u064a\u0642\u064a\u0629\u060c \u0623\u062d\u0628\u0627\u0631 \u062d\u0642\u064a\u0642\u064a\u0629 \u0648\u0631\u0643\u064a\u0632\u0629 (\u062f\u0642\u0629 95-99%)<\/p>

-<\/span>\u0627\u0644\u062a\u0648\u0635\u064a\u0629: \u0627\u0637\u0644\u0628 \u062f\u0627\u0626\u0645\u064b\u0627 \u062f\u0644\u064a\u0644\u064b\u0627 \u0645\u0627\u062f\u064a\u064b\u0627 \u0642\u0628\u0644 \u0637\u0644\u0628 \u0623\u0643\u062b\u0631 \u0645\u0646 50 \u0623\u0644\u0641 \u0648\u062d\u062f\u0629.<\/p>

\u0639\u0648\u0627\u0645\u0644 \u062a\u0628\u0627\u064a\u0646 \u0627\u0644\u0623\u0644\u0648\u0627\u0646<\/strong>:<\/p>

-<\/span>\u0627\u0644\u0631\u0643\u064a\u0632\u0629: \u064a\u0638\u0647\u0631 \u0627\u0644\u0644\u0648\u0646 \u0628\u0634\u0643\u0644 \u0645\u062e\u062a\u0644\u0641 \u0639\u0644\u0649 \u0627\u0644\u0648\u0631\u0642 \u0627\u0644\u0623\u0628\u064a\u0636 \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0627\u0644\u0648\u0631\u0642 \u0627\u0644\u0643\u0631\u0627\u0641\u062a (\u0627\u062e\u062a\u0628\u0627\u0631 \u0639\u0644\u0649 \u0645\u062e\u0632\u0648\u0646 \u0627\u0644\u0623\u0643\u0648\u0627\u0628 \u0627\u0644\u0641\u0639\u0644\u064a)<\/p>

-<\/span>\u0627\u0644\u0625\u0636\u0627\u0621\u0629: \u062a\u0628\u062f\u0648 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0645\u062e\u062a\u0644\u0641\u0629 \u062a\u062d\u062a \u0627\u0644\u0636\u0648\u0621 \u0627\u0644\u0641\u0644\u0648\u0631\u064a \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0627\u0644\u0636\u0648\u0621 \u0627\u0644\u0637\u0628\u064a\u0639\u064a (\u0634\u0627\u0647\u062f \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0641\u064a \u0625\u0636\u0627\u0621\u0627\u062a \u0645\u062a\u0639\u062f\u062f\u0629)<\/p>

-<\/span>\u0627\u0644\u0631\u0637\u0648\u0628\u0629: \u062a\u0624\u062b\u0631 \u0639\u0644\u0649 \u062c\u0641\u0627\u0641 \u0627\u0644\u062d\u0628\u0631\u060c \u0648\u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u063a\u064a\u0631 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0642\u0644\u064a\u0644\u0627\u064b (5-7% \u0641\u064a \u0627\u0644\u0638\u0631\u0648\u0641 \u0627\u0644\u0631\u0637\u0628\u0629)<\/p>

\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u062a\u0643\u0644\u0641\u0629<\/h2>
\"\u062a\u063a\u0644\u064a\u0641<\/figure>

\u062a\u0642\u0644\u064a\u0644 \u0646\u0641\u0642\u0627\u062a \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u062e\u0635\u0635<\/h3>

\u0639\u0646\u062f \u062a\u0642\u064a\u064a\u0645 \u062c\u0648\u062f\u0629 \u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u0648\u0627\u062f \u0627\u0644\u063a\u0630\u0627\u0626\u064a\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u060c \u0636\u0639 \u0641\u064a \u0627\u0639\u062a\u0628\u0627\u0631\u0643 \u0645\u0627 \u064a\u0644\u064a:<\/p>

\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 1: \u062a\u0628\u0633\u064a\u0637 \u0627\u0644\u062a\u0635\u0645\u064a\u0645<\/strong> (\u0623\u0643\u0628\u0631 \u0639\u0627\u0645\u0644 \u0645\u0624\u062b\u0631 \u0641\u064a \u0627\u0644\u062a\u0643\u0644\u0641\u0629)<\/p>

\u062a\u0642\u0644\u064a\u0644 \u0627\u0644\u0623\u0644\u0648\u0627\u0646<\/strong>:<\/p>

-<\/span>\u062a\u0635\u0645\u064a\u0645 \u0628\u0623\u0631\u0628\u0639\u0629 \u0623\u0644\u0648\u0627\u0646 \u2192 \u0646\u0633\u062e\u0629 \u0645\u0628\u0633\u0637\u0629 \u0628\u0644\u0648\u0646\u064a\u0646 = \u062a\u0648\u0641\u064a\u0631 $0.015-0.025 \u0644\u0643\u0644 \u0643\u0648\u0628<\/p>

-<\/span>\u0645\u062b\u0627\u0644: \u0634\u0639\u0627\u0631 \u0628\u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0643\u0627\u0645\u0644\u0629 (4 \u0623\u0644\u0648\u0627\u0646) \u2192 \u0646\u0633\u062e\u0629 \u062b\u0646\u0627\u0626\u064a\u0629 \u0627\u0644\u0644\u0648\u0646 (\u0644\u0648\u0646\u0627\u0646)<\/p>

-<\/span>\u0627\u0644\u0648\u0641\u0648\u0631\u0627\u062a \u0627\u0644\u0633\u0646\u0648\u064a\u0629: 100,000 \u0643\u0648\u0628 \u00d7 $0.020 = $2,000<\/p>

\u0625\u0632\u0627\u0644\u0629 \u0627\u0644\u062e\u0644\u0641\u064a\u0627\u062a<\/strong>:<\/p>

-<\/span>\u062e\u0644\u0641\u064a\u0629 \u0645\u0644\u0648\u0646\u0629 \u0643\u0627\u0645\u0644\u0629 = \u062a\u063a\u0637\u064a\u0629 \u062d\u0628\u0631 \u0639\u0627\u0644\u064a\u0629 = +$0.008-0.015 \u0644\u0643\u0644 \u0643\u0648\u0628<\/p>

-<\/span>\u0627\u0644\u0628\u062f\u064a\u0644: \u0627\u0644\u0634\u0639\u0627\u0631 \u0639\u0644\u0649 \u062e\u0644\u0641\u064a\u0629 \u0628\u064a\u0636\u0627\u0621 \u0641\u0642\u0637 = \u062d\u0628\u0631 \u0623\u0642\u0644 = \u062a\u0643\u0644\u0641\u0629 \u0623\u0642\u0644<\/p>

-<\/span>\u0627\u0644\u062a\u0648\u0641\u064a\u0631: 100,000 \u0643\u0648\u0628 \u00d7 $0.012 = $1,200<\/p>

\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 2: \u062a\u062d\u0633\u064a\u0646 \u062a\u0648\u0642\u064a\u062a \u0627\u0644\u0637\u0644\u0628\u0627\u062a<\/strong><\/p>

\u062f\u0645\u062c \u0627\u0644\u0637\u0644\u0628\u0627\u062a<\/strong>:<\/p>

-<\/span>\u0628\u062f\u0644\u0627\u064b \u0645\u0646: 50 \u0623\u0644\u0641 \u0643\u0648\u0628 \u0643\u0644 6 \u0623\u0634\u0647\u0631 (\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u0639\u062f\u0627\u062f \u0645\u0631\u062a\u064a\u0646)<\/p>

-<\/span>\u0627\u0644\u0625\u0646\u062c\u0627\u0632: 100 \u0623\u0644\u0641 \u0643\u0648\u0628 \u0633\u0646\u0648\u064a\u064b\u0627 (\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u0639\u062f\u0627\u062f 1\u00d7)<\/p>

-<\/span>\u0627\u0644\u062a\u0648\u0641\u064a\u0631: \u0625\u0644\u063a\u0627\u0621 \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u0639\u062f\u0627\u062f $400-800 + \u062a\u0633\u0639\u064a\u0631 \u062d\u0633\u0628 \u0627\u0644\u062d\u062c\u0645<\/p>

\u0627\u0644\u0625\u0646\u062a\u0627\u062c \u062e\u0627\u0631\u062c \u0623\u0648\u0642\u0627\u062a \u0627\u0644\u0630\u0631\u0648\u0629<\/strong>:<\/p>

-<\/span>\u0627\u0644\u0645\u0648\u0627\u0633\u0645 \u0627\u0644\u0647\u0627\u062f\u0626\u0629: \u064a\u0642\u062f\u0645 \u0627\u0644\u0645\u0635\u0646\u0639\u0648\u0646 \u062e\u0635\u0648\u0645\u0627\u062a \u062a\u062a\u0631\u0627\u0648\u062d \u0628\u064a\u0646 8 \u0648 15% (\u0628\u0639\u062f \u0639\u064a\u062f \u0631\u0623\u0633 \u0627\u0644\u0633\u0646\u0629 \u0627\u0644\u0635\u064a\u0646\u064a\u0629\u060c \u0627\u0644\u0635\u064a\u0641)<\/p>

-<\/span>Negotiate: “Can you produce during February slow period for 10% discount?”<\/p>

-<\/span>\u0627\u0644\u062a\u0648\u0641\u064a\u0631: $7,000 \u0637\u0644\u0628 \u00d7 10% = $700<\/p>

\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 3: \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0629 \u0645\u062a\u0639\u062f\u062f\u0629 \u0627\u0644\u0645\u0648\u0627\u0642\u0639<\/strong> (\u0627\u0645\u062a\u064a\u0627\u0632\/\u0648\u062d\u062f\u0627\u062a \u0645\u062a\u0639\u062f\u062f\u0629)<\/p>

\u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u0623\u0637\u0628\u0627\u0642 \u0627\u0644\u0645\u0634\u062a\u0631\u0643\u0629<\/strong>:<\/p>

-<\/span>5 \u0645\u0648\u0627\u0642\u0639 \u0627\u0645\u062a\u064a\u0627\u0632 \u062a\u062d\u062a\u0627\u062c \u0643\u0644 \u0645\u0646\u0647\u0627 \u0625\u0644\u0649 30 \u0623\u0644\u0641 \u0643\u0648\u0628 = 150 \u0623\u0644\u0641 \u0643\u0648\u0628 \u0625\u062c\u0645\u0627\u0644\u0627\u064b<\/p>

-<\/span>\u062a\u0635\u0645\u064a\u0645 \u0648\u0627\u062d\u062f: \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0644\u0648\u062d\u0629 $400 = $80 \u0644\u0643\u0644 \u0645\u0648\u0642\u0639 (\u0645\u0642\u0627\u0628\u0644 $400 \u0644\u0643\u0644 \u0641\u0631\u062f)<\/p>

-<\/span>\u062a\u0633\u0639\u064a\u0631 \u0627\u0644\u062d\u062c\u0645: \u0641\u0626\u0629 150 \u0623\u0644\u0641 \u0645\u0642\u0627\u0628\u0644 \u0641\u0626\u0629 30 \u0623\u0644\u0641 = \u062a\u0648\u0641\u064a\u0631 18% \u0644\u0643\u0644 \u0648\u062d\u062f\u0629<\/p>

-<\/span>Total savings: ($0.085 – $0.068) \u00d7 30K \u00d7 5 locations = $2,550<\/p>

\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 4: \u0625\u0639\u0627\u062f\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0644\u0648\u062d\u0627\u062a \u0644\u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0637\u0644\u0628\u0627\u062a<\/strong><\/p>

\u062a\u062e\u0632\u064a\u0646 \u0627\u0644\u0623\u0644\u0648\u0627\u062d<\/strong>:<\/p>

-<\/span>\u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u0623\u0648\u0644\u064a: \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0644\u0648\u062d\u0629 $400<\/p>

-<\/span>\u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0637\u0644\u0628: \u064a\u0642\u0648\u0645 \u0627\u0644\u0645\u0635\u0646\u0639 \u0628\u062a\u062e\u0632\u064a\u0646 \u0627\u0644\u0623\u0644\u0648\u0627\u062d\u060c \u0648\u062a\u0643\u0644\u0641\u0629 \u0625\u0639\u062f\u0627\u062f $0 \u0644\u0644\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u0644\u0627\u062d\u0642\u0629<\/p>

-<\/span>\u062a\u062d\u0630\u064a\u0631: \u062a\u062d\u0642\u0642 \u0645\u0646 \u0633\u064a\u0627\u0633\u0629 \u062a\u062e\u0632\u064a\u0646 \u0627\u0644\u0623\u0644\u0648\u0627\u062d (\u0628\u0639\u0636\u0647\u0627 \u064a\u062a\u0642\u0627\u0636\u0649 \u0631\u0633\u0648\u0645 \u062a\u062e\u0632\u064a\u0646 \u0642\u062f\u0631\u0647\u0627 $50-100\/\u0633\u0646\u0629\u060c \u0648\u0627\u0644\u0628\u0639\u0636 \u0627\u0644\u0622\u062e\u0631 \u0645\u062c\u0627\u0646\u064a)<\/p>

-<\/span>\u0627\u0644\u062a\u0648\u0641\u064a\u0631: $400 \u0645\u0639 \u0643\u0644 \u0625\u0639\u0627\u062f\u0629 \u0637\u0644\u0628 (\u0641\u064a \u062d\u0627\u0644\u0629 \u062a\u062e\u0632\u064a\u0646 \u0627\u0644\u0623\u0644\u0648\u0627\u062d)<\/p>

\u0637\u0648\u0644 \u0639\u0645\u0631 \u0627\u0644\u062a\u0635\u0645\u064a\u0645<\/strong>:<\/p>

-<\/span>\u062a\u0635\u0645\u064a\u0645 \u062e\u0627\u0644\u062f: \u0634\u0639\u0627\u0631 + \u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 (\u0642\u0627\u0628\u0644\u0629 \u0644\u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0644\u0633\u0646\u0648\u0627\u062a)<\/p>

-<\/span>\u062a\u062c\u0646\u0628: \u0627\u0644\u062a\u0635\u0645\u064a\u0645\u0627\u062a \u0627\u0644\u0642\u062f\u064a\u0645\u0629 (\u0627\u0644\u0631\u0633\u0648\u0645\u0627\u062a \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0633\u0646\u0629 \u0645\u0639\u064a\u0646\u0629 \u0623\u0648 \u0645\u0648\u0633\u0645 \u0645\u0639\u064a\u0646) \u0627\u0644\u062a\u064a \u062a\u062a\u0637\u0644\u0628 \u0644\u0648\u062d\u0627\u062a \u062c\u062f\u064a\u062f\u0629 \u0643\u0644 \u0639\u0627\u0645.<\/p>

\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 5: \u0627\u0644\u062a\u0639\u0627\u0648\u0646 \u0645\u0639 \u0645\u0635\u0645\u0645 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u062a\u0635\u0645\u064a\u0645 \u0645\u064f\u062d\u0633\u0651\u0646 \u0644\u0644\u0637\u0628\u0627\u0639\u0629<\/strong><\/p>

\u062a\u0635\u0645\u064a\u0645 \u062c\u0627\u0647\u0632 \u0644\u0644\u0637\u0628\u0627\u0639\u0629<\/strong>:<\/p>

-<\/span>\u0645\u0635\u0645\u0645 \u0630\u0648 \u062e\u0628\u0631\u0629 \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u062a\u063a\u0644\u064a\u0641: \u062a\u0635\u0645\u064a\u0645\u0627\u062a \u062a\u062a\u0648\u0627\u0641\u0642 \u0645\u0639 \u0642\u064a\u0648\u062f \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629 (\u0623\u062d\u062c\u0627\u0645 \u0627\u0644\u062e\u0637\u0648\u0637 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629\u060c \u0639\u062f\u062f \u0627\u0644\u0623\u0644\u0648\u0627\u0646\u060c \u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644)<\/p>

-<\/span>\u0645\u0635\u0645\u0645 \u0639\u0627\u0645: \u064a\u0635\u0645\u0645 \u062a\u0635\u0645\u064a\u0645\u064b\u0627 \u064a\u0628\u062f\u0648 \u062c\u064a\u062f\u064b\u0627 \u0639\u0644\u0649 \u0627\u0644\u0634\u0627\u0634\u0629 \u0648\u0644\u0643\u0646\u0647 \u064a\u0633\u0628\u0628 \u0645\u0634\u0627\u0643\u0644 \u0639\u0646\u062f \u0627\u0644\u0637\u0628\u0627\u0639\u0629 (\u064a\u062a\u0637\u0644\u0628 \u062a\u0639\u062f\u064a\u0644\u0627\u062a = \u062a\u0623\u062e\u064a\u0631 + \u062a\u0643\u0644\u0641\u0629)<\/p>

-<\/span>\u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631: $500-1,000 \u0644\u0645\u0635\u0645\u0645 \u0630\u064a \u062e\u0628\u0631\u0629 \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0645\u0642\u0627\u0628\u0644 $200-400 \u0639\u0627\u0645<\/p>

-<\/span>\u0627\u0644\u062a\u0648\u0641\u064a\u0631: \u062a\u062c\u0646\u0628 $1,000-2,000 \u0641\u064a \u0645\u0634\u0627\u0643\u0644 \u0627\u0644\u0625\u0646\u062a\u0627\u062c (\u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629\u060c \u0625\u0639\u0627\u062f\u0629 \u0635\u0646\u0639 \u0627\u0644\u0644\u0648\u062d\u0627\u062a\u060c \u0627\u0644\u062a\u0623\u062e\u064a\u0631)<\/p>

\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 6: \u0627\u0644\u0646\u0638\u0631 \u0641\u064a \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0645\u0644\u0635\u0642\u0627\u062a\/\u0627\u0644\u0645\u0644\u0635\u0642\u0627\u062a<\/strong> (\u0644\u0644\u0623\u062d\u062c\u0627\u0645 \u0627\u0644\u0635\u063a\u064a\u0631\u0629 \u062c\u062f\u064b\u0627)<\/p>

\u0639\u0646\u062f\u0645\u0627 \u062a\u0643\u0648\u0646 \u0627\u0644\u0645\u0644\u0635\u0642\u0627\u062a \u0645\u0646\u0637\u0642\u064a\u0629<\/strong>:<\/p>

-<\/span>Volume: <15,000 units (custom printing not economical)<\/p>

-<\/span>\u0627\u0644\u0646\u0647\u062c: \u0637\u0644\u0628 \u0623\u0643\u0648\u0627\u0628 \u0639\u0627\u062f\u064a\u0629 + \u0645\u0644\u0635\u0642\u0627\u062a \u0645\u0637\u0628\u0648\u0639\u0629 \u062d\u0633\u0628 \u0627\u0644\u0637\u0644\u0628<\/p>

-<\/span>\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0645\u0644\u0635\u0642: $0.08-0.15 \u0644\u0643\u0644 \u0645\u0644\u0635\u0642<\/p>

-<\/span>\u0627\u0644\u0625\u062c\u0645\u0627\u0644\u064a: $0.055 \u0643\u0648\u0628 \u0639\u0627\u062f\u064a + $0.12 \u0645\u0644\u0635\u0642 = $0.175 (\u0628\u0627\u0647\u0638 \u0627\u0644\u062b\u0645\u0646 \u0644\u0643\u0644 \u0648\u062d\u062f\u0629 \u0648\u0644\u0643\u0646 \u0628\u062f\u0648\u0646 \u062d\u062f \u0623\u062f\u0646\u0649 \u0644\u0644\u0637\u0644\u0628)<\/p>

\u0627\u0639\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0639\u0645\u0644<\/strong>:<\/p>

-<\/span>\u064a\u062c\u0628 \u0639\u0644\u0649 \u0627\u0644\u0645\u0648\u0638\u0641\u064a\u0646 \u0648\u0636\u0639 \u0645\u0644\u0635\u0642\u0627\u062a \u0639\u0644\u0649 \u0643\u0644 \u0643\u0648\u0628 (5-8 \u062b\u0648\u0627\u0646\u064d \u0644\u0643\u0644 \u0643\u0648\u0628)<\/p>

-<\/span>15,000 \u0643\u0648\u0628 \u00d7 7 \u062b\u0648\u0627\u0646\u064d = 29 \u0633\u0627\u0639\u0629 \u0639\u0645\u0644 = $435-580 \u0628\u0645\u0639\u062f\u0644 $15-20\/\u0633\u0627\u0639\u0629<\/p>

-<\/span>\u0627\u0644\u0625\u062c\u0645\u0627\u0644\u064a<\/strong>: ($0.175 \u00d7 15,000) + $500 \u0627\u0644\u0639\u0645\u0627\u0644\u0629 = $3,125<\/p>

\u0642\u0627\u0631\u0646 \u0645\u0639 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u0629<\/strong>:<\/p>

-<\/span>\u0637\u0628\u0627\u0639\u0629 \u0631\u0642\u0645\u064a\u0629 \u0644\u0640 15 \u0623\u0644\u0641 \u0643\u0648\u0628 \u0628\u0633\u0639\u0631 $0.18\/\u0643\u0648\u0628 = $2,700<\/p>

-<\/span>\u0627\u0644\u062e\u0627\u062a\u0645\u0629<\/strong>: \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0623\u0631\u062e\u0635 \u0645\u0646 \u0627\u0644\u0645\u0644\u0635\u0642\u0627\u062a \u0639\u0646\u062f \u0627\u062d\u062a\u0633\u0627\u0628 \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0639\u0645\u0627\u0644\u0629 (\u0648\u0623\u0633\u0631\u0639)<\/p>

\u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u0625\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/h3>

\u0639\u0646\u062f \u062a\u0642\u064a\u064a\u0645 \u0639\u0628\u0648\u0627\u062a \u0627\u0644\u0623\u063a\u0630\u064a\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u0629\u060c \u0636\u0639 \u0641\u064a \u0627\u0639\u062a\u0628\u0627\u0631\u0643 \u0645\u0627 \u064a\u0644\u064a:<\/p>

\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0623\u0633\u0639\u0627\u0631<\/strong>:<\/p>

\u0627\u0644\u062e\u064a\u0627\u0631 1: \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0633\u0639\u0631 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629<\/strong> (\u0634\u0641\u0627\u0641)<\/p>

-<\/span>\u0627\u0644\u0646\u0647\u062c: \u0632\u064a\u0627\u062f\u0629 \u0623\u0633\u0639\u0627\u0631 \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0644\u062a\u063a\u0637\u064a\u0629 \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u062e\u0635\u0635<\/p>

-<\/span>\u0627\u0644\u0645\u0628\u0644\u063a: +$0.10-0.20 \u0644\u0643\u0644 \u0639\u0646\u0635\u0631 (\u064a\u063a\u0637\u064a $0.02-0.04 \u0639\u0644\u0627\u0648\u0629 \u0627\u0644\u062a\u063a\u0644\u064a\u0641 + \u0627\u0644\u0647\u0627\u0645\u0634)<\/p>

-<\/span>Customer perception: Most customers don’t notice $0.10 price increases (especially if gradual)<\/p>

-<\/span>\u0645\u062b\u0627\u0644: $3.50 \u0642\u0647\u0648\u0629 \u2192 $3.60 \u0642\u0647\u0648\u0629 (+$0.10)<\/p>

\u0627\u0644\u062e\u064a\u0627\u0631 2: \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0639\u0644\u0649 \u0623\u0633\u0627\u0633 \u0627\u0644\u062d\u062c\u0645<\/strong> (\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0647\u0648\u0627\u0645\u0634)<\/p>

-<\/span>\u0627\u0644\u0646\u0647\u062c: \u0632\u064a\u0627\u062f\u0629 \u0623\u0633\u0639\u0627\u0631 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u0647\u0627\u0645\u0634 \u0627\u0644\u0631\u0628\u062d\u064a \u0627\u0644\u0645\u0631\u062a\u0641\u0639 \u0628\u0634\u0643\u0644 \u0623\u0643\u0628\u0631\u060c \u0648\u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u0647\u0627\u0645\u0634 \u0627\u0644\u0631\u0628\u062d\u064a \u0627\u0644\u0645\u0646\u062e\u0641\u0636 \u0628\u0634\u0643\u0644 \u0623\u0642\u0644<\/p>

-<\/span>\u0645\u062b\u0627\u0644: \u0643\u0628\u064a\u0631 $4.00 \u2192 $4.20 (+5%)\u060c \u0635\u063a\u064a\u0631 $2.50 \u2192 $2.55 (+2%)<\/p>

-<\/span>\u0627\u0644\u0645\u0646\u0637\u0642: \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0630\u064a\u0646 \u064a\u0637\u0644\u0628\u0648\u0646 \u0623\u062d\u062c\u0627\u0645\u064b\u0627 \u0643\u0628\u064a\u0631\u0629 \u0623\u0642\u0644 \u062d\u0633\u0627\u0633\u064a\u0629 \u0644\u0644\u0633\u0639\u0631 (\u0645\u0633\u062a\u0639\u062f\u0648\u0646 \u0644\u062f\u0641\u0639 \u0633\u0639\u0631 \u0623\u0639\u0644\u0649)<\/p>

\u0627\u0644\u062e\u064a\u0627\u0631 3: \u0648\u0636\u0639 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0641\u064a \u0641\u0626\u0629 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u0641\u0627\u062e\u0631\u0629<\/strong> (\u062a\u0628\u0631\u064a\u0631 \u0628\u0627\u0644\u0642\u064a\u0645\u0629)<\/p>

-<\/span>Approach: Frame custom packaging as quality indicator (“we invest in details”)<\/p>

-<\/span>Communication: Social media post showcasing new branded packaging (“excited to launch our custom cups!”)<\/p>

-<\/span>\u0639\u0644\u0645 \u0646\u0641\u0633 \u0627\u0644\u0639\u0645\u0644\u0627\u0621: \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0641\u0627\u062e\u0631 = \u062a\u0635\u0648\u0631 \u0627\u0644\u0645\u0646\u062a\u062c \u0639\u0644\u0649 \u0623\u0646\u0647 \u0641\u0627\u062e\u0631 (\u064a\u062a\u0648\u0642\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0623\u0633\u0639\u0627\u0631\u064b\u0627 \u0623\u0639\u0644\u0649)<\/p>

\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0635\u0646\u0627\u0639\u0629<\/strong>:<\/p>

-<\/span>\u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0634\u0645\u0644 200 \u0634\u0631\u0643\u0629 \u0623\u063a\u0630\u064a\u0629: 87% \u0646\u0642\u0644\u062a \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u062e\u0635\u0635 \u0625\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/p>

-<\/span>\u0646\u0637\u0627\u0642 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0623\u0633\u0639\u0627\u0631: +2.5% \u0625\u0644\u0649 +8% \u0639\u0644\u0649 \u0623\u0633\u0639\u0627\u0631 \u0627\u0644\u0642\u0627\u0626\u0645\u0629<\/p>

-<\/span>Customer complaints: <3% of businesses reported customer pushback on prices after branded packaging launch<\/p>

-<\/span>\u0627\u0644\u062e\u0627\u062a\u0645\u0629<\/strong>: \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u062e\u0635\u0635 \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u064a\u0639\u0627\u0628\u0647\u0627 \u0628\u0633\u0647\u0648\u0644\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0637\u0641\u064a\u0641\u0629 \u0641\u064a \u0627\u0644\u0623\u0633\u0639\u0627\u0631<\/p>

\u0627\u0644\u0646\u0647\u062c \u0627\u0644\u0645\u062d\u0627\u064a\u062f \u0645\u0646 \u062d\u064a\u062b \u0627\u0644\u062a\u0643\u0644\u0641\u0629<\/strong> (\u0644\u0644\u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0631\u0627\u0639\u064a \u0627\u0644\u0645\u064a\u0632\u0627\u0646\u064a\u0629):<\/p>

-<\/span>\u0642\u0628\u0648\u0644 \u0647\u0627\u0645\u0634 \u0623\u0642\u0644 \u0645\u0624\u0642\u062a\u064b\u0627: \u0627\u0633\u062a\u064a\u0639\u0627\u0628 $2,000\/\u0633\u0646\u0629 \u0645\u0646 \u0639\u0644\u0627\u0648\u0629 \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u062e\u0635\u0635<\/p>

-<\/span>\u062a\u0639\u0648\u064a\u0636 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u062d\u062c\u0645: \u062a\u0648\u0644\u062f \u0631\u0624\u064a\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 +5-10 \u0639\u0645\u0644\u0627\u0621 \u062c\u062f\u062f \u0634\u0647\u0631\u064a\u064b\u0627 = $1,800-3,600 \u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0625\u0636\u0627\u0641\u064a\u0629<\/p>

-<\/span>\u0627\u0644\u062c\u062f\u0648\u0644 \u0627\u0644\u0632\u0645\u0646\u064a \u0644\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u062a\u0639\u0627\u062f\u0644: 6-12 \u0634\u0647\u0631\u064b\u0627 (\u0632\u064a\u0627\u062f\u0629 \u0642\u0627\u0639\u062f\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u062a\u063a\u0637\u064a \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0625\u0636\u0627\u0641\u064a\u0629)<\/p>

\u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629: \u0639\u0627\u0626\u062f \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u062e\u0635\u0635 \u0644\u0644\u0645\u0642\u0627\u0647\u064a<\/h2>

\u0645\u0644\u0641 \u062a\u0639\u0631\u064a\u0641\u064a \u0639\u0646 \u0627\u0644\u0634\u0631\u0643\u0629<\/strong>:<\/p>

-<\/span>Name: Roast & Grind (independent specialty coffee)<\/p>

-<\/span>\u0627\u0644\u0645\u0648\u0642\u0639: \u0645\u0646\u0637\u0642\u0629 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0641\u064a \u0648\u0633\u0637 \u0627\u0644\u0645\u062f\u064a\u0646\u0629\u060c \u062d\u0631\u0643\u0629 \u0645\u0631\u0648\u0631 \u0639\u0627\u0644\u064a\u0629<\/p>

-<\/span>\u0627\u0644\u062d\u062c\u0645: 400 \u0643\u0648\u0628\/\u064a\u0648\u0645 (146,000 \u0643\u0648\u0628\/\u0633\u0646\u0629)<\/p>

-<\/span>\u0627\u0644\u062e\u062f\u0645\u0629: 80% \u0644\u0644\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629\u060c 20% \u0644\u062a\u0646\u0627\u0648\u0644 \u0627\u0644\u0637\u0639\u0627\u0645 \u0641\u064a \u0627\u0644\u0645\u0637\u0639\u0645<\/p>

-<\/span>\u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0633\u0627\u0628\u0642: \u0623\u0643\u0648\u0627\u0628 \u0628\u064a\u0636\u0627\u0621 \u0639\u0627\u062f\u064a\u0629 ($0.055\/\u0643\u0648\u0628) + \u0623\u063a\u0644\u0641\u0629 \u0639\u0627\u0645\u0629 ($0.02)<\/p>

\u0627\u0644\u0642\u0631\u0627\u0631<\/strong>: \u0627\u0644\u062a\u062d\u0648\u0644 \u0625\u0644\u0649 \u0623\u0643\u0648\u0627\u0628 \u0645\u062e\u0635\u0635\u0629 \u0630\u0627\u062a \u062c\u062f\u0627\u0631 \u0645\u0645\u0648\u062c (\u0627\u0644\u062a\u062e\u0644\u0635 \u0645\u0646 \u0627\u0644\u0623\u0643\u0645\u0627\u0645)<\/p>

\u0646\u0647\u062c \u0627\u0644\u062a\u0635\u0645\u064a\u0645<\/strong>:<\/p>

-<\/span>\u0627\u0644\u062a\u0635\u0645\u064a\u0645: \u0634\u0639\u0627\u0631 \u0628\u0644\u0648\u0646\u064a\u0646 (\u0623\u0633\u0648\u062f + \u0628\u0631\u062a\u0642\u0627\u0644\u064a \u0645\u0645\u064a\u0632)<\/p>

-<\/span>\u0627\u0644\u0637\u0628\u0627\u0639\u0629: \u0627\u0633\u0645 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 + \u0634\u0639\u0627\u0631 \u0628\u0627\u0644\u062e\u0637 \u0627\u0644\u0639\u0631\u064a\u0636 \u0628\u062f\u0648\u0646 \u062d\u0631\u0648\u0641 \u0645\u062a\u0635\u0644\u0629<\/p>

-<\/span>\u0627\u0644\u0645\u0648\u0636\u0639: \u0634\u0639\u0627\u0631 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u0635\u0641 \u0627\u0644\u0623\u0645\u0627\u0645\u064a (40% \u0645\u0646 \u0645\u062d\u064a\u0637 \u0627\u0644\u0643\u0648\u0628)<\/p>

-<\/span>\u0625\u0636\u0627\u0641\u064a: \u062d\u0633\u0627\u0628\u0627\u062a \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a \u0641\u064a \u0627\u0644\u0642\u0627\u0639\u062f\u0629<\/p>

-<\/span>\u0627\u0644\u0645\u0627\u062f\u0629: \u062c\u062f\u0627\u0631 \u0645\u0645\u0648\u062c 12 \u0623\u0648\u0646\u0635\u0629\u060c 260 \u062c\u0631\u0627\u0645\u064b\u0627 \u0641\u064a \u0627\u0644\u0645\u062a\u0631 \u0627\u0644\u0645\u0631\u0628\u0639\u060c \u0645\u0637\u0644\u064a \u0628\u0640 PE<\/p>

\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641<\/strong>:<\/p>

\u0627\u0644\u062e\u064a\u0627\u0631 \u0623: \u0627\u0644\u0627\u0633\u062a\u0645\u0631\u0627\u0631 \u0641\u064a \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0623\u0643\u0648\u0627\u0628 \u0627\u0644\u0639\u0627\u062f\u064a\u0629 + \u0627\u0644\u0623\u0643\u0645\u0627\u0645<\/strong><\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: $0.055 \u0643\u0648\u0628 + $0.02 \u0643\u064a\u0633 = $0.075 \u0644\u0643\u0644 \u062d\u0635\u0629<\/p>

-<\/span>\u0633\u0646\u0648\u064a\u064b\u0627: 146,000 \u00d7 $0.075 = $10,950<\/p>

\u0627\u0644\u062e\u064a\u0627\u0631 \u0628: \u062c\u062f\u0627\u0631 \u0645\u062a\u0645\u0648\u062c \u0645\u062e\u0635\u0635 \u0628\u0644\u0648\u0646\u064a\u0646<\/strong><\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: $0.095 \u0644\u0643\u0644 \u0643\u0648\u0628 (\u062c\u062f\u0627\u0631 \u0645\u062a\u0645\u0648\u062c \u0645\u062e\u0635\u0635\u060c 100 \u0623\u0644\u0641 \u0643\u0645\u064a\u0629 \u0637\u0644\u0628 \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649)<\/p>

-<\/span>\u0644\u0627 \u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u063a\u0644\u0627\u0641: $0 (\u0627\u0644\u062c\u062f\u0627\u0631 \u0627\u0644\u0645\u062a\u0645\u0648\u062c \u064a\u0644\u063a\u064a \u0627\u0644\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u063a\u0644\u0627\u0641 \u0644\u0640 90%)<\/p>

-<\/span>\u0633\u0646\u0648\u064a\u064b\u0627: 146,000 \u00d7 $0.095 = $13,870<\/p>

-<\/span>\u062a\u0643\u0644\u0641\u0629 \u0625\u0636\u0627\u0641\u064a\u0629<\/strong>: $2,920\/\u0633\u0646\u0629 (+27%)<\/p>

\u0627\u0644\u062a\u0646\u0641\u064a\u0630<\/strong>:<\/p>

-<\/span>\u0627\u0644\u0637\u0644\u0628: 150,000 \u0643\u0648\u0628 (\u0625\u0645\u062f\u0627\u062f\u0627\u062a \u0644\u0645\u062f\u0629 12 \u0634\u0647\u0631\u064b\u0627 \u0648\u0641\u0642\u064b\u0627 \u0644\u0644\u0646\u0645\u0648 \u0627\u0644\u0645\u062a\u0648\u0642\u0639)<\/p>

-<\/span>\u0627\u0644\u0645\u0647\u0644\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629: 45 \u064a\u0648\u0645\u064b\u0627 (\u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629 \u0627\u0644\u062f\u0648\u0644\u064a\u0629)<\/p>

-<\/span>\u0627\u0644\u062a\u0635\u0645\u064a\u0645: \u062f\u0627\u062e\u0644\u064a \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 Canva\u060c \u062a\u0645 \u0627\u0644\u0627\u0646\u062a\u0647\u0627\u0621 \u0645\u0646\u0647 \u0645\u0639 \u0627\u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0645\u0635\u0646\u0639\u0629<\/p>

-<\/span>\u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629: 3 \u062c\u0648\u0644\u0627\u062a \u0645\u0646 \u0627\u0644\u0645\u0631\u0627\u062c\u0639\u0627\u062a\u060c \u0634\u062d\u0646 \u0627\u0644\u0639\u064a\u0646\u0627\u062a \u0627\u0644\u0645\u0627\u062f\u064a\u0629 (\u062a\u0645\u062a \u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0639\u0644\u0649 \u0627\u0644\u0639\u064a\u0646\u0629 \u0627\u0644\u062b\u0627\u0646\u064a\u0629)<\/p>

\u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0628\u0639\u062f 12 \u0634\u0647\u0631\u0627\u064b<\/strong>:<\/p>

\u0627\u0643\u062a\u0633\u0627\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/strong>:<\/p>

-<\/span>New customer source tracking: “How did you hear about us?” survey at checkout<\/p>

-<\/span>“Saw your cup” responses: 38 customers (2.6% of 1,460 new customers that year)<\/p>

-<\/span>\u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u0639\u0632\u0648\u064a\u0646: 38 \u0639\u0645\u064a\u0644\u0627\u064b \u00d7 $4.50 \u0645\u062a\u0648\u0633\u0637 \u0627\u0644\u0637\u0644\u0628 \u00d7 12 \u0632\u064a\u0627\u0631\u0629\/\u0633\u0646\u0629 = $2,052<\/strong><\/p>

\u062a\u0623\u062b\u064a\u0631 \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a<\/strong>:<\/p>

-<\/span>\u0627\u0644\u0625\u0634\u0627\u0631\u0627\u062a \u0639\u0644\u0649 Instagram: \u0632\u064a\u0627\u062f\u0629 \u0628\u0646\u0633\u0628\u0629 +60% (\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0630\u064a\u0646 \u064a\u0636\u0639\u0648\u0646 \u0639\u0644\u0627\u0645\u0627\u062a \u0639\u0644\u0649 \u0627\u0644\u0645\u062a\u062c\u0631 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0635\u0648\u0631 \u0623\u0643\u0648\u0627\u0628 \u062a\u062d\u0645\u0644 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629)<\/p>

-<\/span>\u0627\u0644\u0645\u0646\u0634\u0648\u0631\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0638\u0647\u0631 \u0641\u064a\u0647\u0627 \u0623\u0643\u0648\u0627\u0628: 180 \u0645\u0646\u0634\u0648\u0631\u064b\u0627 \u0639\u0644\u0649 \u0645\u062f\u0627\u0631 12 \u0634\u0647\u0631\u064b\u0627 (\u0645\u062d\u062a\u0648\u0649 \u0639\u0636\u0648\u064a \u0623\u0646\u0634\u0623\u0647 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0648\u0646)<\/p>

-<\/span>\u0627\u0644\u0648\u0635\u0648\u0644 \u0627\u0644\u062a\u0642\u062f\u064a\u0631\u064a: 180 \u0645\u0646\u0634\u0648\u0631 \u00d7 400 \u0645\u062a\u0627\u0628\u0639 \u0641\u064a \u0627\u0644\u0645\u062a\u0648\u0633\u0637 = 72,000 \u0638\u0647\u0648\u0631 (\u062a\u0633\u0648\u064a\u0642 \u0645\u062c\u0627\u0646\u064a)<\/p>

\u062a\u0635\u0648\u0631 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/strong>:<\/p>

-<\/span>Customer survey: 68% noticed branded cups, 54% said it made business “feel more professional”<\/p>

-<\/span>Competitor differentiation: Recognized as “that orange cup place” vs generic competitor packaging<\/p>

\u0627\u0644\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a<\/strong>:<\/p>

-<\/span>\u0627\u0644\u0623\u0643\u0645\u0627\u0645 \u0627\u0644\u0645\u0644\u063a\u0627\u0629: \u062a\u0648\u0641\u064a\u0631 4-5 \u062b\u0648\u0627\u0646\u064d \u0644\u0643\u0644 \u0645\u0639\u0627\u0645\u0644\u0629 \u00d7 400 \u0643\u0648\u0628\/\u064a\u0648\u0645 = 27 \u062f\u0642\u064a\u0642\u0629 \u064a\u0648\u0645\u064a\u064b\u0627 = $6,300\/\u0633\u0646\u0629 \u0645\u0646 \u062a\u0648\u0641\u064a\u0631 \u0627\u0644\u0639\u0645\u0627\u0644\u0629<\/p>

-<\/span>\u062a\u0628\u0633\u064a\u0637 \u0627\u0644\u0645\u062e\u0632\u0648\u0646: \u0631\u0642\u0645 \u062a\u0639\u0631\u064a\u0641 \u0645\u0646\u062a\u062c \u0648\u0627\u062d\u062f (\u0623\u0643\u0648\u0627\u0628 \u0645\u062e\u0635\u0635\u0629) \u0645\u0642\u0627\u0628\u0644 \u0631\u0642\u0645\u064a \u062a\u0639\u0631\u064a\u0641 \u0645\u0646\u062a\u062c (\u0623\u0643\u0648\u0627\u0628 \u0639\u0627\u062f\u064a\u0629 + \u0623\u063a\u0637\u064a\u0629)<\/p>

\u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0645\u0627\u0644\u064a\u0629<\/strong>:<\/p>

-<\/span>\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0625\u0636\u0627\u0641\u064a\u0629: $2,920\/\u0633\u0646\u0629<\/p>

-<\/span>\u062a\u0648\u0641\u064a\u0631 \u0641\u064a \u0627\u0644\u0639\u0645\u0627\u0644\u0629: $6,300\/\u0633\u0646\u0629 (\u0625\u0644\u063a\u0627\u0621 \u0627\u0644\u0623\u0643\u0645\u0627\u0645)<\/p>

-<\/span>\u0627\u0644\u0645\u062f\u062e\u0631\u0627\u062a \u0627\u0644\u0635\u0627\u0641\u064a\u0629<\/strong>: $3,380\/\u0633\u0646\u0629 (\u0627\u0644\u0623\u0643\u0648\u0627\u0628 \u0627\u0644\u0645\u062e\u0635\u0635\u0629 \u0623\u0631\u062e\u0635 \u0641\u0639\u0644\u064a\u064b\u0627 \u0639\u0646\u062f \u0627\u062d\u062a\u0633\u0627\u0628 \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0639\u0645\u0627\u0644\u0629)<\/p>

-<\/span>\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062c\u062f\u062f: $2,052 (\u062a\u064f\u0639\u0632\u0649 \u0625\u0644\u0649 \u0638\u0647\u0648\u0631 \u0627\u0644\u0643\u0623\u0633)<\/p>

-<\/span>\u0625\u062c\u0645\u0627\u0644\u064a \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631<\/strong>: $5,432\/\u0633\u0646\u0629 \u0625\u064a\u062c\u0627\u0628\u064a\u0629 ($3,380 \u0648\u0641\u0648\u0631\u0627\u062a \u0635\u0627\u0641\u064a\u0629 + $2,052 \u0625\u064a\u0631\u0627\u062f\u0627\u062a)<\/p>

\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0646\u062c\u0627\u062d \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629<\/strong>:<\/p>

1.<\/span> \u0645\u0648\u0642\u0639 \u0628\u0627\u0631\u0632 (\u0648\u0633\u0637 \u0627\u0644\u0645\u062f\u064a\u0646\u0629\u060c \u062d\u064a\u062b \u064a\u0634\u0627\u0647\u062f \u0623\u0643\u062b\u0631 \u0645\u0646 2000 \u0645\u0646 \u0627\u0644\u0645\u0627\u0631\u0629 \u064a\u0648\u0645\u064a\u064b\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u062d\u0627\u0645\u0644\u064a\u0646 \u0623\u0643\u0648\u0627\u0628\u0647\u0645)<\/p>

2.<\/span>\u062a\u0635\u0645\u064a\u0645 \u0642\u0648\u064a (\u0628\u0631\u062a\u0642\u0627\u0644\u064a \u062c\u0631\u064a\u0621 + \u0623\u0633\u0648\u062f = \u064a\u0645\u0643\u0646 \u062a\u0645\u064a\u064a\u0632\u0647 \u0645\u0646 \u0645\u0633\u0627\u0641\u0629 \u0628\u0639\u064a\u062f\u0629)<\/p>

3.<\/span>\u0645\u0646\u062a\u062c \u0645\u0646\u0627\u0633\u0628 \u0644\u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a (\u0627\u0644\u0642\u0647\u0648\u0629 \u0627\u0644\u0645\u062a\u062e\u0635\u0635\u0629 = \u062b\u0642\u0627\u0641\u0629 \u0625\u0646\u0633\u062a\u063a\u0631\u0627\u0645)<\/p>

4.<\/span>\u0627\u0644\u0625\u0633\u0646\u0627\u062f \u0627\u0644\u0645\u062a\u062a\u0628\u0639 (\u062a\u062b\u0628\u062a \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0627\u0643\u062a\u0633\u0627\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u0641\u0636\u0644 \u0627\u0644\u0643\u0624\u0648\u0633)<\/p>

\u0627\u0644\u062f\u0631\u0648\u0633 \u0627\u0644\u0645\u0633\u062a\u0641\u0627\u062f\u0629<\/strong>:<\/p>

-<\/span>\u0627\u062e\u062a\u0628\u0627\u0631 \u0623\u0648\u0644\u0627\u064b: \u0637\u0644\u0628 100 \u0623\u0644\u0641 \u0641\u064a \u0627\u0644\u0628\u062f\u0627\u064a\u0629 (\u0648\u0644\u064a\u0633 150 \u0623\u0644\u0641 \u0643\u0627\u0645\u0644\u0629) \u0644\u0644\u062a\u062d\u0642\u0642 \u0642\u0628\u0644 \u0627\u0644\u0627\u0644\u062a\u0632\u0627\u0645<\/p>

-<\/span>\u062a\u0635\u0645\u064a\u0645 \u0628\u0633\u064a\u0637 = \u062a\u062d\u0643\u0645 \u0641\u064a \u0627\u0644\u062a\u0643\u0644\u0641\u0629: \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u062b\u0646\u0627\u0626\u064a \u0627\u0644\u0644\u0648\u0646 \u0623\u0628\u0642\u0649 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u0641\u064a \u062d\u062f\u0648\u062f \u0645\u0639\u0642\u0648\u0644\u0629 \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0631\u0628\u0627\u0639\u064a \u0627\u0644\u0623\u0644\u0648\u0627\u0646 ($0.095 \u0645\u0642\u0627\u0628\u0644 $0.115+)<\/p>

-<\/span>\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u062c\u062f\u0627\u0631 \u0627\u0644\u0645\u062a\u0645\u0648\u062c: \u064a\u0648\u0641\u0631 \u0641\u0627\u0626\u062f\u0629 \u0645\u0632\u062f\u0648\u062c\u0629 (\u0639\u0644\u0627\u0645\u0629 \u062a\u062c\u0627\u0631\u064a\u0629 \u0645\u062e\u0635\u0635\u0629 + \u0627\u0644\u062a\u062e\u0644\u0635 \u0645\u0646 \u0627\u0644\u0623\u0643\u0645\u0627\u0645 \u0644\u062a\u0648\u0641\u064a\u0631 \u0627\u0644\u0639\u0645\u0627\u0644\u0629)<\/p>

\u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0627\u0644\u0634\u0627\u0626\u0639\u0629: \u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u0648\u0627\u062f \u0627\u0644\u063a\u0630\u0627\u0626\u064a\u0629 \u0627\u0644\u0645\u062e\u0635\u0635<\/h2>
\"\u062a\u063a\u0644\u064a\u0641<\/figure>

\u0633 1: \u0645\u0627 \u0647\u0648 \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0643\u0645\u064a\u0629 \u0627\u0644\u0637\u0644\u0628 \u0644\u0644\u0623\u0643\u0648\u0627\u0628 \u0627\u0644\u0648\u0631\u0642\u064a\u0629 \u0627\u0644\u0645\u0637\u0628\u0648\u0639\u0629 \u062d\u0633\u0628 \u0627\u0644\u0637\u0644\u0628\u061f<\/strong><\/p>

\u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0644\u0637\u0644\u0628\u0627\u062a \u062d\u0633\u0628 \u0646\u0648\u0639 \u0627\u0644\u0637\u0628\u0627\u0639\u0629<\/strong>:<\/p>

-<\/span>\u0644\u0648\u0646 \u0648\u0627\u062d\u062f<\/strong>: 30,000-50,000 \u0648\u062d\u062f\u0629 (\u0623\u0628\u0633\u0637 \u0637\u0628\u0627\u0639\u0629\u060c \u0623\u0642\u0644 \u0643\u0645\u064a\u0629 \u0637\u0644\u0628)<\/p>

-<\/span>\u0644\u0648\u0646\u064a\u0646<\/strong>: 50,000-80,000 \u0648\u062d\u062f\u0629 (\u0627\u0644\u062a\u0639\u0628\u0626\u0629 \u0648\u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u062e\u0635\u0635\u0629 \u0627\u0644\u0623\u0643\u062b\u0631 \u0634\u064a\u0648\u0639\u064b\u0627)<\/p>

-<\/span>3-4 \u0623\u0644\u0648\u0627\u0646<\/strong>: 80,000-120,000 \u0648\u062d\u062f\u0629 (\u0643\u0644\u0645\u0627 \u0632\u0627\u062f \u0639\u062f\u062f \u0627\u0644\u0623\u0644\u0648\u0627\u0646 = \u0632\u0627\u062f \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0643\u0645\u064a\u0629 \u0627\u0644\u0637\u0644\u0628)<\/p>

-<\/span>\u0623\u0644\u0648\u0627\u0646 \u0643\u0627\u0645\u0644\u0629 CMYK<\/strong>: 100,000-200,000 \u0648\u062d\u062f\u0629 (\u0639\u0645\u0644\u064a\u0629 4 \u0623\u0644\u0648\u0627\u0646\u060c \u0623\u0639\u0644\u0649 \u0643\u0645\u064a\u0629 \u0637\u0644\u0628)<\/p>

\u0647\u0644 \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u062a\u0641\u0627\u0648\u0636 \u0639\u0644\u0649 \u0633\u0639\u0631 \u0623\u0642\u0644\u061f<\/strong><\/p>

-<\/span>\u0646\u0639\u0645\u060c \u0645\u0639 \u0639\u0644\u0627\u0648\u0629 \u0633\u0639\u0631 15-20%: \u064a\u0642\u0628\u0644 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0635\u0646\u0639\u064a\u0646 30,000-40,000 \u0648\u062d\u062f\u0629 \u0644\u0623\u0648\u0644 \u201c\u0637\u0644\u0628 \u062a\u062c\u0631\u064a\u0628\u064a\u201d<\/p>

-<\/span>\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629: \u201c\u0627\u0628\u062f\u0623 \u0628\u0640 40 \u0623\u0644\u0641\u064b\u0627\u060c \u0648\u0627\u0644\u062a\u0632\u0645 \u0628\u0640 150 \u0623\u0644\u0641\u064b\u0627 \u0625\u062c\u0645\u0627\u0644\u0627\u064b \u0639\u0644\u0649 \u0645\u062f\u0627\u0631 12 \u0634\u0647\u0631\u064b\u0627\u201d (\u064a\u0631\u0649 \u0627\u0644\u0645\u0648\u0631\u062f \u0642\u064a\u0645\u0629 \u0637\u0648\u064a\u0644\u0629 \u0627\u0644\u0623\u062c\u0644)<\/p>

\u0644\u0645\u0627\u0630\u0627 \u062a\u0648\u062c\u062f \u0627\u0644\u062d\u062f\u0648\u062f \u0627\u0644\u062f\u0646\u064a\u0627 \u0644\u0644\u0637\u0644\u0628\u0627\u062a<\/strong>:<\/p>

-<\/span>\u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u0625\u0639\u062f\u0627\u062f: $400-1,200 \u0644\u0644\u0623\u0644\u0648\u0627\u062d\u060c \u0625\u0639\u062f\u0627\u062f \u0627\u0644\u0645\u0637\u0628\u0639\u0629\u060c \u0645\u0637\u0627\u0628\u0642\u0629 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 (\u064a\u062c\u0628 \u0623\u0646 \u062a\u0648\u0632\u0639 \u0639\u0644\u0649 \u0639\u062f\u062f \u0643\u0627\u0641\u064d \u0645\u0646 \u0627\u0644\u0648\u062d\u062f\u0627\u062a \u0644\u062a\u0643\u0648\u0646 \u0627\u0642\u062a\u0635\u0627\u062f\u064a\u0629)<\/p>

\u0628\u062f\u0627\u0626\u0644 \u0644\u0644\u0643\u0645\u064a\u0627\u062a \u0627\u0644\u0623\u0642\u0644<\/strong>:<\/p>

-<\/span>\u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0631\u0642\u0645\u064a\u0629: 1,000-10,000 MOQ (\u0628\u062f\u0648\u0646 \u0644\u0648\u062d\u0627\u062a\u060c \u0648\u0644\u0643\u0646 \u0628\u062a\u0643\u0644\u0641\u0629 \u0623\u0639\u0644\u0649 \u0628\u0645\u0642\u062f\u0627\u0631 2-3 \u0623\u0636\u0639\u0627\u0641 \u0644\u0643\u0644 \u0648\u062d\u062f\u0629)<\/p>

-<\/span>\u0645\u0644\u0635\u0642\u0627\u062a\/\u0645\u0644\u0635\u0642\u0627\u062a: \u0644\u0627 \u064a\u0648\u062c\u062f \u062d\u062f \u0623\u062f\u0646\u0649 \u0644\u0644\u0637\u0644\u0628\u060c \u062a\u0646\u0637\u0628\u0642 \u0639\u0644\u0649 \u0627\u0644\u0623\u0643\u0648\u0627\u0628 \u0627\u0644\u0639\u0627\u062f\u064a\u0629 (\u062a\u062a\u0637\u0644\u0628 \u0639\u0645\u0627\u0644\u0629 \u0643\u062b\u064a\u0641\u0629\u060c \u0645\u0643\u0644\u0641\u0629 \u0639\u0646\u062f \u0627\u0644\u0634\u0631\u0627\u0621 \u0628\u0643\u0645\u064a\u0627\u062a \u0643\u0628\u064a\u0631\u0629)<\/p>

\u0627\u0644\u0633\u0624\u0627\u0644 \u0627\u0644\u062b\u0627\u0646\u064a: \u0643\u0645 \u062a\u0632\u064a\u062f \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u0629 \u0645\u0646 \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0643\u0648\u0628 \u0627\u0644\u0648\u0627\u062d\u062f\u061f<\/strong><\/p>

\u0645\u0642\u0627\u0631\u0646\u0629 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641<\/strong> (\u0623\u0643\u0648\u0627\u0628 \u0633\u0639\u0629 12 \u0623\u0648\u0646\u0635\u0629\u060c 100,000 \u0648\u062d\u062f\u0629):<\/p>

\u0646\u0648\u0639 \u0627\u0644\u0643\u0648\u0628<\/th>\u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0644\u0643\u0644 \u0643\u0648\u0628<\/th>\u0645\u0642\u0627\u0628\u0644 \u0639\u0627\u062f\u064a<\/th>\u0645\u0644\u0627\u062d\u0638\u0627\u062a<\/th><\/tr><\/thead>
\u0643\u0648\u0628 \u0623\u0628\u064a\u0636 \u0639\u0627\u062f\u064a<\/td>$0.055<\/td>\u062e\u0637 \u0627\u0644\u0623\u0633\u0627\u0633<\/td>\u0628\u062f\u0648\u0646 \u0639\u0644\u0627\u0645\u0629 \u062a\u062c\u0627\u0631\u064a\u0629<\/td><\/tr>
\u0644\u0648\u0646 \u0648\u0627\u062d\u062f \u0645\u062e\u0635\u0635<\/td>$0.065-0.075<\/td>+18-36%<\/td>\u0634\u0639\u0627\u0631\/\u0646\u0635 \u0628\u0633\u064a\u0637<\/td><\/tr>
\u0644\u0648\u0646\u0627\u0646 \u0645\u062e\u0635\u0635\u0627\u0646<\/td>$0.075-0.090<\/td>+36-64%<\/td>\u0627\u0644\u062e\u064a\u0627\u0631 \u0627\u0644\u0623\u0643\u062b\u0631 \u0634\u064a\u0648\u0639\u064b\u0627<\/td><\/tr>
3-4 \u0623\u0644\u0648\u0627\u0646 \u0645\u062e\u0635\u0635\u0629<\/td>$0.090-0.110<\/td>+64-100%<\/td>\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0643\u0627\u0645\u0644\u0629<\/td><\/tr>
\u0623\u0644\u0648\u0627\u0646 \u0643\u0627\u0645\u0644\u0629 CMYK<\/td>$0.110-0.140<\/td>+100-155%<\/td>\u0639\u0627\u0644\u064a \u0627\u0644\u062c\u0648\u062f\u0629\u060c \u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a<\/td><\/tr><\/tbody><\/table><\/div>

\u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0645\u0624\u062b\u0631\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u0643\u0644\u0641\u0629<\/strong>:<\/p>

-<\/span>\u0627\u0644\u062d\u062c\u0645: \u0627\u0644\u062d\u062c\u0645 \u0627\u0644\u0623\u0643\u0628\u0631 = \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0623\u0642\u0644 \u0644\u0644\u0648\u062d\u062f\u0629 (\u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u0639\u0644\u0649 \u0639\u062f\u062f \u0623\u0643\u0628\u0631 \u0645\u0646 \u0627\u0644\u0648\u062d\u062f\u0627\u062a)<\/p>

-<\/span>\u0639\u062f\u062f \u0627\u0644\u0623\u0644\u0648\u0627\u0646: \u0643\u0644 \u0644\u0648\u0646 \u0625\u0636\u0627\u0641\u064a +$0.008-0.015 \u0644\u0643\u0644 \u0643\u0648\u0628<\/p>

-<\/span>\u062a\u063a\u0637\u064a\u0629 \u0627\u0644\u062d\u0628\u0631: \u0627\u0644\u062e\u0644\u0641\u064a\u0627\u062a \u0627\u0644\u0645\u0644\u0648\u0646\u0629 \u0628\u0627\u0644\u0643\u0627\u0645\u0644 \u062a\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u062d\u0628\u0631 = +$0.008-0.012 \u0644\u0643\u0644 \u0643\u0648\u0628<\/p>

\u0627\u0644\u062a\u0623\u062b\u064a\u0631 \u0644\u0643\u0644 \u062d\u0635\u0629<\/strong>:<\/p>

-<\/span>\u0644\u0648\u0646\u0627\u0646 \u0645\u062e\u0635\u0635\u0627\u0646: +$0.020-0.035 \u0644\u0643\u0644 \u0643\u0648\u0628<\/p>

-<\/span>\u0632\u064a\u0627\u062f\u0629 \u0623\u0633\u0639\u0627\u0631 \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0644\u062a\u063a\u0637\u064a\u0629: +$0.10-0.20 \u0644\u0643\u0644 \u0645\u0634\u0631\u0648\u0628 (\u0646\u0627\u062f\u0631\u0627\u064b \u0645\u0627 \u064a\u0644\u0627\u062d\u0638 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0630\u0644\u0643)<\/p>

\u0627\u0644\u0633\u0624\u0627\u0644 \u0627\u0644\u062b\u0627\u0644\u062b: \u0643\u0645 \u0645\u0646 \u0627\u0644\u0648\u0642\u062a \u064a\u0633\u062a\u063a\u0631\u0642 \u0625\u0646\u062a\u0627\u062c \u0639\u0628\u0648\u0627\u062a \u0637\u0639\u0627\u0645 \u0645\u0637\u0628\u0648\u0639\u0629 \u062d\u0633\u0628 \u0627\u0644\u0637\u0644\u0628\u061f<\/strong><\/p>

\u0627\u0644\u062c\u062f\u0648\u0644 \u0627\u0644\u0632\u0645\u0646\u064a \u0627\u0644\u0643\u0627\u0645\u0644<\/strong> (100,000 \u0648\u062d\u062f\u0629\u060c \u0637\u0628\u0627\u0639\u0629 \u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629 \u062b\u0646\u0627\u0626\u064a\u0629 \u0627\u0644\u0644\u0648\u0646):<\/p>

-<\/span>\u0627\u0644\u062a\u0635\u0645\u064a\u0645 + \u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629: 5-10 \u0623\u064a\u0627\u0645<\/p>

-<\/span>\u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u0644\u0648\u062d\u0629: 5-7 \u0623\u064a\u0627\u0645<\/p>

-<\/span>\u0627\u0644\u0625\u0646\u062a\u0627\u062c: 7-10 \u0623\u064a\u0627\u0645<\/p>

-<\/span>\u0627\u0644\u062a\u0639\u0628\u0626\u0629 + \u0627\u0644\u062a\u062d\u0636\u064a\u0631: 2-3 \u0623\u064a\u0627\u0645<\/p>

-<\/span>\u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0627\u0644\u0645\u062d\u0644\u064a<\/strong>: 25-35 \u064a\u0648\u0645\u064b\u0627 \u0625\u062c\u0645\u0627\u0644\u0627\u064b<\/p>

-<\/span>\u062f\u0648\u0644\u064a<\/strong> (\u0627\u0644\u0634\u062d\u0646 \u0645\u0646 \u0622\u0633\u064a\u0627): \u0623\u0636\u0641 25-40 \u064a\u0648\u0645\u064b\u0627 = 50-75 \u064a\u0648\u0645\u064b\u0627 \u0625\u062c\u0645\u0627\u0644\u0627\u064b<\/p>

\u062e\u064a\u0627\u0631\u0627\u062a \u0633\u0631\u064a\u0639\u0629<\/strong>:<\/p>

-<\/span>\u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0627\u0644\u0633\u0631\u064a\u0639: \u0645\u0645\u0643\u0646 \u062e\u0644\u0627\u0644 18-25 \u064a\u0648\u0645\u064b\u0627 (\u062a\u0643\u0644\u0641\u0629 \u0625\u0636\u0627\u0641\u064a\u0629 25-35%)<\/p>

-<\/span>\u0627\u0644\u0634\u062d\u0646 \u0627\u0644\u062c\u0648\u064a: \u064a\u0642\u0644\u0644 \u0645\u062f\u0629 \u0627\u0644\u0634\u062d\u0646 \u0645\u0646 25-40 \u064a\u0648\u0645\u064b\u0627 \u0625\u0644\u0649 5-7 \u0623\u064a\u0627\u0645 (\u0632\u064a\u0627\u062f\u0629 \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0634\u062d\u0646 \u0628\u0645\u0642\u062f\u0627\u0631 5-8 \u0623\u0636\u0639\u0627\u0641)<\/p>

-<\/span>\u0625\u062c\u0645\u0627\u0644\u064a \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u062a\u0633\u0631\u064a\u0639: +30-50% \u0645\u0646 \u0625\u062c\u0645\u0627\u0644\u064a \u0627\u0644\u0637\u0644\u0628<\/p>

\u062a\u0648\u0635\u064a\u0629 \u0627\u0644\u062a\u062e\u0637\u064a\u0637<\/strong>:<\/p>

-<\/span>\u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u0623\u0648\u0644: \u064a\u0631\u062c\u0649 \u0627\u0644\u0627\u0646\u062a\u0638\u0627\u0631 \u0644\u0645\u062f\u0629 60-90 \u064a\u0648\u0645\u064b\u0627 (\u064a\u0634\u0645\u0644 \u062a\u0643\u0631\u0627\u0631 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0648\u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0639\u0644\u0649 \u0627\u0644\u0639\u064a\u0646\u0627\u062a \u0648\u0627\u0644\u0634\u062d\u0646)<\/p>

-<\/span>\u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0637\u0644\u0628\u0627\u062a: 30-45 \u064a\u0648\u0645\u064b\u0627 (\u0627\u0644\u062a\u0635\u0645\u064a\u0645\/\u0627\u0644\u0644\u0648\u062d\u0627\u062a \u0645\u0639\u062a\u0645\u062f\u0629 \u0628\u0627\u0644\u0641\u0639\u0644\u060c \u0625\u0646\u062c\u0627\u0632 \u0623\u0633\u0631\u0639)<\/p>

\u0627\u0644\u0633\u0624\u0627\u0644 4: \u0647\u0644 \u064a\u0645\u0643\u0646\u0646\u064a \u0637\u0628\u0627\u0639\u0629 \u0635\u0648\u0631 \u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a\u0629 \u0639\u0644\u0649 \u0623\u0643\u0648\u0627\u0628 \u0648\u0631\u0642\u064a\u0629\u061f<\/strong><\/p>

\u0646\u0639\u0645\u060c \u0648\u0644\u0643\u0646 \u0645\u0639 \u0645\u0631\u0627\u0639\u0627\u0629 \u0628\u0639\u0636 \u0627\u0644\u0627\u0639\u062a\u0628\u0627\u0631\u0627\u062a<\/strong>:<\/p>

\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629<\/strong>:<\/p>

-<\/span>\u0639\u0645\u0644\u064a\u0629 CMYK \u0631\u0628\u0627\u0639\u064a\u0629 \u0627\u0644\u0623\u0644\u0648\u0627\u0646: \u0645\u0637\u0644\u0648\u0628\u0629 \u0644\u0644\u0635\u0648\u0631 \u0627\u0644\u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a\u0629 (\u0637\u064a\u0641 \u0623\u0644\u0648\u0627\u0646 \u0643\u0627\u0645\u0644)<\/p>

-<\/span>CMYK \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a: \u062c\u0648\u062f\u0629 \u0645\u0646\u0627\u0633\u0628\u0629 \u0644\u0645\u0639\u0638\u0645 \u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a (\u0644\u064a\u0633\u062a \u062f\u0642\u0629 \u0641\u0627\u0626\u0642\u0629)<\/p>

-<\/span>\u0623\u0648\u0641\u0633\u062a CMYK: \u062c\u0648\u062f\u0629 \u0639\u0627\u0644\u064a\u0629 \u0644\u0625\u0639\u0627\u062f\u0629 \u0625\u0646\u062a\u0627\u062c \u0627\u0644\u0635\u0648\u0631 \u0627\u0644\u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a\u0629 (30-50% \u0623\u0643\u062b\u0631 \u062a\u0643\u0644\u0641\u0629)<\/p>

\u0627\u0644\u062a\u0643\u0644\u0641\u0629<\/strong>:<\/p>

-<\/span>CMYK \u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a: $0.095-0.120 \u0644\u0643\u0644 \u0643\u0648\u0628 (100 \u0623\u0644\u0641 \u0648\u062d\u062f\u0629)<\/p>

-<\/span>\u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0643\u0645\u064a\u0629 \u0627\u0644\u0637\u0644\u0628: 100,000-150,000 \u0648\u062d\u062f\u0629 (\u0623\u0639\u0644\u0649 \u0645\u0646 \u0627\u0644\u062a\u0635\u0627\u0645\u064a\u0645 \u0630\u0627\u062a \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0635\u0644\u0628\u0629)<\/p>

\u0627\u0639\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0635\u0645\u064a\u0645<\/strong>:<\/p>

-<\/span>\u062f\u0642\u0629 \u0627\u0644\u0635\u0648\u0631\u0629: 300 \u0646\u0642\u0637\u0629 \u0641\u064a \u0627\u0644\u0628\u0648\u0635\u0629 \u0643\u062d\u062f \u0623\u062f\u0646\u0649 \u0639\u0646\u062f \u062d\u062c\u0645 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 (\u062a\u062c\u0646\u0628 \u0627\u0644\u062a\u0642\u0637\u064a\u0639)<\/p>

-<\/span>\u0627\u0644\u062a\u0628\u0627\u064a\u0646: \u0627\u0644\u0635\u0648\u0631 \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062a\u0628\u0627\u064a\u0646 \u062a\u0637\u0628\u0639 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644 \u0645\u0646 \u0627\u0644\u0635\u0648\u0631 \u0645\u0646\u062e\u0641\u0636\u0629 \u0627\u0644\u062a\u0628\u0627\u064a\u0646\/\u0630\u0627\u062a \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u062e\u0627\u0641\u062a\u0629<\/p>

-<\/span>\u0627\u0644\u0625\u0636\u0627\u0621\u0629: \u0627\u0644\u0635\u0648\u0631 \u0627\u0644\u0645\u0636\u0627\u0621\u0629 \u062c\u064a\u062f\u064b\u0627 \u0630\u0627\u062a \u0627\u0644\u0645\u0648\u0636\u0648\u0639\u0627\u062a \u0627\u0644\u0648\u0627\u0636\u062d\u0629 \u0647\u064a \u0627\u0644\u0623\u0641\u0636\u0644 (\u0627\u0644\u0635\u0648\u0631 \u0627\u0644\u0645\u0638\u0644\u0645\u0629\/\u063a\u064a\u0631 \u0627\u0644\u0648\u0627\u0636\u062d\u0629 \u062a\u0633\u0628\u0628 \u0645\u0634\u0627\u0643\u0644)<\/p>

\u0627\u0644\u0642\u064a\u0648\u062f<\/strong>:<\/p>

-<\/span>\u062c\u0648\u062f\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0627: 85-90% \u0645\u0646 \u062c\u0648\u062f\u0629 \u0627\u0644\u0635\u0648\u0631 \u0627\u0644\u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a\u0629 (\u062a\u0638\u0647\u0631 \u0628\u0639\u0636 \u0627\u0644\u062a\u062f\u0631\u062c\u0627\u062a \u0627\u0644\u0644\u0648\u0646\u064a\u0629)<\/p>

-<\/span>\u0627\u0644\u0633\u0637\u062d \u0627\u0644\u0645\u0646\u062d\u0646\u064a: \u0627\u0644\u0635\u0648\u0631 \u062a\u062a\u0634\u0648\u0647 \u0642\u0644\u064a\u0644\u0627\u064b \u0639\u0644\u0649 \u0627\u0644\u0643\u0648\u0628 \u0627\u0644\u0645\u0646\u062d\u0646\u064a (\u0627\u062e\u062a\u0628\u0627\u0631 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0648\u0630\u062c \u062a\u062c\u0631\u064a\u0628\u064a)<\/p>

\u0627\u0644\u0646\u0647\u062c \u0627\u0644\u0628\u062f\u064a\u0644\u0629<\/strong>:<\/p>

-<\/span>\u0627\u0644\u0631\u0633\u0648\u0645\u0627\u062a \u0627\u0644\u062a\u0648\u0636\u064a\u062d\u064a\u0629: \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u062a\u0643\u0648\u0646 \u0623\u0643\u062b\u0631 \u0641\u0639\u0627\u0644\u064a\u0629 \u0645\u0646 \u062d\u064a\u062b \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0648\u0633\u0647\u0644\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0645\u0646 \u0627\u0644\u0635\u0648\u0631 \u0627\u0644\u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a\u0629.<\/p>

-<\/span>\u0635\u0648\u0631 \u0645\u0628\u0633\u0637\u0629: \u0645\u0639\u0627\u0644\u062c\u0629 \u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u062a\u0628\u0627\u064a\u0646\u060c \u0645\u0639\u0627\u0644\u062c\u0629 \u0628\u0627\u0644\u0645\u0644\u0635\u0642\u0627\u062a (\u0639\u062f\u062f \u0623\u0642\u0644 \u0645\u0646 \u0627\u0644\u062f\u0631\u062c\u0627\u062a \u0627\u0644\u0644\u0648\u0646\u064a\u0629 = \u0627\u0633\u062a\u0646\u0633\u0627\u062e \u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a \u0623\u0641\u0636\u0644)<\/p>

\u0627\u0644\u062a\u0648\u0635\u064a\u0629<\/strong>: \u0627\u062e\u062a\u0628\u0631 \u0627\u0644\u0639\u064a\u0646\u0627\u062a \u0627\u0644\u0641\u0639\u0644\u064a\u0629 \u0642\u0628\u0644 \u062a\u0642\u062f\u064a\u0645 \u0637\u0644\u0628\u064a\u0629 \u062a\u0632\u064a\u062f \u0639\u0646 100 \u0623\u0644\u0641 \u0642\u0637\u0639\u0629 (\u0644\u0627 \u062a\u0639\u0643\u0633 \u0627\u0644\u0634\u0627\u0634\u0629 \u062c\u0648\u062f\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0639\u0644\u064a\u0629).<\/p>

\u0633 5: \u0643\u064a\u0641 \u064a\u0645\u0643\u0646\u0646\u064a \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0637\u0628\u0627\u0639\u0629 \u0623\u0644\u0648\u0627\u0646 \u0639\u0644\u0627\u0645\u062a\u064a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0628\u0634\u0643\u0644 \u0635\u062d\u064a\u062d\u061f<\/strong><\/p>

\u0627\u0633\u062a\u062e\u062f\u0645 \u0646\u0638\u0627\u0645 \u0645\u0637\u0627\u0628\u0642\u0629 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 Pantone (PMS)<\/strong>:<\/p>

\u0627\u0644\u062e\u0637\u0648\u0629 1: \u062a\u062d\u062f\u064a\u062f \u0623\u0644\u0648\u0627\u0646 Pantone<\/strong><\/p>

-<\/span>\u0627\u0628\u062d\u062b \u0639\u0646 \u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629: \u201c\u0623\u062e\u0636\u0631 \u0633\u062a\u0627\u0631\u0628\u0643\u0633 = PMS 3425\u201d<\/p>

-<\/span>\u062d\u062f\u062f \u0627\u0644\u0637\u0644\u0627\u0621: \u201cPMS 3425 U\u201d (U = \u0648\u0631\u0642 \u063a\u064a\u0631 \u0645\u0637\u0644\u064a\u060c C = \u0648\u0631\u0642 \u0645\u0637\u0644\u064a)<\/p>

-<\/span>\u062a\u0633\u062a\u062e\u062f\u0645 \u0645\u0639\u0638\u0645 \u0639\u0628\u0648\u0627\u062a \u0627\u0644\u0645\u0648\u0627\u062f \u0627\u0644\u063a\u0630\u0627\u0626\u064a\u0629 \u0633\u0637\u062d\u064b\u0627 \u062e\u0627\u0631\u062c\u064a\u064b\u0627 \u063a\u064a\u0631 \u0645\u0637\u0644\u064a = \u062d\u062f\u062f \u0623\u0644\u0648\u0627\u0646 \u201cU\u201d<\/p>

\u0627\u0644\u062e\u0637\u0648\u0629 2: \u062a\u0632\u0648\u064a\u062f \u0627\u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0645\u0635\u0646\u0639\u0629 \u0628\u0631\u0642\u0645 Pantone<\/strong><\/p>

-<\/span>\u0645\u0644\u0641\u0627\u062a \u0627\u0644\u062a\u0635\u0645\u064a\u0645: \u062a\u0636\u0645\u064a\u0646 \u062a\u0648\u0636\u064a\u062d\u0627\u062a \u0623\u0644\u0648\u0627\u0646 Pantone \u0641\u064a \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u0641\u0646\u064a\u0629<\/p>

-<\/span>\u0639\u064a\u0646\u0627\u062a \u0645\u0627\u062f\u064a\u0629: \u0623\u0631\u0633\u0644 \u0645\u0631\u062c\u0639 \u0643\u062a\u0627\u0628 \u0639\u064a\u0646\u0627\u062a Pantone \u0625\u0646 \u0643\u0627\u0646 \u0645\u062a\u0627\u062d\u064b\u0627<\/p>

-<\/span>\u0627\u0644\u062a\u0648\u0627\u0635\u0644: \u0627\u0630\u0643\u0631 \u0628\u0648\u0636\u0648\u062d \u201c\u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0627\u0644\u0634\u0639\u0627\u0631 PMS 3425 U\u060c \u0648\u0627\u0644\u0645\u0637\u0627\u0628\u0642\u0629 \u0627\u0644\u062f\u0642\u064a\u0642\u0629 \u0623\u0645\u0631 \u0628\u0627\u0644\u063a \u0627\u0644\u0623\u0647\u0645\u064a\u0629\u201d<\/p>

\u0627\u0644\u062e\u0637\u0648\u0629 3: \u0637\u0644\u0628 \u0623\u062f\u0644\u0629 \u0645\u0627\u062f\u064a\u0629<\/strong><\/p>

-<\/span>\u0639\u064a\u0646\u0627\u062a \u0645\u0627 \u0642\u0628\u0644 \u0627\u0644\u0625\u0646\u062a\u0627\u062c: 10-20 \u0643\u0648\u0628 \u0645\u0637\u0628\u0648\u0639\u0629 \u0628\u0623\u0644\u0648\u0627\u062d \u0648\u0623\u062d\u0628\u0627\u0631 \u062d\u0642\u064a\u0642\u064a\u0629<\/p>

-<\/span>\u0642\u0627\u0631\u0646: \u0636\u0639 \u0627\u0644\u0639\u064a\u0646\u0629 \u0628\u062c\u0627\u0646\u0628 \u062f\u0641\u062a\u0631 \u0639\u064a\u0646\u0627\u062a Pantone (\u062a\u062d\u0642\u0642 \u0645\u0646 \u062f\u0642\u0629 \u0627\u0644\u0644\u0648\u0646)<\/p>

-<\/span>\u0627\u0644\u0625\u0636\u0627\u0621\u0629: \u0634\u0627\u0647\u062f \u0641\u064a \u0636\u0648\u0621 \u0627\u0644\u0646\u0647\u0627\u0631 \u0627\u0644\u0637\u0628\u064a\u0639\u064a (\u062a\u0638\u0647\u0631 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0628\u0634\u0643\u0644 \u0645\u062e\u062a\u0644\u0641 \u062a\u062d\u062a \u0627\u0644\u0636\u0648\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a)<\/p>

\u0627\u0644\u062e\u0637\u0648\u0629 4: \u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0623\u0648 \u0627\u0644\u062a\u0639\u062f\u064a\u0644<\/strong><\/p>

-<\/span>\u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u063a\u064a\u0631 \u062f\u0642\u064a\u0642\u0629: \u0627\u0637\u0644\u0628 \u062a\u0639\u062f\u064a\u0644 \u0627\u0644\u062d\u0628\u0631 \u0642\u0628\u0644 \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0627\u0644\u0636\u062e\u0645<\/p>

-<\/span>\u0627\u0644\u062a\u0641\u0627\u0648\u062a \u0627\u0644\u0645\u0633\u0645\u0648\u062d \u0628\u0647: \u00b15% (\u0639\u062a\u0628\u0629 \u0627\u0644\u0639\u064a\u0646 \u0627\u0644\u0628\u0634\u0631\u064a\u0629 ~10%)<\/p>

-<\/span>\u0627\u0644\u0645\u0633\u062a\u0646\u062f: \u0627\u0644\u062a\u0642\u0627\u0637 \u0635\u0648\u0631 \u0644\u0644\u0639\u064a\u0646\u0627\u062a \u0627\u0644\u0645\u0639\u062a\u0645\u062f\u0629 (\u0645\u0631\u062c\u0639 \u0644\u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0637\u0644\u0628 \u0641\u064a \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644)<\/p>

\u0627\u0644\u0623\u062e\u0637\u0627\u0621 \u0627\u0644\u0634\u0627\u0626\u0639\u0629<\/strong>:<\/p>

-<\/span>\u274c \u062a\u0648\u0641\u064a\u0631 \u0623\u0644\u0648\u0627\u0646 RGB \u0623\u0648 CMYK \u0641\u0642\u0637 (\u0648\u0644\u064a\u0633 Pantone) = \u0627\u062e\u062a\u0644\u0627\u0641 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0645\u0646 \u062f\u0641\u0639\u0629 \u0625\u0644\u0649 \u0623\u062e\u0631\u0649<\/p>

-<\/span>\u274c \u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0639\u0644\u0649 \u0627\u0644\u0646\u0633\u062e \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0641\u0642\u0637 (\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0634\u0627\u0634\u0629 \u0644\u0627 \u062a\u062a\u0637\u0627\u0628\u0642 \u0645\u0639 \u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0645\u0637\u0628\u0648\u0639\u0629)<\/p>

-<\/span>\u274c \u0639\u062f\u0645 \u062a\u062d\u062f\u064a\u062f \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646 \u0645\u0637\u0644\u064a\u064b\u0627 \u0623\u0645 \u063a\u064a\u0631 \u0645\u0637\u0644\u064a (\u201cPMS 185\u201d \u0628\u062f\u0648\u0646 \u201cC\u201d \u0623\u0648 \u201cU\u201d = \u063a\u0627\u0645\u0636)<\/p>

\u0623\u0641\u0636\u0644 \u0627\u0644\u0645\u0645\u0627\u0631\u0633\u0627\u062a<\/strong>: \u0627\u0633\u062a\u062b\u0645\u0631 \u0641\u064a \u062f\u0641\u062a\u0631 \u0639\u064a\u0646\u0627\u062a Pantone ($100-150) \u0625\u0630\u0627 \u0643\u0627\u0646 \u0627\u062a\u0633\u0627\u0642 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0623\u0645\u0631\u064b\u0627 \u0628\u0627\u0644\u063a \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u2014 \u062d\u064a\u062b \u064a\u062a\u064a\u062d \u0627\u0644\u062a\u062d\u0642\u0642 \u0627\u0644\u062f\u0627\u062e\u0644\u064a \u0645\u0646 \u0623\u0644\u0648\u0627\u0646 \u0627\u0644\u0628\u0631\u0648\u0641\u0627\u062a.<\/p>

\u0633 6: \u0647\u0644 \u064a\u0645\u0643\u0646\u0646\u064a \u0627\u062e\u062a\u0628\u0627\u0631 \u062a\u0635\u0645\u064a\u0645\u0627\u062a \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u062e\u0635\u0635\u0629 \u0642\u0628\u0644 \u0637\u0644\u0628 50,000 \u0648\u062d\u062f\u0629\u061f<\/strong><\/p>

\u0646\u0639\u0645\u060c \u0647\u0646\u0627\u0643 \u0639\u062f\u0629 \u062e\u064a\u0627\u0631\u0627\u062a<\/strong>:<\/p>

\u0627\u0644\u062e\u064a\u0627\u0631 1: \u062f\u0641\u0639\u0629 \u0639\u064a\u0646\u0627\u062a \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0631\u0642\u0645\u064a\u0629<\/strong><\/p>

-<\/span>\u0627\u0644\u0643\u0645\u064a\u0629: 500-2000 \u0643\u0648\u0628<\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: $0.18-0.25 \u0644\u0643\u0644 \u0643\u0648\u0628 (\u0645\u0631\u062a\u0641\u0639 \u0644\u0643\u0644 \u0648\u062d\u062f\u0629\u060c \u0644\u0643\u0646 \u0625\u062c\u0645\u0627\u0644\u064a \u0645\u0646\u062e\u0641\u0636: 1,000 \u00d7 $0.22 = $220)<\/p>

-<\/span>\u0627\u0644\u062c\u0648\u062f\u0629: 90-95% \u0645\u0646 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a (\u0627\u0644\u0623\u0644\u0648\u0627\u0646 \u0645\u062e\u062a\u0644\u0641\u0629 \u0642\u0644\u064a\u0644\u0627\u064b\u060c \u0648\u0644\u0643\u0646\u0647\u0627 \u0642\u0631\u064a\u0628\u0629 \u0628\u0645\u0627 \u064a\u0643\u0641\u064a \u0644\u0644\u0627\u062e\u062a\u0628\u0627\u0631)<\/p>

-<\/span>\u0627\u0644\u062c\u062f\u0648\u0644 \u0627\u0644\u0632\u0645\u0646\u064a: 7-14 \u064a\u0648\u0645\u064b\u0627 (\u0628\u062f\u0648\u0646 \u0644\u0648\u062d\u0627\u062a\u060c \u0625\u0646\u062c\u0627\u0632 \u0633\u0631\u064a\u0639)<\/p>

-<\/span>\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645: \u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0645\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0648\u0642\u064a\u0627\u0633 \u0631\u062f\u0648\u062f \u0627\u0644\u0641\u0639\u0644 \u0642\u0628\u0644 \u062a\u0642\u062f\u064a\u0645 \u0637\u0644\u0628 \u0641\u0644\u0643\u0633\u0648 \u0643\u0628\u064a\u0631<\/p>

\u0627\u0644\u062e\u064a\u0627\u0631 2: \u0639\u064a\u0646\u0627\u062a \u0645\u0627 \u0642\u0628\u0644 \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0645\u0646 \u0627\u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0645\u0635\u0646\u0639\u0629<\/strong><\/p>

-<\/span>\u0627\u0644\u0643\u0645\u064a\u0629: 10-50 \u0643\u0648\u0628<\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: $50-150 \u0625\u062c\u0645\u0627\u0644\u064a (\u0623\u062d\u064a\u0627\u0646\u064b\u0627 \u0645\u062c\u0627\u0646\u064b\u0627 \u0639\u0646\u062f \u0637\u0644\u0628 100 \u0623\u0644\u0641 \u0648\u062d\u062f\u0629 \u0623\u0648 \u0623\u0643\u062b\u0631)<\/p>

-<\/span>\u0627\u0644\u062c\u0648\u062f\u0629: \u062c\u0648\u062f\u0629 \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0627\u0644\u062f\u0642\u064a\u0642\u0629 (\u0627\u0644\u0623\u0644\u0648\u0627\u062d \u0627\u0644\u0641\u0639\u0644\u064a\u0629\u060c \u0627\u0644\u0623\u062d\u0628\u0627\u0631\u060c \u0627\u0644\u0631\u0643\u064a\u0632\u0629)<\/p>

-<\/span>\u0627\u0644\u062c\u062f\u0648\u0644 \u0627\u0644\u0632\u0645\u0646\u064a: 10-14 \u064a\u0648\u0645\u064b\u0627 (\u0628\u0639\u062f \u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0639\u0644\u0649 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0648\u062a\u0635\u0646\u064a\u0639 \u0627\u0644\u0623\u0644\u0648\u0627\u062d)<\/p>

-<\/span>\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645: \u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0627\u0644\u0646\u0647\u0627\u0626\u064a\u0629 \u0642\u0628\u0644 \u0628\u062f\u0621 \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0627\u0644\u0636\u062e\u0645<\/p>

\u0627\u0644\u062e\u064a\u0627\u0631 3: \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u0623\u0648\u0644\u064a\u0629 \u0648\u0627\u0644\u0645\u0633\u0648\u062f\u0627\u062a \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u064a\u0629<\/strong><\/p>

-<\/span>\u0627\u0644\u0623\u062f\u0648\u0627\u062a: Photoshop\u060c \u0645\u0648\u0644\u062f\u0627\u062a \u0646\u0645\u0627\u0630\u062c \u0623\u0643\u0648\u0627\u0628 \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a<\/p>

-<\/span>\u0627\u0644\u062a\u0643\u0644\u0641\u0629: \u0645\u062c\u0627\u0646\u064b\u0627 \u0623\u0648 $10-30 \u0644\u0644\u0646\u0645\u0648\u0630\u062c<\/p>

-<\/span>\u0627\u0644\u0642\u064a\u0648\u062f: \u064a\u0639\u0631\u0636 \u0645\u0641\u0647\u0648\u0645 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0648\u0644\u0643\u0646 \u0644\u0627 \u064a\u0639\u0631\u0636 \u062c\u0648\u062f\u0629 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0639\u0644\u064a\u0629 (\u0627\u0644\u0623\u0644\u0648\u0627\u0646\u060c \u062f\u0642\u0629 \u0625\u0639\u0627\u062f\u0629 \u0625\u0646\u062a\u0627\u062c \u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644)<\/p>

-<\/span>\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645: \u0627\u0644\u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u0629\u060c \u0645\u0648\u0627\u0641\u0642\u0629 \u0627\u0644\u0623\u0637\u0631\u0627\u0641 \u0627\u0644\u0645\u0639\u0646\u064a\u0629 \u0642\u0628\u0644 \u0625\u0631\u0633\u0627\u0644\u0647\u0627 \u0625\u0644\u0649 \u0627\u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0645\u0635\u0646\u0639\u0629<\/p>

\u0627\u0644\u0646\u0647\u062c \u0627\u0644\u0645\u0648\u0635\u0649 \u0628\u0647<\/strong>:<\/p>

1.<\/span>\u0625\u0646\u0634\u0627\u0621 \u0646\u0645\u0648\u0630\u062c \u0631\u0642\u0645\u064a (\u0645\u0648\u0627\u0641\u0642\u0629 \u0627\u0644\u0623\u0637\u0631\u0627\u0641 \u0627\u0644\u0645\u0639\u0646\u064a\u0629)<\/p>

2.<\/span>\u0627\u0637\u0644\u0628 1000 \u0639\u064a\u0646\u0629 \u0637\u0628\u0627\u0639\u0629 \u0631\u0642\u0645\u064a\u0629 (\u0627\u062e\u062a\u0628\u0627\u0631 \u0639\u0645\u0644\u0627\u0621 \u062d\u0642\u064a\u0642\u064a)<\/p>

3.<\/span>\u0637\u0644\u0628 \u0639\u064a\u0646\u0627\u062a \u0641\u0644\u0643\u0633\u0648 \u0642\u0628\u0644 \u0627\u0644\u0625\u0646\u062a\u0627\u062c (\u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0627\u0644\u0646\u0647\u0627\u0626\u064a\u0629)<\/p>

4.<\/span>\u0648\u0636\u0639 \u0637\u0644\u0628 \u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a \u0628\u0642\u064a\u0645\u0629 50-100 \u0623\u0644\u0641 (\u0628\u0639\u062f \u0627\u0644\u0627\u0637\u0645\u0626\u0646\u0627\u0646 \u0628\u0639\u062f \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631)<\/p>

\u0627\u0644\u062a\u0643\u0644\u0641\u0629<\/strong>: $220 \u0639\u064a\u0646\u0627\u062a \u0631\u0642\u0645\u064a\u0629 + $100 \u0645\u0627 \u0642\u0628\u0644 \u0627\u0644\u0625\u0646\u062a\u0627\u062c = $320 \u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0644\u062a\u0642\u0644\u064a\u0644 \u0645\u062e\u0627\u0637\u0631 $7,000-12,000 \u0637\u0644\u0628 \u0628\u0627\u0644\u062c\u0645\u0644\u0629.<\/p>

\u0633 7: \u0647\u0644 \u064a\u062c\u0628 \u0623\u0646 \u0623\u0633\u062a\u0639\u064a\u0646 \u0628\u0645\u0635\u0645\u0645 \u0623\u0645 \u0623\u0642\u0648\u0645 \u0628\u062a\u0635\u0645\u064a\u0645 \u0639\u0628\u0648\u0629 \u0645\u062e\u0635\u0635\u0629 \u0628\u0646\u0641\u0633\u064a\u061f<\/strong><\/p>

\u062a\u0635\u0645\u064a\u0645 DIY<\/strong> (Canva\u060c Adobe Illustrator):<\/p>

-<\/span>\u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0627\u062a<\/strong>:<\/p>

\u2013 \u0627\u0644\u062a\u0643\u0644\u0641\u0629: \u0645\u062c\u0627\u0646\u064a (Canva) \u0623\u0648 $20-50\/\u0634\u0647\u0631\u064a\u064b\u0627 (\u0627\u0634\u062a\u0631\u0627\u0643 Adobe)
\u2013 \u0627\u0644\u062a\u062d\u0643\u0645: \u0627\u0644\u062a\u062d\u0643\u0645 \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u0641\u064a \u0627\u0644\u062a\u0635\u0645\u064a\u0645\u060c \u0648\u0627\u0644\u062a\u0643\u0631\u0627\u0631 \u0627\u0644\u0633\u0631\u064a\u0639
\u2013 \u062a\u0635\u0645\u064a\u0645\u0627\u062a \u0628\u0633\u064a\u0637\u0629: \u0645\u0646\u0627\u0633\u0628\u0629 \u0644\u0644\u0634\u0639\u0627\u0631\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0648\u062a\u062e\u0637\u064a\u0637\u0627\u062a \u0627\u0644\u0646\u0635\u0648\u0635<\/p>

-<\/span>\u0627\u0644\u0633\u0644\u0628\u064a\u0627\u062a<\/strong>:<\/p>

\u2013 \u0641\u062c\u0648\u0629 \u0627\u0644\u0645\u0639\u0631\u0641\u0629 \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u0637\u0628\u0627\u0639\u0629: \u0642\u062f \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0625\u0646\u0634\u0627\u0621 \u062a\u0635\u0645\u064a\u0645\u0627\u062a \u062a\u0628\u062f\u0648 \u062c\u064a\u062f\u0629 \u0639\u0644\u0649 \u0627\u0644\u0634\u0627\u0634\u0629 \u0648\u0644\u0643\u0646\u0647\u0627 \u0644\u0627 \u062a\u0637\u0628\u0639 \u0628\u0634\u0643\u0644 \u062c\u064a\u062f (\u0645\u0634\u0627\u0643\u0644 \u0641\u064a \u0627\u0644\u0623\u0644\u0648\u0627\u0646\u060c \u0645\u0634\u0627\u0643\u0644 \u0641\u064a \u0627\u0644\u062f\u0642\u0629\u060c \u0623\u062d\u062c\u0627\u0645 \u0627\u0644\u062e\u0637\u0648\u0637)
\u2013 \u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0627\u0644\u0648\u0642\u062a: \u0645\u0646\u062d\u0646\u0649 \u0627\u0644\u062a\u0639\u0644\u0645 \u0644\u0628\u0631\u0627\u0645\u062c \u0627\u0644\u062a\u0635\u0645\u064a\u0645
\u2013 \u0627\u0644\u0645\u062e\u0627\u0637\u0631: \u0627\u0644\u0623\u062e\u0637\u0627\u0621 \u0627\u0644\u062a\u064a \u064a\u062a\u0645 \u0627\u0643\u062a\u0634\u0627\u0641\u0647\u0627 \u0628\u0639\u062f \u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0644\u0648\u062d\u0627\u062a = \u0625\u0639\u0627\u062f\u0629 \u0637\u0628\u0627\u0639\u0629 \u0645\u0643\u0644\u0641\u0629<\/p>

\u062a\u0648\u0638\u064a\u0641 \u0645\u0635\u0645\u0645<\/strong> ($300-1,500):<\/p>

-<\/span>\u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0627\u062a<\/strong>:<\/p>

\u2013 \u062e\u0628\u0631\u0629 \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u0637\u0628\u0627\u0639\u0629: \u0627\u0644\u0645\u0635\u0645\u0645 \u0627\u0644\u0645\u062a\u0645\u0631\u0633 \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0639\u0644\u0649 \u062f\u0631\u0627\u064a\u0629 \u0628\u0642\u064a\u0648\u062f \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629 (\u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0627\u0644\u062a\u0641\u0627\u0635\u064a\u0644 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629\u060c \u0645\u0646\u0627\u0637\u0642 \u0627\u0644\u062a\u0633\u064a\u064a\u0644\u060c \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0623\u0644\u0648\u0627\u0646)
\u2013 \u0646\u062a\u064a\u062c\u0629 \u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629: \u062a\u0635\u0645\u064a\u0645 \u0623\u0646\u064a\u0642 \u064a\u0632\u064a\u062f \u0645\u0646 \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0625\u0644\u0649 \u0623\u0642\u0635\u0649 \u062d\u062f
\u2013 \u0625\u0639\u062f\u0627\u062f \u0627\u0644\u0645\u0644\u0641\u0627\u062a: \u062a\u0648\u0641\u064a\u0631 \u0645\u0644\u0641\u0627\u062a \u062c\u0627\u0647\u0632\u0629 \u0644\u0644\u0637\u0628\u0627\u0639\u0629 (\u0628\u0627\u0644\u062a\u0646\u0633\u064a\u0642 \u0627\u0644\u0635\u062d\u064a\u062d\u060c \u0648\u0627\u0644\u062f\u0642\u0629\u060c \u0648\u0648\u0636\u0639 \u0627\u0644\u0623\u0644\u0648\u0627\u0646)<\/p>

-<\/span>\u0627\u0644\u0633\u0644\u0628\u064a\u0627\u062a<\/strong>:<\/p>

\u2013 \u0627\u0644\u062a\u0643\u0644\u0641\u0629: $300-800 \u0644\u0644\u062a\u0635\u0627\u0645\u064a\u0645 \u0627\u0644\u0628\u0633\u064a\u0637\u0629\u060c $1,000-1,500 \u0644\u0644\u062a\u0635\u0627\u0645\u064a\u0645 \u0627\u0644\u0645\u0639\u0642\u062f\u0629
\u2013 \u0627\u0644\u062c\u062f\u0648\u0644 \u0627\u0644\u0632\u0645\u0646\u064a: 1-2 \u0623\u0633\u0628\u0648\u0639\u064b\u0627 \u0644\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u0635\u0645\u064a\u0645<\/p>

\u0627\u0644\u062a\u0648\u0635\u064a\u0629<\/strong>:<\/p>

-<\/span>DIY \u0625\u0630\u0627<\/strong>: \u062a\u0635\u0645\u064a\u0645 \u0628\u0633\u064a\u0637 (\u0634\u0639\u0627\u0631 \u0628\u0644\u0648\u0646 \u0648\u0627\u062d\u062f + \u0646\u0635)\u060c \u062e\u0628\u0631\u0629 \u0641\u064a \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0628\u0631\u0627\u0645\u062c \u0627\u0644\u062a\u0635\u0645\u064a\u0645\u060c \u0637\u0644\u0628 \u0623\u0642\u0644 \u0645\u0646 30 \u0623\u0644\u0641 \u0648\u062d\u062f\u0629 (\u0645\u062e\u0627\u0637\u0631 \u0645\u0646\u062e\u0641\u0636\u0629 \u0625\u0630\u0627 \u0643\u0627\u0646 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u063a\u064a\u0631 \u0645\u062b\u0627\u0644\u064a)<\/p>

-<\/span>\u0627\u0633\u062a\u0623\u062c\u0631 \u0645\u0635\u0645\u0645\u064b\u0627 \u0625\u0630\u0627<\/strong>: \u062a\u0635\u0645\u064a\u0645 \u0645\u0639\u0642\u062f (3-4 \u0623\u0644\u0648\u0627\u0646\u060c \u0631\u0633\u0648\u0645\u0627\u062a\u060c \u062a\u062e\u0637\u064a\u0637 \u0645\u0639\u0642\u062f)\u060c \u0637\u0644\u0628 100 \u0623\u0644\u0641 \u0648\u062d\u062f\u0629 \u0623\u0648 \u0623\u0643\u062b\u0631 (\u062c\u0648\u062f\u0629 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0623\u0645\u0631 \u0628\u0627\u0644\u063a \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631)\u060c \u0644\u0627 \u062a\u0648\u062c\u062f \u062e\u0628\u0631\u0629 \u0641\u064a \u0627\u0644\u062a\u0635\u0645\u064a\u0645<\/p>

\u0623\u0641\u0636\u0644 \u0642\u064a\u0645\u0629<\/strong>: \u0627\u0633\u062a\u0639\u0646 \u0628\u0645\u0635\u0645\u0645 \u0644\u0644\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0623\u0648\u0644\u064a ($500-800)\u060c \u0648\u062a\u0639\u0644\u0645 \u0645\u0646 \u0645\u0644\u0641\u0627\u062a\u0647\u0645\u060c \u0648\u0642\u0645 \u0628\u062a\u0639\u062f\u064a\u0644\u0647\u0627 \u0628\u0646\u0641\u0633\u0643 \u0644\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0641\u064a \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644 (\u0627\u062d\u0635\u0644 \u0639\u0644\u0649 \u0646\u0645\u0648\u0630\u062c \u062c\u0627\u0647\u0632 \u0644\u0644\u0637\u0628\u0627\u0639\u0629 \u0644\u062a\u0639\u0645\u0644 \u0639\u0644\u064a\u0647).<\/p>

\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u062e\u0637\u0631 \u0641\u064a \u0627\u0644\u062a\u0635\u0645\u064a\u0645\u0627\u062a \u0627\u0644\u0645\u0635\u0646\u0648\u0639\u0629 \u064a\u062f\u0648\u064a\u0627\u064b<\/strong>:<\/p>

-<\/span>\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0623\u0644\u0648\u0627\u0646 RGB (\u064a\u062c\u0628 \u0623\u0646 \u062a\u0643\u0648\u0646 CMYK \u0623\u0648 Pantone)<\/p>

-<\/span>\u0635\u0648\u0631 \u0645\u0646\u062e\u0641\u0636\u0629 \u0627\u0644\u062f\u0642\u0629 (<300 \u0646\u0642\u0637\u0629 \u0641\u064a \u0627\u0644\u0628\u0648\u0635\u0629)<\/p>

-<\/span>\u0646\u0635 \u0628\u062d\u062c\u0645 \u062e\u0637 \u0623\u0642\u0644 \u0645\u0646 8 \u0646\u0642\u0627\u0637 (\u063a\u064a\u0631 \u0645\u0642\u0631\u0648\u0621 \u0639\u0646\u062f \u0627\u0644\u0637\u0628\u0627\u0639\u0629)<\/p>

-<\/span>\u0644\u0627 \u062a\u0648\u062c\u062f \u0645\u0646\u0637\u0642\u0629 \u062a\u062f\u0627\u062e\u0644 (\u0633\u064a\u0643\u0648\u0646 \u0644\u0644\u062a\u0635\u0645\u064a\u0645 \u062d\u062f\u0648\u062f \u0628\u064a\u0636\u0627\u0621 \u0628\u0639\u062f \u0627\u0644\u0625\u0646\u062a\u0627\u062c)<\/p>

\u0625\u0630\u0627 \u0643\u0627\u0646 \u0623\u064a \u0645\u0646 \u0647\u0630\u0647 \u0627\u0644\u062d\u0627\u0644\u0627\u062a \u064a\u0646\u0637\u0628\u0642 \u0639\u0644\u064a\u0643\u060c \u0641\u0627\u0633\u062a\u0634\u0631 \u0627\u0644\u0645\u0635\u0645\u0645 \u0623\u0648 \u0627\u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0645\u0635\u0646\u0639\u0629 \u0642\u0628\u0644 \u0627\u0644\u0637\u0644\u0628.<\/p>

\u0647\u0644 \u0623\u0646\u062a \u0645\u0633\u062a\u0639\u062f \u0644\u0625\u0646\u0634\u0627\u0621 \u0639\u0628\u0648\u0627\u062a \u0637\u0639\u0627\u0645 \u0645\u062e\u0635\u0635\u0629 \u062a\u062d\u0645\u0644 \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u061f<\/h2>

\u062a\u0642\u062f\u0645 Papacko \u062e\u062f\u0645\u0627\u062a \u0637\u0628\u0627\u0639\u0629 \u0645\u062e\u0635\u0635\u0629 \u0643\u0627\u0645\u0644\u0629 \u0644\u0644\u0623\u0643\u0648\u0627\u0628 \u0627\u0644\u0648\u0631\u0642\u064a\u0629 \u0648\u0627\u0644\u0623\u0648\u0639\u064a\u0629 \u0648\u062d\u0627\u0648\u064a\u0627\u062a \u0627\u0644\u0637\u0639\u0627\u0645 \u0645\u0639 \u062d\u062f \u0623\u062f\u0646\u0649 \u0645\u0631\u0646 \u0644\u0644\u0637\u0644\u0628\u0627\u062a \u0648\u0641\u062a\u0631\u0627\u062a \u0625\u0646\u062c\u0627\u0632 \u0633\u0631\u064a\u0639\u0629.<\/p>

\u0642\u062f\u0631\u0627\u062a\u0646\u0627 \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u0637\u0628\u0627\u0639\u0629 \u0627\u0644\u0645\u062e\u0635\u0635\u0629<\/strong>:<\/p>

-<\/span>1-4 \u0623\u0644\u0648\u0627\u0646 \u0641\u0644\u0643\u0633\u0648\u063a\u0631\u0627\u0641\u064a\u0629<\/strong>: $0.065-0.110 \u0644\u0643\u0644 \u0643\u0648\u0628 (12 \u0623\u0648\u0646\u0635\u0629\u060c 100 \u0623\u0644\u0641 \u0643\u0645\u064a\u0629 \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0644\u0644\u0637\u0644\u0628)<\/p>

-<\/span>\u0623\u0644\u0648\u0627\u0646 \u0643\u0627\u0645\u0644\u0629 CMYK<\/strong>: $0.110-0.140 \u0644\u0643\u0644 \u0643\u0648\u0628 (\u062c\u0648\u062f\u0629 \u0641\u0648\u062a\u0648\u063a\u0631\u0627\u0641\u064a\u0629)<\/p>

-<\/span>\u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a<\/strong>: \u0623\u0643\u0648\u0627\u0628 (8-24 \u0623\u0648\u0646\u0635\u0629)\u060c \u0623\u0648\u0639\u064a\u0629\u060c \u0635\u0646\u0627\u062f\u064a\u0642 \u0637\u0639\u0627\u0645\u060c \u062d\u0627\u0648\u064a\u0627\u062a \u0637\u0639\u0627\u0645 \u062c\u0627\u0647\u0632\u060c \u0623\u063a\u0637\u064a\u0629<\/p>

-<\/span>\u0645\u0648\u0643<\/strong>: 30,000 \u0648\u062d\u062f\u0629 \u0643\u062d\u062f \u0623\u062f\u0646\u0649 (\u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0641\u0627\u0648\u0636 \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0644\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u062a\u062c\u0631\u064a\u0628\u064a\u0629)<\/p>

-<\/span>\u0627\u0644\u0645\u0647\u0644\u0629 \u0627\u0644\u0632\u0645\u0646\u064a\u0629<\/strong>: 35-45 \u064a\u0648\u0645\u064b\u0627 (\u062f\u0627\u062e\u0644\u064a\u064b\u0627)\u060c 50-65 \u064a\u0648\u0645\u064b\u0627 (\u062f\u0648\u0644\u064a\u064b\u0627)<\/p>

-<\/span>\u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0645\u062c\u0627\u0646\u064b\u0627<\/strong>: \u0641\u062d\u0635 \u0627\u0644\u062c\u062f\u0648\u0649 \u0627\u0644\u0641\u0646\u064a\u0629 \u0642\u0628\u0644 \u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u0644\u0648\u062d\u0629<\/p>

-<\/span>\u0639\u064a\u0646\u0627\u062a \u0645\u0627\u062f\u064a\u0629<\/strong>: \u0639\u064a\u0646\u0627\u062a \u0645\u0627 \u0642\u0628\u0644 \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0645\u0636\u0645\u0646\u0629 \u0644\u0644\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0632\u064a\u062f \u0639\u0646 50 \u0623\u0644\u0641 \u0648\u062d\u062f\u0629<\/p>

\u062e\u062f\u0645\u0627\u062a \u062f\u0639\u0645 \u0627\u0644\u062a\u0635\u0645\u064a\u0645<\/strong>:<\/p>

-<\/span>\u0627\u0633\u062a\u0634\u0627\u0631\u0629 \u0645\u062c\u0627\u0646\u064a\u0629 \u0628\u0634\u0623\u0646 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 (\u062c\u062f\u0648\u0649 \u0627\u0644\u0637\u0628\u0627\u0639\u0629\u060c \u062a\u0648\u0635\u064a\u0627\u062a \u0628\u0634\u0623\u0646 \u0627\u0644\u0623\u0644\u0648\u0627\u0646)<\/p>

-<\/span>\u0645\u0637\u0627\u0628\u0642\u0629 \u0623\u0644\u0648\u0627\u0646 Pantone \u0645\u0636\u0645\u0648\u0646\u0629 (\u062a\u0641\u0627\u0648\u062a \u00b15%)<\/p>

-<\/span>\u0645\u0643\u062a\u0628\u0629 \u0642\u0648\u0627\u0644\u0628 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 (\u0646\u0642\u0627\u0637 \u0627\u0646\u0637\u0644\u0627\u0642 \u0644\u0644\u062a\u0635\u0645\u064a\u0645\u0627\u062a \u0627\u0644\u0634\u0627\u0626\u0639\u0629)<\/p>

-<\/span>\u062f\u0639\u0645 \u0627\u0644\u0645\u0631\u0627\u062c\u0639\u0629 (\u064a\u0634\u0645\u0644 2-3 \u062c\u0648\u0644\u0627\u062a \u0642\u0628\u0644 \u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u0644\u0648\u062d\u0629)<\/p>

\u0627\u0628\u062f\u0623 \u0627\u0644\u0622\u0646<\/strong>:<\/p>

-<\/span>\u0642\u0645 \u0628\u062a\u062d\u0645\u064a\u0644 \u062a\u0635\u0645\u064a\u0645\u0643 \u0623\u0648 \u0634\u0639\u0627\u0631\u0643 \u0644\u0645\u0631\u0627\u062c\u0639\u062a\u0647 \u0645\u062c\u0627\u0646\u064b\u0627<\/p>

-<\/span>\u0627\u0637\u0644\u0628 \u0639\u0631\u0636 \u0623\u0633\u0639\u0627\u0631 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u062d\u062c\u0645 \u0648\u0639\u062f\u062f \u0627\u0644\u0623\u0644\u0648\u0627\u0646<\/p>

-<\/span>\u0627\u0637\u0644\u0628 \u062d\u0632\u0645\u0629 \u0639\u064a\u0646\u0627\u062a \u0645\u0646 \u0627\u0644\u0623\u0643\u0648\u0627\u0628 \u0627\u0644\u0639\u0627\u062f\u064a\u0629 \u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u062c\u0648\u062f\u0629 \u0627\u0644\u0645\u0646\u062a\u062c<\/p>

\u0645\u0642\u0627\u0644\u0627\u062a \u0645\u0642\u062a\u0631\u062d\u0629 \u0644\u0644\u0642\u0631\u0627\u0621\u0629<\/h2>

\u0639\u0627\u062f\u0629\u064b \u0645\u0627 \u062a\u0631\u0628\u0637 \u0628\u0631\u0627\u0645\u062c \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0627\u0644\u0645\u062e\u0635\u0635\u0629 \u0628\u064a\u0646 \u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0648\u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u0637\u0628\u0627\u0639\u0629\u060c \u0648\u0627\u062e\u062a\u064a\u0627\u0631 \u0647\u064a\u0643\u0644 \u0627\u0644\u062a\u063a\u0644\u064a\u0641\u060c \u0648\u0641\u0626\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u062d\u062a\u0627\u062c\u0647\u0627 \u0627\u0644\u0645\u0637\u0639\u0645 \u0641\u0639\u0644\u064a\u064b\u0651\u0627\u060c \u0648\u0630\u0644\u0643 \u0628\u0637\u0631\u064a\u0642\u0629 \u0645\u062a\u0633\u0642\u0629.<\/p>